The USP (Unique Selling Proposition) is based on the assumption that if you can't be better than the competition then being different will usually suffice.It is true that most businesses scrape by in the midst of mediocrity. The bosses of these firms see an industry or profession that looks lucrative... Read More
Recently, I wrote about about creating specific, compelling goals that pull you towards what you want in your business, career and life. It is important to have a goal written down, and it is equally as important to the write down the reasons why you want that specific goal.... Read More
A mannequin head is a life-size head that includes all of the features of a human face. Mannequin heads can be used in several different situations. They can be used to model hats, wigs, makeup, or be used as practice dummies by people learning to cut hair in beauty school.... Read More
Hi, I'd like to discuss the most powerful words you can use during the selling process.Quote: Words are the most powerful drug used by mankind. Rudyard Kipling.Plainly, THE MOST POWERFUL WORD is YOU. You should be looking to use the word You in your sales meetings a lot more... Read More
Hypnosis has been a taboo word for far too long. And many people see it in a mystical light. Yet what they do not realize is that hypnosis is a naturally occurring state experienced by everyone every single day. And it is only in recent times, that business professionals have... Read More
Picture this scene from the 1984 smash comedy movie from Columbia Pictures, Ghostbusters: Dan Aykroyd and Bill Murray, aka? the Ghostbusters, are involved in a heated meeting with the Mayor and the Head of the local environmental agency. The city is in shambles because a legion of evil spirits has... Read More
I wonder when we decided to become a sales person. I know when I was at school all I ever wanted to do was join the Navy and see the world. My best mates wanted to be a truck driver or Fireman, Policeman, Soldier, Banker, Doctor, Pop star, Football player... Read More
Most salespeople I know consider cold calling a dreadful, but essential activity in our profession. Even those who are good at it rarely like it. Nevertheless, those who are successful in sales do it regularly because without prospects, one does not sell anything. If you hate cold calling to the... Read More
One of the top brewing companies in America is a consulting client of mine. However, during a seminar for a brewery management team, we were jolted by a "communication wake-up call." We discovered that even though co-workers speak the same words, they don't attach the same meanings. Here's what happened.... Read More
So often sales men and woman are the very people that prevent themselves from obtaining additional sales and increasing their commissions. It doesn't matter if it's counter sales or door-to-door.They get caught up in the newest method or someone's latest spin on how to get their customers to buy. What... Read More
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Hello Everyone: Here's a unique look at learning how tosell:... Read More
When you are in sales and you come across a... Read More
As a business owner, I receive my share of sales... Read More
? Go through the "no's" to get to "yes." ?... Read More
BackgroundThere's a conundrum that currently exists between the customer and... Read More
Your job as an event planner doesn't stop with the... Read More
I can remember the first time that I had to... Read More
1. Make telephone callsFew things are more terrifying than the... Read More
The traditional "Quotation" was originally devised during the Industrial Revolution... Read More
If you have competitors, then you should have at least... Read More
Ready to put your Web pages up? Ready to sell... Read More
In some situations, attempting to intimidate the other person will... Read More
Have you ever wondered why some people use long sales... Read More
Color psychology is the biggest question I receive on a... Read More
Health insurance lead generation systems provide a stead stream of... Read More
I believe that everyone understands that no matter what business... Read More
If Chicken Little were alive today he wouldn't be running... Read More
A challenge facing many businesses is how to maintain a... Read More
"Which is your best CD?"Ever get that question? My band... Read More
I just got off the phone with a friend of... Read More
In my opinion, one of the biggest skills of being... Read More
1. Sell your products at a wholesale price to retail... Read More
In my professional experience as a sales and marketing coach/consultant,... Read More
Last issue we talked about what motivates people to buy... Read More
Our world of selling is closed off from other areas... Read More
What do you think it is? Many experts insist it's... Read More
TELEPHONE TECHNIQUESSelling face to face is different from selling on... Read More
Let me create a picture for you. This is the... Read More
Hello, do you have a website and sell something on... Read More
Linda felt like she had reached a plateau in her... Read More
Selling--a word that strikes terror in writers and professionals. We... Read More
Selling is a tough job, and sometimes you may need... Read More
Sean works for a major telecom company.During one of our... Read More
Many pressure washing companies try to stay away from the... Read More
Selling your services to corporations is an attractive proposition. The... Read More
Here are five sure-fire ways to guarantee you will not... Read More
How many of you have a corporate web site? Everybody... Read More
Can you say who you are and what you do... Read More
You're not alone. Most people are uncomfortable walking into a... Read More
In the last article... Read More
Many participants in my programs ask how to deal with... Read More
I'll play a seller, using conventional selling methods, selling something... Read More
Not all mannequins are made to look like full-grown adults.... Read More
Have you ever asked yourself, now how did I let... Read More
Sean works for a major telecom company.During one of our... Read More
Freebees--Freebees--FreebeesWHY PAY, WHEN "YOU CAN HAVE IT FOR FREE?"There are... Read More
Ready to put your Web pages up? Ready to sell... Read More
In the last decade, the Internet has become a major... Read More
"I'd love to work with you, but?"How many times have... Read More
"I am Sam. Sam I am. Do you like green... Read More
This is an important and potentially profitable piece of advice.... Read More
Hello Everyone: Here's a unique look at learning how tosell:... Read More
When buying something, you can buy in one of two... Read More
"Open-source" is typically found in the Information Technology area as... Read More
Could this be the worst moment in your selling cycle?You've... Read More
Selling is not talking. It's listening. You may have heard... Read More
Recently, I wrote about about creating specific, compelling goals that... Read More
Health insurance lead generation systems provide a stead stream of... Read More
GIVING Vs "SELLING"Never lose sight of the importance of providing... Read More
Could casual Friday be undermining your leadership ability?One of the... Read More
How much extra money could you make by closing just... Read More
HANDLING OBJECTIONSSales presentation is not always going to be plain... Read More
Ever had a party online or offline, and had guests... Read More
With the dot.com revolution crushing once solid business models on... Read More
"Which is your best CD?"Ever get that question? My band... Read More
John Di Lemme on "Miracles are your responsibility"Miracles are your... Read More
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