7 Big Ticket Copywriting Secrets I Learned from Ted Nicholas

I recently sponsored and attended Joel Christopher and Ted Nicholas's Double Birthday Bash and Interactive Marketing Summit in beautiful San Antonio, Texas. There was a fantastic lineup of speakers including John Assaraf, Joe Vitale, Brad Fallon, George McKenzie, Shawn Casey, Alan Bechtold, Tom "Big Al" Schreiter, Brian... Read More

How To Become A Freelance Copywriter In New York

As a freelance copywriter in New York, your work is never done.What?Do you mean to say that it is hard to find regular freelance writing jobs, even here in New York City?For those looking to succeed, employment is hard to find only because we lack the knowledge of where to... Read More

The Lead: Sinking The Hook Into Your Prospect

You only have an instant to capture your prospect's attention. No matter the medium ? a sales letter, print ad, or commercial ? she's going to make an almost instantaneous decision about whether you are worth her time or not. So you'd better start off with a bang.Hopefully, you already... Read More

Sales Headline Copywriting ? Two Quick Steps to Success

Get a Good Start for Sales SuccessThe headline to a sales letter is like the doorway to a store. The purpose of both is to draw people in. To get people in the store, a doorway has to be both attractive and inviting. To get people to read the letter,... Read More

Copywriting: Drafting Rules for Professionals

As a professional contractor who wears many hats, you owe it to yourself and your clients to be as organized as possible. In a previous article, I discussed the importance of delivering an organized draft that your co-creators can easily work from. Following are some suggestions for freelance copywriters who... Read More

Making a Living as a Copywriter; Freelancing Versus Agency

So You Want To be A Copywriter?Wannabe copywriters often check out my site for information relating to my services and fees. And quite right too! I still give my competitor's websites a 'gander' every now and then, in case they're doing something that I should be doing.I receive many emails... Read More

Boost Your Conversion Rate In Three Steps

When I critique, edit or rewrite sales copy, I discover that many clients commit common errors. Granted, not all of them are writers. But most of them fail to drive customer actions not because they lack writing skills but because they fail to look at their copy from their readers'... Read More

Cleaning Up Your Copy

When you are beginning to write, you gather as much data as you can. You continually add allied thoughts. . You use your right brain, the creative side.So when you have an idea and your mind says, "not relevant to my core subject," you ignore the doubt. You don't cross... Read More

SEO Copywriting: 7 Tips

So you finally built a website for your home-based business. How exciting is that!? Now you just have to let people know you're out there. The best method is to use an SEO copywriting strategy, which optimizes your web content using popular keywords.SEO stands for Search Engine Optimization. You want... Read More

What Is Persuasive Copywriting And How Can It Help Your Business?

Persuasive copywriting is what draws the attention of prospective customers. They see your product and are drawn it. But what makes this happen? What words can win a customer over without having them laugh at overstatements and hype? Persuasive copywriting is the style of writing that every business needs in... Read More

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Beyond Once Upon a Time: Fairy Tales arent the Only Thing Needing Catchy Openings

Once a upon a recent time in a galaxy not... Read More

Four Simple Steps to Improve Your Sales Copy

You know what it's like, you're reading the sales material... Read More

Copywriting 101: Exclamation Point, Friend or Foe?

My name is Ann and I'm a grammar geek. There,... Read More

Sowing the Seeds of Opportunity: How to Multiply Your Freelance (Writing) Work

You can turn your $200 fee to write a press... Read More

Some Copy Tips From An Old Hand

I have been in the ad game for a long,... Read More

What A Ghostwriter Needs To Do To Earn Top Dollar

The huge demand for writers online is really for ghostwriters.... Read More

Advice for Copywriters: How to Win the Freelance Bidding War

Are you a freelance copywriter working from home? If so,... Read More

Writing Online In Two Syllables or Less

About once a month I fly off somewhere to give... Read More

Can You Become a Freelance Copywriter in Los Angeles?

Is it out there? The chance to be a freelance... Read More

The Lost Art Of Fundamental Copywriting

What ever happened to good old fashion, fundamental copywriting? Has... Read More

Tech-writers: A Necessary Evil

New to tech-writing, or thinking about starting? The key to... Read More

How You Can Become A Freelance Business Plan Writer

As with any business, becoming a freelance business plan writer... Read More

How To Write Powerful Headlines

I want to tell you how I go about writing... Read More

Writing Great Website Sales Copy

Many small businesses fail because their owners don't pay enough... Read More

Steps to a Writing an Effective Press Releases

Want to get the most media attention and spotlight for... Read More

Are You Making These Press Release Mistakes?

You've done it. Gotten that press release written. Now you're... Read More

SEO Copywriting: 7 Tips

So you finally built a website for your home-based business.... Read More

Why Copywriting Is The Secret To Your Online Success

Over the last decade, the number of companies selling their... Read More

Its the Headline, Stupid! - Writing Powerful Headlines

"It's the headline, stupid," is the sign that hangs over... Read More

Fill Your Readers with Confidence

Site visitors generally stay with you for as long as... Read More

Sell Anything To Anyone On The Internet With Hypnotic Writing

I imagine you are the type of person who really... Read More

7 Essential Tips for Reviewing and Approving Copy

Nothing can turn strong copy into a 97-pound weakling faster... Read More

On Copying and Stealing Designs

The notion on the great artist, Pablo Picasso's quote, "Bad... Read More

Art Of Writing Profitable Classified Ads

The art of writing profitable classified adsEverybody wants to make... Read More

Write Hard-Hitting Headlines With Magic Words That Sell

Writing a killer headline for your copy is simple! You... Read More

Hook Your Direct Mail Sales Letter Readers With Good Transition Sentences

Anglers in Maine catch trout using dry flies with barbless... Read More

Top 8 Techniques - Secrets - Create Ad Copy For Your Business To Sky Rocket

Perhaps the most important benefit in the material that follows... Read More

Copywriting: Engage Prospects By Involving Their Senses

Imagine a bland, colorless existence. Where food had no taste,... Read More

How To Get Started With A Career In Copywriting

Careers in copywriting are booming. Could it be that the... Read More

7 Big Ticket Copywriting Secrets I Learned from Ted Nicholas

I recently sponsored and attended Joel Christopher and... Read More

Revealed: The $12,500 Copywriting Formula

Have you heard of Brian Keith Voiles? Probably not, but... Read More

16 Golden Rules of Master Copywriting

You could spend thousands of dollars on advertisement and have... Read More

How You Can Find Freelance Copy Editing Jobs

Even for those with the skills needed, finding copy editing... Read More