Direct sales can be your ticket to a profitable home-based business. There's low risk and low overhead - and you'll find lots of conversation, creativity, and cooperation among the company's representatives. But how do you know which company is right for you? Here are ten things to look for as... Read More
So, you are taking your products and heading to a trade show, but this year you want to make your trade show booth popular in order to garner more business and have no idea how to do it. Actually, it really is quite simple to make a popular trade show... Read More
Who among us is not already up to here with the omni-smarts who wax poetic the benefits of "Solution Selling." Now it may seem strange for me, the author of the book "Up Your Income! Solution Selling for Profitability" to cast aspersions on the merits of this approach. Nevertheless like... Read More
I learned something very interesting this week. Thankfully, what I learned was really at no one's expense. What I learned is that when you are on a sales call and you believe there is a possibility (even a remote one) that you may close, always take your contract or letter... Read More
1. Animate your window display.How often do you change your window display? Once a month? Once a week? Try changing your window display every day! I saw a very successful display that had five or six mannequins facing left and right with a backdrop of a street scene. Every day... Read More
Where many marketing conversations get off-track are the ones you have with yourself, before you even pick up the phone or initiate the handshake. As independent professionals, usually at the helm of solo businesses, we sometimes find ourselves facing daunting internal obstacles as we try to begin our day's marketing... Read More
Here are five sure-fire ways to guarantee you will not get the sale;Focus on yourself. I recall meeting several salespeople from a variety of vendors regarding an initiative I was working on for a client. EVERY single person began their presentation by telling me about their company rather than learning... Read More
Selling is not talking. It's listening. You may have heard the saying "the first person who talks, loses". And, it's true most of the time. There are dozens of reasons to stop talking so you can start selling. Here are a few worth listening to:Let Them Take Center StageMost people... Read More
Over the years, many prospects have hidden behind their well-trained secretaries to prevent interruptions from persistent salespeople. But in today's electronic world, voice mail systems have frequently replaced the human gate guard.In surveys we have conducted, we have found that salespeople's inability to get busy prospects to return their calls... Read More
Why would a prospect buy from you rather than from your competitor?How do you outsell your competitors?Your unique selling proposition (USP) is very important as part of your business planning. This is especially so if you decide to set up a home business in the highly competitive internet arena. What... Read More
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Many stores on a budget choose to buy a used... Read More
If you asked me to point to the heart and... Read More
Do you know why your customer won't buy? You've given... Read More
Successful salespeople have the ability to turn the customers they... Read More
Recently, I wrote about about creating specific, compelling goals that... Read More
A closing question asks for a final decision. A trial-closing... Read More
Have you ever wondered why some people use long sales... Read More
Occasionally EGOPOWER readers send me questions or topic suggestions that... Read More
Ever have a prospect start out your sales call by... Read More
You know that word of mouth can grow your business.... Read More
Several years ago I worked with a CPA who wanted... Read More
We all have people whom we find difficult. We don't... Read More
Does your Sales Pipeline leak? If you answered no, you... Read More
Many mannequin manufacturers sell their mannequins in wholesale. This means... Read More
Strategies to help produce your brochure, advertisment or direct mail.... Read More
Smart buyers will always ask for a better price. Unfortunately,... Read More
In the work place, the amount of good things that... Read More
The best of all worlds is to have a product... Read More
Selling Against Goliath?How to Take on the Big Guys and... Read More
I just bought six square pieces of spongy fabric for... Read More
(Objection handling tips excerpted from Objections! Objections! Objections!)People buy people.... Read More
For centuries ? at least since the serpent convinced Eve... Read More
Who among us is not already up to here with... Read More
The formula for defining a "profession" is similar throughout many... Read More
I am sure you are familiar with the phrase, "I... Read More
What methods can we use to install confidence into your... Read More
Manufacturers and distributors are rolling out more sales incentive programs... Read More
You can always tell a good salesperson, they are always... Read More
Direct sales can be your ticket to a profitable home-based... Read More
While working with a new coaching client, I asked to... Read More
Special Requirements for Reprint: we ask only that you include... Read More
Ahh. Selling. Sometimes, this is a word that is dreaded... Read More
A key method of our survival in the business and... Read More


Normally in this column I dispense highly-intelligent small business advice... Read More
In some situations, attempting to intimidate the other person will... Read More
I was a lucky kid when I grew up. Lucky,... Read More
Once you have added a new customer to your book... Read More
Alexander Graham Bell once said, "When one door closes another... Read More
A closing question asks for a final decision. A trial-closing... Read More
Could casual Friday be undermining your leadership ability?One of the... Read More
VOICEThe Image the customer has of the Salesperson is vital.... Read More
Have you ever met with, or talked to a prospect... Read More
An attractive woman has a decided advantage as sales representative... Read More
Use Bundling To Increase Your Profits And Sales An effective... Read More
Still more discoveries from the recent studies in behavioral economics:Over-Valuing... Read More
You can always tell a good salesperson, they are always... Read More
People ask me, "What should I charge?"I say, "Ask your... Read More
Last minute discounting has become so prevalent that many companies... Read More
Recently, I wrote about about creating specific, compelling goals that... Read More
Many stores on a budget choose to buy a used... Read More
I can remember the first time that I had to... Read More
It is vital that insurance salespeople have a steady stream... Read More
A few days ago, I was signing copies of my... Read More
For technology companies, service after the sale has emerged on... Read More
Offering gift certificates is an excellent way of increasing sales... Read More
Selling is not talking. It's listening. You may have heard... Read More
Many mannequin manufacturers sell their mannequins in wholesale. This means... Read More
In my opinion, the most overrated topic in sales training... Read More
Value is in the Eye of the BeholderSales today is... Read More
Any time a clothing store opens or expands, they must... Read More
Have you ever run DOWN an escalator that was going... Read More
In my opinion, one of the biggest skills of being... Read More
Who among us is not already up to here with... Read More
In the work place, the amount of good things that... Read More
John Di Lemme on "Miracles are your responsibility"Miracles are your... Read More
Let me tell you about my friend Peter who has... Read More
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