When Selling, Keep It Simple Stupid!
After our first half-hour telephone coaching session, when asked what he thought about our training, my client felt the learning process we had undertaken together earlier in the week, "was a bit too elementary." As a Branch Manager with over 18 years of sale experience, a supervisor who must also... Read More
Selling Services
Selling a service isn't the same as selling a product. Your prospect is buying an intangible. There are no shiny buttons to show off. You and your company are the visible representations of the service. You need to live up to them in your image. (marketing) And in how you... Read More
It Isnt A Sale Until Youre Paid
Back in the days when I sold for CTV and CBC Television I had a manager that once said " It isn't a sale until you're paid." Most salespeople absolutely HATE calling their customers to ask for payment as they feel like the GOOD GUY and BAD GUY rolled into... Read More
Ten Tips for Choosing the Right Direct Sales Company
Direct sales can be your ticket to a profitable home-based business. There's low risk and low overhead - and you'll find lots of conversation, creativity, and cooperation among the company's representatives. But how do you know which company is right for you? Here are ten things to look for as... Read More
5 Ideas for Writing Effective Sales Letters
Sales letters, sent via e-mail or snail mail, are an effective and inexpensive way to get your message out. Even if your letter goes out to thousands of people, it can give the feel of a personal communication - IF you write it in a direct and conversational tone.To get... Read More
Interactive Sales Letter Skyrockets Conversions with 2 Simple Questions
There are many tactics and techniques that go into converting visitors into buyers. However, this article will prove to you why creating an "interactive" sales letter will be the most critical weapon in your modern marketing arsenal to accomplish this.Most Internet Marketers rely on their savvy copywriting techniques and persuasive... Read More
No Regrets
Here's a chilling thought. If you were to die tomorrow, would you have the same two regrets that many business people share?According to a study, just before people die, if they express any regrets at all, those regrets tend to fall into two categories. The bigger, by far, is regret... Read More
My Competitor Has a Better Product
The topic of this issue's article is a response to a question submitted by one of my newsletter readers. QUESTION - "At the moment, my competitor's have a far better product/deal, due to circumstances out of my control. However, customers go to the competitor and then come to me to... Read More
?The Power Of Consumer Opinion, & How To Profit From It!?
Selling is just a whole lot easier when you know what people really want.But unless you're psychic, or know how to do the Vulcan mind meld, "getting into their brains" is HUGE!I can't tell you how many times I've racked my brain trying to make sense of consumer opinion, &... Read More
An Introduction to Mannequins
Just about every clothing store uses mannequins. There are many types of mannequins made of different materials including wood, wax, fiberglass, and plastic. Some mannequins are set in one pose, while others have adjustable arms and legs. There are mannequins that look like men, women, and children. Some mannequins are... Read More
|
|
|
|
|
|
|
|
|||||
|
|
|
|||
Consumer Effort And The Purchase Decision
It is a basic tenet of behavioral psychology that people... Read More
Health Insurance Lead and Health Insurance Leads
Health insurance lead generation systems provide a stead stream of... Read More
Selling - Trade Shows Vs. Regular Sales Calls
Remember those school exercises that started "Compare and contrast....yada yada... Read More
Selling More CDs at Gigs, Case Study: The Rogues
A few weekends back, the Brobdingnagian Bards performed at the... Read More
Get The Help You Need With Fund Raising Ideas
There are many fund raising ideas on the market today... Read More
Asking The Right Questions
On an introductory call, how do you gather all of... Read More
What Should I Charge?
People ask me, "What should I charge?"I say, "Ask your... Read More
Sex Sells!
An attractive woman has a decided advantage as sales representative... Read More
Why There Will Always Be High Paying Sales Jobs
With the dot.com revolution crushing once solid business models on... Read More
Obtaining Self-Confidence
A reader recently asked me the following: "I enjoyed the... Read More
A Pause For Thought
You can have your cake and eat it.What is it... Read More
Recommending Products Vs. Selling Them
Some of the best sales people I have ever met,... Read More
Going the Extra Mile and Getting Referrals
Successful salespeople have the ability to turn the customers they... Read More
Increasing Short and Long Term Profits
"I was at your site for all of two minutes... Read More
Touchdown! Closing Skills for Successful Selling
It's early January 2004. The Green Bay Packers are just... Read More
9 Ways to Keep Clients Coming Back For More
A lot of effort is put into getting new clients.... Read More
How to Eliminate Objections to Price
Have you ever stepped your way through the sales process... Read More
Store Owners - Five Ideas to Increase Sales
1. Animate your window display.How often do you change your... Read More
101 Ways to Improve Your Direct Mail Response
1. Mail to your customers more often. If you are... Read More
Cold Calling Reluctance
Most salespeople I know consider cold calling a dreadful, but... Read More
A Look at Mannequin Heads
A mannequin head is a life-size head that includes all... Read More
The Truth Behind Linear Selling: Why It Can Make Prospects Run The Other Way
Sean works for a major telecom company.During one of our... Read More
Leveraging Yourself Up To Executives When Selling
The fastest way to get a decision made is to... Read More
How to Sell Your Products Without Competition
Selling your products at shows can be difficult when you... Read More
Warming Up To Cold Calls
Will you do just about anything, including sending out hundreds... Read More
Throw Out Your Selling Language - Unlock Your Natural Voice
I was sitting at my desk last week when my... Read More
How Can a White Paper Support Sales and Marketing?
A white paper supports PR, marketing and sales because it... Read More
How to Set Appointments
The Importance of setting appointments is crucial to running a... Read More
12 Handy Tips for Generating Leads through Cold-Calling
Cold calling can be a great way to generate quality... Read More
Customer Service Revival
Value is in the Eye of the BeholderSales today is... Read More
Packaging Maketh the Person
The multi million pound cosmetics industry is acutely aware of... Read More
Complacency and Fear are Sales Busters
Prospecting is the engine that propels anyone in sales. Without... Read More
Lead Companies, Eight Features To Consider
So now the time has come to invest in Lead... Read More
10 Mistakes That Reduce Profitability
In my professional experience as a sales and marketing coach/consultant,... Read More
Sales 101: Handling The Angry Customer
I am often reminded of the following true story whenever... Read More
Breaking Through The Comfort Zone Barrier
After completing a workshop on personal productivity or time management,... Read More
Selling the Difficult: How to Sell What People Dont Understand How to Buy
I'll play a seller, using conventional selling methods, selling something... Read More
The Prejudging Predicament
There's a direct correlation between sales experience and prejudging. The... Read More
How To Shorten The Selling Cycle And Reduce Buying Stalls
The main reason for buyer resistance and selling stalls boils... Read More
SPIN, Relevant To Both Salesmanship & Advertising!
Neil Rackham turned the world of high-ticket salesmanship on its... Read More
A Quick and Simple Tip For Gaining Customers
In the course of my career, I've had to deal... Read More
Get The Help You Need With Fund Raising Ideas
There are many fund raising ideas on the market today... Read More
Use Pain To Get Commitments
Whenever I speak with new salesreps and entrepreneurs, I hear... Read More
10 Incredible Ways To Sell Your Products Now
1. Make your reader visualize they have already bought your... Read More
Are You Selling What They Want To Buy? Is It An Appropriate Solution?
Let me tell you about my friend Peter who has... Read More
Telephone Techniques
TELEPHONE TECHNIQUESSelling face to face is different from selling on... Read More
Customer Loyalty in the Technology Industry
For technology companies, service after the sale has emerged on... Read More
Peak Performance ? What You See Is What You Get!
Would you like an easy way to track the performance... Read More
3 Ways To Sell and Have Fun Doing It
There are many ways to sell and have fun doing... Read More
Six Steps to Creating Online Presentations for Telephone Selling
How much extra money could you make by closing just... Read More
What Do Mobile Auto Detailers Clean When it Rains?
A mobile auto detailer and their profits are tied to... Read More
Why You Buy, Part Three
Still more discoveries from the recent studies in behavioral economics:Over-Valuing... Read More
What Successful Sellers Know - Others Dont ... The Subtle Art of Closing
Ask any salesperson, "At what point in the selling process... Read More
A Stupid Question, but it has to be asked
This is a stupid question but it has to be... Read More
Value-added Selling?
"Value-added." That word is used so much it has become... Read More
Eighty Percent of Success is Showing Up
The above quote, "Eighty percent of success is showing up."... Read More
How to Leverage Your Influence
Why do we get into sales? Typically it is two... Read More
Leveraging Yourself Up To Executives When Selling
The fastest way to get a decision made is to... Read More
Looong and Boooring Sales Letters
You have all seen them,the sales letters that never ends.... Read More
Too Much Empathy Will Cost You Money
Ever have a prospect start out your sales call by... Read More
Lessons Learned At Gunpoint
"If you do anything foolish or try to get out... Read More
Building an Action Plan
Going into your workday and waiting for things to happen,... Read More
9 Packaging Problems That Lose Sales
You have a great product, but it's not flying off... Read More
Top 10 Ways to Maximize Your Approachability
After reading and researching thousands of books, articles and other... Read More
Future Business Key Element In Sales
A challenge facing many businesses is how to maintain a... Read More
I Am A Habit
JOHN DI LEMME on "I Am A Habit"H-A-B-I-T...When 95% of... Read More
Sales |