Female Mannequins: An Overview

Female mannequins are very common in clothing stores. They are often found throughout the store, from the front window where they display the store's latest and greatest fashions, to all other sections that featuring women's clothing. There are many types of female mannequins. Some are full-size figures that are completely... Read More

Why People Use Long Sales Copy

Have you ever wondered why some people use long sales letter? Here is the answer: These people newer bothered to find out what the potential customer wants. If you know exactly what your potential customer wants, you can be short and to the point. So, Mr. Marketing Genius comes along... Read More

How to Set Appointments

The Importance of setting appointments is crucial to running a business. They are the key to a successful business.When making appointments try to make your call between one and two minutes maximum. Practice keeping your calls to this time scale, any longer and you could be drawn into a full... Read More

How Leaky is Your Sales Pipeline?

Does your Sales Pipeline leak? If you answered no, you don't even understand the question. Every business' Sales Pipeline leaks to some extent. The question is: Have you done everything you can to ensure that it does not leak excessively? Do you even know what your Sales Pipeline looks like?Very... Read More

Improve Your Sales Closing Ratio

Occasionally EGOPOWER readers send me questions or topic suggestions that I feel would be of interest to you. In this issue I give some tips to improve your sales closing ratio in response to a question Rob Smith wrote me from the UK: "I sell IT equipment to schools in... Read More

Building an Action Plan

Going into your workday and waiting for things to happen, and then reacting to them is not a very productive way of doing things. You may as well be going into your workday blind.This is why it is so very important to have an action plan.An action plan, simply put,... Read More

Focus on a Trade - Not a Discount

Smart buyers will always ask for a better price. Unfortunately, too many sales people and business owners automatically think that reducing their price is the most effective way to respond to this request.However, negotiating is not always about price. Although price is a factor in virtually every sale it is... Read More

7 Strategies for Writing Fundraising Letters

Writing fundraising letters can be an effective way to request donations to a charitable cause. Letters are used for a variety of purposes and can be sent to a large number of people or a select few. The results of a writing a fundraising letter can vary greatly depending on... Read More

Stop Talking - Start Selling

Selling is not talking. It's listening. You may have heard the saying "the first person who talks, loses". And, it's true most of the time. There are dozens of reasons to stop talking so you can start selling. Here are a few worth listening to:Let Them Take Center StageMost people... Read More

10 Tips To Overcome Your Fear Of Selling

Ahh. Selling. Sometimes, this is a word that is dreaded and feared by all but the most intrepid business owners. It seems that, even though we all know we need to "sell" our products and services, many of us feel fearful or anxious about actually doing so.These 10 tips are... Read More

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Generating Sales Leads

Any company that relies on selling a product or service... Read More

Gatekeepers

When I ask salespeople to define what a gatekeeper is,... Read More

Stop Talking - Start Selling

Selling is not talking. It's listening. You may have heard... Read More

Creating Your Perfect Pitch!

Why should you describe your business to others in 5... Read More

Selling To Your Difficult Person

We all have people whom we find difficult. We don't... Read More

The Trusted Advisor Relationship: What Is It, and What Should It Be?

For the past months, maybe a year, I've been hearing... Read More

Going the Extra Mile and Getting Referrals

Successful salespeople have the ability to turn the customers they... Read More

A Stupid Question, but it has to be asked

This is a stupid question but it has to be... Read More

First, Fast, And Foremost . . .

First - being before all others. Fast - moving or... Read More

Your Clients Buying What Youre Selling

Linda felt like she had reached a plateau in her... Read More

Buying Wholesale Mannequins

Many mannequin manufacturers sell their mannequins in wholesale. This means... Read More

The Email Blow-Off

This week's article is my response to a question by... Read More

Incentive Dilemma:

Manufacturers and distributors are rolling out more sales incentive programs... Read More

Three Big Ol Tips for Better Sales Letters

Growing up in the South, I used the phrase "big... Read More

Get The Help You Need With Fund Raising Ideas

There are many fund raising ideas on the market today... Read More

Secrets to Buying Without Being Sold

Have you ever asked yourself, now how did I let... Read More

The Power of Thank-You

When was the last time you thanked your customers?This often... Read More

6 Ways To Get More From Your Promotions

1. Settle On The Right Way ForwardThe purpose of your... Read More

Money Does Talk!

When buying something, you can buy in one of two... Read More

The Doors Of Opportunity

Alexander Graham Bell once said, "When one door closes another... Read More

Your Profit is in Your Follow-up: A System for Increased Sales Conversion

No matter what you sell--products, services, or causes--one of the... Read More

How to Buy Wholesale Store Fixtures for Your Business

It may sound funny, but honestly, if you're opening up... Read More

Where to Find Mannequins for Sale

Any time a clothing store opens or expands, they must... Read More

Do Your Customers Buy On Price Alone?

Here are four simple things you can do to take... Read More

The Benefits of Display Mannequins

Mannequins are primarily used in stores to display clothing. A... Read More

Know What You Are Selling As If You Were Buying It

Recently I wanted a new lawn mower as we have... Read More

Color Psychology Will Make Or Break Your Sales Success

Color psychology is the biggest question I receive on a... Read More

To Sell Successfully, You Have to Be Willing to Be Different

We are complex. We confidently assert that we are independent... Read More

Clear Up Blurry Communication

One of the top brewing companies in America is a... Read More

Selling Skills - How to Handle the Dreaded Question Whats The Price?

I've written previously about how to attract customers and how... Read More

3 Ways To Sell and Have Fun Doing It

There are many ways to sell and have fun doing... Read More

How to ASK for Business -- WITHOUT appearing Pushy --

GIVING Vs "SELLING"Never lose sight of the importance of providing... Read More

How To Get Rich Giving Away Something Free

The best of all worlds is to have a product... Read More