A brochure can be a great promotional tool, whether it is for is a real estate listing, a trade show handout, a data sheet, or some other application, but sometimes it's hard to know where to start. Brochure printing companies can provide their expertise as well as a wide range... Read More
Benefits, that's what!Whether you're selling in print or in person, it's a universal truth.And success in both worlds requires a counterintuitive approach.Allow me to explain.As human beings, we are all pre programmed from birth to behave in certain ways. And one of the strongest things that drive us is an... Read More
Do sales come from your ezine regularly? How many well-written articles do you submit per week to Online ezines? How often do you send thank you's and follow up messages to your different email groups? If you answered not many, then you need to re-evaluate. The answer to online success... Read More
Have you ever heard the saying, "Give and you shall receive"?Well, with information publishing, this saying is one of the most important you will ever hear. Let me explain:Whether you are providing your information product in a book, an e-book, a manual, or a video, if you want your customer... Read More
Organizations often get stuck in neutral when it comes to marketing. Sometimes, you just need a kickstart. Here are 14 ideas to push you into high gear.1. Do what you say you're going to do and do it on time. If you do nothing else, this is the one that... Read More
Who would have thought that a three month newbie and marketing dummy with no list, no product, no contacts, can actually make money online? Me neither.I had no idea what to do, how to do or why.Until I gained clarity.Clarity means:1. To know what you want2. To Know why you... Read More
The customer is king/queen. We have all heard this mantra. It's up to you, the supplier, to prove it so. With these ten tips you will be a lot closer to proving that you are on top of industry trends and technologies for the packaging industry.1) Understand the customer. The... Read More
Many people have asked me what was the secret to our market domination? Hello, my name is Lance Winslow and I am the founder of The Car Wash Guys. Before now I have not disclosed my secrets of grass roots market; a strategic plan we used city after city to... Read More
When a shopper picks up a product in a store, what's the first thing they notice? The packaging, right? The same holds true for someone buying a service.Yet instead of a folded carton with colorful graphics, you are the packaging for your service business. Intangible points of contact, including your... Read More
Gain the exposure you need to succeed with these ten tips:1. Present yourself as a specialist and/or an authority in your field. Identify where you excel and use your skills, core competencies, knowledge and experience to become a valuable resource.2. Be clear on the services you provide, the target markets... Read More
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If you use promotional products you probably already know the... Read More
One of the most common mistakes in marketing is making... Read More
When conducting strategic planning for any company -- online and/or... Read More
Before we begin, I want you to think about how... Read More
Voice Mail is a classy name for "answer Machine". Problem... Read More
You've enlisted some of the traditional marketing methods to sell... Read More
The importance of pricing can not be underestimated as incorrect... Read More
Do you feel uncomfortable when you're in the trade show... Read More
Generation X"--the 40 million or so people born between 1965... Read More
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One of the keys to creating a successful business is... Read More
You've probably bought a book or two at one of... Read More
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What is the most valuable asset your company owns? Inventory?... Read More
Revolutionary ideas have always been the mark of mankind. It's... Read More
Everywhere you go on the Internet you find the words,... Read More
How smart is your marketing? Do you follow the crowd... Read More
Dumb Excuse #1"I'm not sure I want to invest any... Read More
Having a marketing strategy and marketing approach is very important.... Read More
"There is only one way to judge the effectiveness of... Read More
The usual complaint from companies is that Marketing simply does... Read More
I step outside my back door and look at some... Read More
When a shopper picks up a product in a store,... Read More
Trading reciprocal links is one of the best ways to... Read More
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Do Crucial Market Research For Free, On Your OwnIs market... Read More
I'm sure that you've had those Eureka! moments, too. When... Read More
Apple Computer just announced that their earnings from the last... Read More
12/20/04According to a recent article by ComScore Networks, about three-quarters... Read More
It's a great concept, - and it has a 'cool... Read More
One rule in direct mail is that your letter sells... Read More
Unless your company has absolutely no competition now or in... Read More
There are four parts to a marketing system and they... Read More
With the advent of spring, trade shows begin to blossom.... Read More
Have you created a marketing plan for your Website? If... Read More
Wondering if your marketing message is dancing in the spotlight... Read More
Under normal circumstances, you'd shout it from the rooftops. After... Read More
Trading reciprocal links is one of the best ways to... Read More
Whether you're a former retail store owner known for your... Read More
Steps and tips on marketing your business to the government.Fact:... Read More
When it comes to your marketing message, the little things... Read More
I bet you thought the movie "Daddy Daycare" was a... Read More
What Is A Joint Venture?A joint venture is an agreement... Read More
Famous quotes that keep you thinking.Have you ever listened to... Read More
One very powerful and cost-effective marketing strategy is to study... Read More
A business card makes a statement about who you are... Read More
It's no secret that using a job site sign can... Read More
When used correctly, testimonials can boost your response dramatically. They... Read More
Your Web site should be the cornerstone of your client... Read More
What do Klingons, giant rubber bands, and monster trucks all... Read More
The idea that good design can improve how people perceive... Read More
'Word of Mouth' is still one of the most effectivemarketing... Read More
If an alien civilization from Mars was planning a friendly... Read More
If ever there was a lazy way to easy profits... Read More
Everything happens Quickly and Instantly on the Internet. In the... Read More
When Advertising, it's not always better to be the lone... Read More
Many service professionals tell me that they are uncomfortable with... Read More
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How many times has your competitor gotten one over on... Read More
When you're just starting out in business, it's a safe... Read More
Most entrepreneurs first write their business plan and then develop... Read More
Sometimes you can use a guarantee effectively in your headline.... Read More
What's your USP? Don't know, or worse still, you've never... Read More
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