The Importance of a Marketing Plan

There aren't many things in life that you would get into with out a plan. Marketing is no different. Your overall marketing plan should cover about a six month period, and should be made up of weekly and monthly marketing schedules.This is how you do it:1. Figure out how much... Read More

Marketing in Business and Commerce in the New Consciousness

The point is what you give to another you give to yourself; the reason being that there is only one of us. You are apart part of the Universal life force just the same as your customer is. If you want to have any experience in your life, just course... Read More

How to Pick a Winning Business Name

What's in a name?Think of your business name as an external mask for your business. If it's something your target audience like, they would consider checking it, if they don't, in most cases you have lost a customer even before you could tell them what your product or service is.... Read More

Marketing Lessons from Santa

If a nonexistent man can change the world and millions of people with a message of joy then his marketing plan surely works. Right? Then what has Santa been doing right all these years that we can learn from? Santa's message is short--joy. His target market-- children and the young... Read More

Name the Top Cable Network

When Cable began as Community Antenna Television in 1948, all it did was collect over the air TV signals and send them down a cable.When Cable networks began, so did Cable advertising. The fledgling new networks sold (or gave away) ads in their programs. Memories are etched in our brain;... Read More

Mobile Marketing a New Age Strategy

More and more companies seem to be looking for new and innovative ways to market their products. Overlooking most of the traditional marketing techniques, more companies are pioneering the relatively new mobile marketing campaign. Mobile event trailers and vehicle graphic wraps are bringing the products directly to the consumers. With... Read More

Discover the Winning Marketing Strategy Secrets of Donald Trump Apprentice Wanna-bes

The highly entertaining Donald Trump's search for an apprentice turned into a hit reality TV show captured attention of millions of Americans and week after week delivered great insights into leadership, business and marketing savvy.In one of the episodes Trump challenged the two opposing teams of apprentice wannabes (Apex and... Read More

Online Communities - A Marketers Wildest Dream and Worst Nightmare!

Online Communities are all over the Internet and attract lots of visitors which make them ideal for marketing. People participating in these communities share information about whatever they want under various topics. Some of these discussions get very heated while others go by nearly un-noticed. Spammers have made their mark... Read More

Business Card Design - How to Stand out and Get Noticed

One of the most powerful, yet over looked weapons in your marketing arsenal is your business card. If designed properly this little 3 x 2.5 piece of paper will not only let people know how to contact you it will also tell them why they should contact you. In order... Read More

How Much Is Your Popcorn Worth? Powerful Lessons In Marketing & The Psychology Of Selling - Part 5

How Much Is Your Popcorn Worth?: Powerful Lessons In Marketing & The Psychology Of Selling - Part 5Let's continue to discuss the various marketing principles that are involved in "popcorn marketing":6. ExclusivityDuring the few hours that you're in the theatre, they have the market cornered by being the only ones... Read More

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Choosing Networking Functions

Time is a concern for all of us. We only... Read More

Mobile Auto Detailers and Newspaper Companies as Clientele

If you are a mobile auto detailer or mobile car... Read More

A Look at Brochure Printing Services

A brochure can be a wonderful promotional tool for a... Read More

What to Look for in Display Graphics and Trade Show Graphics

Display graphics are graphic images used for illustration or "display"... Read More

Marketing to Success on a ZERO Budget

TOP 10 TIPS TO GET YOU MARKETING TO SUCCESS ON... Read More

Marketing From Both Sides Of The Ball

In the world of business, marketing is often conveyed as... Read More

Inform vs. Excite

excite v. 1 a: to call to activity b: to... Read More

Common Exhibit Marketing Mistakes: Ten Tips on How to Avoid Them

The key to great exhibiting is marketing. But marketing is... Read More

What Does Marketing Mean?

You can have the best little business ever with wonderful... Read More

Make It A Threesome

What if -- every time you had a networking appointment... Read More

The 5 Minute Marketing Plan

If I were to ask you right now, what marketing... Read More

Time for A Marketing Tune-up

If you have been in business any length of time,... Read More

10 Steps to a Great Newsletter

A newsletter can be a wonderful, economical way to communicate... Read More

Effective Lead Generation

How to Gain your Prospective Clients' Attention and Generate the... Read More

Marketing is More Important Than Expertise

Being a master of your craft, skill, or talent doesn't... Read More

The Battle of Positioning -- Altruism or Paranoia?

Competition in the past has embodied such beliefs of "kill... Read More

Custom Lanyards - The Perfect Solution for Promotion, Branding, and Marketing

Lanyards are fast becoming the new "must have" promotional item.Events... Read More

How To Get Celebrities To Endorse YOUR Product

How would you like celebrities to endorse your product?Perhaps that... Read More

Stretching Your Marketing Dollars--7 Cheap and Easy Ways to Market on a Budget

Just because you have to stretch your marketing dollars doesn't... Read More

Out of Sight, But Not Out of Mind

What's black and white and read all over? A newsletter... Read More

The Biggest Needle In The Haystack

Hello everyone! Have you ever been curious about something, and... Read More

Networking the Media

The media is a business's absolute best friend. It is... Read More

You Must Get Going If You Want To Get Growing

For many of service-based businesses out there, it's not that... Read More

10 Elements Every Direct Mail Piece Should Have

Don't want your direct mail to end up in the... Read More

Attracting Clients With Ease

Whether you are already running your own business, or still... Read More

Sales and Marketing: Can One Exist Without the Other?

Simply put the marketing people and the sales people depend... Read More

Seven Common Marketing Problems Solved by Marketing Operations

Corporate marketing groups - especially bandwidth-challenged small-to-mid-sized departments - can... Read More

Features and Benefits Brainstorming

This is it what I use BEFORE I begin to... Read More

4 Alternative Ways To Gain Lifetime Customers

You will always have more people that turn down your... Read More

Copy SoapNet and Make Money

Whether you want to admit it or not, soap operas... Read More

Prepare Your Communications For Growth

As the American economy emerges from recession, many businesses are... Read More

Making Networking Work

Several years ago, "networking" was the hot buzzword. Everyone was... Read More

Marketing A Misunderstood or Scary Product or Service

What do you do if your business, product or service... Read More