Web marketers: have you figured out that article marketing is the secret to your success on the web?And did you realize that the more web articles you put into circulation, the more of a web celebrity you'll become, and the more money will come pouring in?So what did you do... Read More
When you sit down to write a sales letter to your prospects, it can be difficult to know just where to start. Regardless of the purpose of your letter, it has to accomplish several things: capture the attention of the reader speak to the reader's individual needs give good reasons... Read More
Every person has secrets that only he or she knows, secrets that are not shared with anyone, not even the most intimate friends, partners, even soul mates. These secrets may be righteous or sinister, yet for reasons, often unknown, they are never revealed to any other person. These, the writer... Read More
It's true, we were all taught in school to express ourselves differently on paper, than the way we speak. To follow rules of grammar, and inject an artificial air of formality.Forgetting about this training when you write web copy is one of the best thing you can possibly do, unless... Read More
Find a passage of poorly written copy, and chances are you will have found a copywriter who never figured out what it was that he or she was trying to say. Whenever I have trouble with some copy, I stop, sit back and then write at the very top of... Read More
Copywriting And Content CreationOne of the most important, but often overlooked aspects of marketing is copywriting. Businesses afford much attention, time and money, on graphics, mail formats and all of the website bells and whistles. But the copy--what is said about the businesses product--is often left to the end, receiving... Read More
Over the last decade, the number of companies selling their products and services on the Web or sharing information online with their target market has exploded.It's no longer frowned upon to conduct your business on the Web, and huge numbers of people are making a healthy living doing just that.... Read More
Copy is all about words. Or is it?Copy is about using words to describe the benefits of your offer. About using words to paint vivid mental imagery. About using words to stir the senses, press all the "hot buttons" and push the reader to take some kind of action.But is... Read More
Just because you're running a small business doesn't mean you have to run an amateur business. People judge the professionalism of a small business by many things including: the quality of the product or service offered; the dress code of the sales people; the location and decor of the... Read More
Ever wish for your own copywriting business?Ever wish you could become one of those internet marketing gurus and live out your dream of being who you really want to be?Well, what's stopping you? Is it time? Money? Fear of the unknown? These are the roadblocks that prevent so many of... Read More
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As a professional contractor who wears many hats, you owe... Read More
Personalizing your headlines to your target audience can significantly improve... Read More
Whether you're selling a product or service, the 10 tips... Read More
I imagine you are the type of person who really... Read More
What is it exactly that copywriters DO when they produce... Read More
Where can you find out about freelance technical writing pay?... Read More
"Shallow men believe in luck. Strong men believe in cause... Read More
These days, there's widespread acceptance that a website is an... Read More
Writing headlines for your ads is the most important part... Read More
Your initial freelance writing assignments are the best way to... Read More
Pretty or elegant? Good or scrumptious? Nice or delightful? There... Read More
No doubt, the headline is the most important part of... Read More
I want to tell you how I go about writing... Read More
The difference between good copy and great copy is the... Read More
It's a common approach to writing copy. You begin by... Read More
So, you have something you want to sell. It may... Read More
One of the least talked-about areas in copywriting education is... Read More
Freelance children's writing positions are always advertised. Rather, the schooling... Read More
The sales letter is the key; the sales letter is... Read More
You've probably seen web sites with testimonials - they can... Read More
Here's another drill ripped out of the Field Guide for... Read More
The huge demand for writers online is really for ghostwriters.... Read More
Many people feel they have a story to tell or... Read More
Grab 'em and don't lose 'em. Every marketer knows that... Read More
So many copywriters think that it's enough to be a... Read More
Writing copy has sometimes been compared to an "art." While... Read More
When you are beginning to write, you gather as much... Read More
While traditional marketing can work for the book author or... Read More
As with any of the performing arts, an effective voiceover... Read More
One of the most important priorities of evey online business... Read More
Many of the solo professionals whom I coach are people... Read More
When you come to 'know' something, there is a temptation... Read More
Today I am having a rant inside of my own... Read More
So You Want To be A Copywriter?Wannabe copywriters often check... Read More
In the competitive marketplace of the new millennium, the demand... Read More
Think you can take the Copywriting Challenge on your own?... Read More
I like to use power phrases when writing sales material.... Read More
What ever happened to good old fashion, fundamental copywriting? Has... Read More
Today I am having a rant inside of my own... Read More
Pretty or elegant? Good or scrumptious? Nice or delightful? There... Read More
The huge demand for writers online is really for ghostwriters.... Read More
Many professional freelancers will go their entire career without ever... Read More
Hone your writing skills to project a more professional business... Read More
1. Use a hand written letter on your ad copy... Read More
One of my most powerful marketing weapons costs me less... Read More
I've seen this ongoing debate debate jump up again recently... Read More
As websites and electronic commerce are becoming more and more... Read More
Say the word "emotion" to a man, and he'll immediately... Read More
Hi {FIRSTNAME Friend},Next time you're flicking through your local newspaper,... Read More
Just as great fiction is an art, so is great... Read More
One of the least talked-about areas in copywriting education is... Read More
You've probably seen web sites with testimonials - they can... Read More
While traditional marketing can work for the book author or... Read More
Your sales letter is the most important component in your... Read More
In order to get ahead in your copy writing business,... Read More
Writing for the search engines is much different than writing... Read More
It was going so well, so what happened? Many copywriters... Read More
If you have done your homework then you are ready... Read More
Have you ever had the experience of hiring a freelance... Read More
Most people with an online presence will have to regularly... Read More
Overlooking simple steps such as proofreading and grammar can affect... Read More
Copywriting ChecklistOkay, you know you have your product (or service)... Read More
Most people would love to make a living from freelance... Read More
Personalizing your headlines to your target audience can significantly improve... Read More
Quotations are expressions, usually in the spoken form or in... Read More
When you are going to write a press release probably... Read More
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