The most effective prospecting techniques were revealed in the August 1st, 2002, issue of TIP (URL at end of article) that resulted from a survey of financial advisors earning over $200,000 annually.Here's how they rated the following techniques: 100.0% for Referrals from clients, and non-clients 69.6% for Contacting clients by... Read More
Along with having an innovative supply chain, there's another reason Dell is the largest computer company in the world. They always offer great coupon codes to online affiliates that let the buyer "in" on deals that they otherwise wouldn't get.By offering coupon and discount codes that are both new promotions... Read More
A challenge facing many businesses is how to maintain a constant stream of customers in order to provide a regular cash flow.One method is to choose a location that ensures a steady flow of traffic past the door, creating a constant awareness of the business. While position is important, it... Read More
You are the productWe're all in the selling business whether we like it or not. It doesn't matter whether you're a lawyer or an accountant, a manager or a politician, an engineer or a doctor. We all spend a great deal of our time trying to persuade people to buy... Read More
Myth 1: Sales People are all Shady!In the Broadway play "Death of a Salesman" Willy Loman was a down and out emotionally spent Salesman trying to understand his life after 34 years of traveling up and down the roads selling his products. The negative stereotype of a Salesman is rooted... Read More
Here are five sure-fire ways to guarantee you will not get the sale;Focus on yourself. I recall meeting several salespeople from a variety of vendors regarding an initiative I was working on for a client. EVERY single person began their presentation by telling me about their company rather than learning... Read More
Do you have 5, 10, or 20 years of sales experience? Or do you have 1 year of sales experience 5, 10, or 20 times? Many salespeople never advance beyond ancient outdated sales lines like "If I do this for you, will you give me the order?" Or "What do... Read More
You have just walked out of the office of a potential new major customer that you have anxiously been waiting to meet with for weeks and again, you realize you have no idea what is going to happen next as a result of your meeting. Worse yet, you again "spilled... Read More
There are many ways to sell and have fun doing it, but some times we really need to step outside the box and do something a little different if not drastic.Listed below are the three fun and exciting ways to take that giant leap and start having fun selling your... Read More
Britney Spears has recently caused controversy with suggestions that the ad campaign for her new fragrance range uses subliminal or hidden messages in its efforts to convince potential buyers. Advertisers have long been aware of the power of appealing to our subsoncious minds, so what methods exactly do they employ,... Read More
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Do you know your conversion rates? Conversion rate is the... Read More
There are many ways to sell and have fun doing... Read More
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"Hello, is (pause) puh-TREE-shuh home?"So started my weekend lesson in... Read More
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In my opinion, one of the biggest skills of being... Read More
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Psychological Tricks in Selling By Stephen Bucaro In this article,... Read More
A few days ago, I was signing copies of my... Read More
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When Dr. Frankenstein exclaimed "it's alive... it's alive," he thought... Read More
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Special Requirements for Reprint: we ask only that you include... Read More
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John Di Lemme on "Miracles are your responsibility"Miracles are your... Read More
Ahh. Selling. Sometimes, this is a word that is dreaded... Read More
Neil Rackham turned the world of high-ticket salesmanship on its... Read More
If you plan to do sell your product or service... Read More
Freebees--Freebees--FreebeesWHY PAY, WHEN "YOU CAN HAVE IT FOR FREE?"There are... Read More
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Zig Ziglar use to say in seminars and on tapes... Read More
WHY ARE YOU WRITING THIS BROCHURE OR SALES LETTER? A... Read More
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A sales letter is a document designed to generate sales.... Read More
After reading and researching thousands of books, articles and other... Read More
"Sales Letter"... that's your web site's sales page. The page... Read More
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American consumers have spoken and have done so loudly registering... Read More
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Where many marketing conversations get off-track are the ones you... Read More
If you asked me to point to the heart and... Read More
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"Open-source" is typically found in the Information Technology area as... Read More
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