With the dot.com revolution crushing once solid business models on an almost daily basis, the question surely crosses one's mind "am I next?". Selling is one of the oldest professions on the planet. We get paid to have fun doing what others find difficult, confusing, or just plain hard. Everyday... Read More
Speak to almost any self employed professional and most of them will say that they love their job but don't care much for selling their services. Here's some advice to help all those reluctant professionals who need to sell to clients.We have identified 9 basic selling skills that will help... Read More
A key method of our survival in the business and retail world is referrals. Referrals are always nice, because they come from someone on the outside of your company who has enough trust and faith in you to refer someone in your direction.When we receive a referral from someone, it... Read More
1. Sell your products at a wholesale price to retail web sites. You could sell them individually or in bulk.2. Set up joint ventures with other businesses to sell your product to new customers. They can introduce it to their customers for a set price.3. Allow other web sites to... Read More
Recently, I wrote about about creating specific, compelling goals that pull you towards what you want in your business, career and life. It is important to have a goal written down, and it is equally as important to the write down the reasons why you want that specific goal.... Read More
The topic of this issue's article is a response to a question submitted by one of my newsletter readers. QUESTION - "At the moment, my competitor's have a far better product/deal, due to circumstances out of my control. However, customers go to the competitor and then come to me to... Read More
Make no mistake that emotions are the driving force behind sales, and customers making buying decisions can be influenced through visual elements towards a particular behaviour or emotion that will encourage more sales.Not convinced? Have you noticed that a lot of restaurants are decorated in/heavily feature reds and/or oranges? Still... Read More
I was a lucky kid when I grew up. Lucky, because I had a big back yard for playing. It was about 28 acres big. My siblings, friends and I spent many days exploring, building, digging and hiding in the vast outback.Geographically disadvantaged as a flatlander, there were no rushing... Read More
I just bought six square pieces of spongy fabric for $20 and walked away happy - "victim" of an impulse purchase.I was at one of those big show events and walked past a demonstration booth. I even knew it was coming. About 50% of the people walking out were carrying... Read More
We would all like to think that our product or service is flawless. More importantly, we would like for others to believe that as well. But no matter what you sell, a drawback (sometimes several) will always exist, even if only in the mind of your reader-prospects. Either way, you... Read More
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"How do you create a perceived value to differentiate yourself... Read More
Anyone that works in sales knows just how important it... Read More
If you went to see your doctor, and he mentioned... Read More
Many stores on a budget choose to buy a used... Read More
Growing up in the South, I used the phrase "big... Read More
The customers you already have could be your biggest lead... Read More
An area that can become profitable for many businesses in... Read More
If you were selling a mansion, and you were selling... Read More
A mobile auto detailer and their profits are tied to... Read More
The Importance of setting appointments is crucial to running a... Read More
Offering gift certificates is an excellent way of increasing sales... Read More
I am often reminded of the following true story whenever... Read More
Have you ever asked yourself, now how did I let... Read More
How do you get people's attention and build their interest... Read More
In some situations, attempting to intimidate the other person will... Read More
Special Requirements for Reprint: we ask only that you include... Read More
When it comes to buying mortgage leads, there are many... Read More
Back in the days when I sold for CTV and... Read More
If you need to hold a fundraiser and don't know... Read More
Like the legendary search for the Holy Grail, the cup... Read More
You have a great product, but it's not flying off... Read More
Any selling approach that lacks a proven strategy, a practiced... Read More
I've written previously about how to attract customers and how... Read More
So it's finally come time to sell the business. After... Read More
Writing good sales copy is not an art, it is... Read More
I've recently been hearing sales companies talk about how they... Read More
Where many marketing conversations get off-track are the ones you... Read More
While living in the technology age where everything is computerized,... Read More
I learned something very interesting this week. Thankfully, what I... Read More
Who likes cold calling? Most salespeople don't like cold calling,... Read More
Would you like an easy way to track the performance... Read More
Can you say who you are and what you do... Read More
Could this be the worst moment in your selling cycle?You've... Read More


Writing fundraising letters can be an effective way to request... Read More
There are many fund raising ideas on the market today... Read More
Having good telephone skills is crucial as the call may... Read More
Do you clam up on the telephone? An advertising rep... Read More
Depending upon how much you enjoy writing, writing sales proposals... Read More
Web sites exist for essentially two purposes. The first is... Read More
What can strike terror into the heart of even the... Read More
For the past months, maybe a year, I've been hearing... Read More
For many of you the Fear of Selling is a... Read More
Its official. The news just came out. Yes, we are... Read More
According to the Direct Marketing Association, in 2003 U.S. direct... Read More
Selling "-abilities": Reliability (Part 1 of 4) Most salespeople... Read More
Still more discoveries from the recent studies in behavioral economics:Over-Valuing... Read More
HOW TO MAKE AN EXTRA $100,000.00 EACH YEAR BY ADDING... Read More
At 21 years, just out of Business College, I went... Read More
The headline that appears over the salutation in a fundraising... Read More
How many of you have a corporate web site? Everybody... Read More
Going into your workday and waiting for things to happen,... Read More
Does your Sales Pipeline leak? If you answered no, you... Read More
I'll play a seller, using conventional selling methods, selling something... Read More
I was sitting at my desk last week when my... Read More
It's early January 2004. The Green Bay Packers are just... Read More
One of my first internship jobs as a college student... Read More
There are many ways to sell and have fun doing... Read More
1. Make telephone callsFew things are more terrifying than the... Read More
This article is meant to inform. Please don't construe this... Read More
I am sure you are familiar with the phrase, "I... Read More
Would you like an easy way to track the performance... Read More
Your business is making profits, but where is the cash?... Read More
Like the legendary search for the Holy Grail, the cup... Read More
When I ask salespeople to define what a gatekeeper is,... Read More
Have you ever met with, or talked to a prospect... Read More
Why would a prospect buy from you rather than from... Read More
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