In today's competitive world of business, it takes moxie and pizazz to sell a great product, idea, or service. This list will provide you with ten unusual and creative marketing strategies which will help you to stand apart from the competition and to increase your visibility.1. Celebrate the Wacky World... Read More
The other day I received an e-mail from an internet marketer who was bemoaning the fact that calling people on the no-call list is now illegal and that puts such limits on marketing. He is far and away not the only one with that viewpoint; I find it almost everywhere... Read More
What is Upselling?It means pre-selling any additional features of your products and services even before your customers make a purchase.For example, let's say you're selling a computer with a 15" monitor for $600.You can tell your customers that they can upgrade to a 17" monitor for only $100 more.That's upselling!The... Read More
I had a telemarketer call me recently. Here's a rough transcript of the conversation.Think about it?(Telemarketer) Hello, Mr. Yuille? (Me) Yes?Mr. Yuille, it's Tracy from XYZ marketing (names changed to protect the innocent). Yes, Tracy,Mr. Yuille, I'm calling to update our mailing list. Yes,Can I just take a minute to... Read More
When studying the demographics of an area for a business venture or expansion you need to not only understand all the data, but what it means to your individual business model. Census data and Census projection charting for MSDA's has become very accurate over the years. One company that uses... Read More
I believe that small business marketing and selling follows a certain flow. The pace of the flow may differ depending on what you're selling, but I still see the flow for virtually every small business. If you acknowledge and understand the flow for your own business then you can implement... Read More
Timing is everything. Hate to be late? The early bird gets the worm.Hesitation, when it comes to marketing, can mean the difference between making a sale and walking away empty handed. Success in many things we do is dependent on how fast we can process information in order to do... Read More
Are you looking for a natural way to market your professional services? What if you could exponentially multiply the number of motivated, pre-qualified prospects you reach in a fraction of the time that networking and referrals require?Now what if you could be the person in a crowed room with whom... Read More
If you take a look at the features that different survey softwares offer, you will quickly realize that understanding all of them is no mean task. But it is very important that you do because only then you can choose the right survey software. It is important for one other... Read More
Having a strong foundation enables you to build a thriving, profitable life and business. A simple method to create this foundation is with Discovery, Vision, Planning and Benchmarking, the four cornerstones of your life as well as your business.Discovery is defined as examining where are you now and where are... Read More
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When studying the demographics of an area for a business... Read More
Here's one of the most important success principles you'll ever... Read More
One of the best ways to attract more clients is... Read More
Almost every small business marketer knows that they should gather... Read More
As best you can, answer the following twenty-five questions. There's... Read More
So how do you effectively market your product or service... Read More
Everything you do - or don't do sends a message... Read More
A consultant new in the city asked me how I... Read More
Giving away free bonuses is an important website marketing secret... Read More
So you have a Web site. And so does most... Read More
To help promote your small business or professional practice, consider... Read More
What if you've done a variety of marketing activities over... Read More
I'm constantly amazed by all of the media reps from... Read More
Yesterday I was sitting on a train going into London... Read More
Joint venture marketing is a lucrative way of leveraging the... Read More
How many Hispanic people live in the US currently. Well... Read More
At the very heart of any successful marketing strategy is... Read More
What?!? Sabotage your own success? Who would do that? Well,... Read More
What benefits will you get from flyers?Flyers are much different... Read More
A church in my community provided me with one of... Read More
If an alien civilization from Mars was planning a friendly... Read More
I would like to introduce you to one of my... Read More
Here is your C.I.T.T. (pronounced "kit")[Color ? Illustrate? Type ?... Read More
Are you suffering from feelings of indifference or a lack... Read More
Give away your knowledge, and you'll make money. How does... Read More
You're probably familiar with e-mail signature (or "sig") files -... Read More
Expanding your subscriber list, whether it be for your ezine,... Read More
So you've made a sale. Great!Now what? You're not just... Read More
Of all the web sites belonging to coaches, consultants and... Read More
It was the fall of 1998 when I had just... Read More
There are so many competitions by running business. So you... Read More
Peek a Boo - We See YouDoes your company have... Read More
Before we begin, I want you to think about how... Read More
Second in a series of three articles:What if you could... Read More
Many businesses today overlook the importance of business cards as... Read More
A few decades ago, in the early days of automatic... Read More
"?A powerful agent is the right word?" --Mark TwainAnd what... Read More
Small business marketing is not like taking a family vacation.Did... Read More
Yesterday I received a phone call from an acquaintance that... Read More
Things have to change. Cross selling is not going to... Read More
You want your prospect to make the decision to buy... Read More
As a small business owner, you must always explore creative... Read More
Corporate marketing groups - especially bandwidth-challenged small-to-mid-sized departments - can... Read More
Have you started thinking about your Valentines Day Promotion yet?It... Read More
Building a business that grows steadily in size and profits... Read More
One of the keys to creating a successful business is... Read More
Have you ever gone to a networking function and seen... Read More
With promotional items there are standards: t-shirts, mugs, note cubes,... Read More
People do business... Read More
Step 1: Where Am I Now? Before you decide where... Read More
Everywhere you go on the Internet you find the words,... Read More
Are you looking to erase your debt, buy that new... Read More
Yesterday I was sitting on a train going into London... Read More
For most businesses, making a sale is all important. However,... Read More
Time is a concern for all of us. We only... Read More
Life provides your business with enough opportunities for failure. Don't... Read More
You can have the best little business ever with wonderful... Read More
Have you ever studied your best donors and wished you... Read More
Here are 9 low-cost but highly effective marketing tips to... Read More
Each of these 11 marketing tips is based on a... Read More
A while back a small business owner paid me a... Read More
More And MoreIt was notable that when I started my... Read More
Business Systems that work for anyone, are a fundamental necessity... Read More
Heavily branded websites like amazon.com are household names and carry... Read More
No, that's not a typo in the title. Resolutions are... Read More
"If he who has a thing to sell Goes and... Read More
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