10 Ways To Improve Your Print Ads

1) Include a coupon in your large ads. This can increase response from 25 to 100 percent. Your coupon could offer the prospect your brochure or catalog.2) Use a benefit headline on your coupon that affirms the prospect is getting valuable, needed information. E.g. "Yes, I want to reduce my... Read More

Scrolling LED signs

Scrolling LED signs is type of LED signs that displays Scrolling text and can be used as outdoor and/or indoor outlet. Wide variety of businesses uses this equipment to spread news and other information quickly and efficiently. These are widely used in the areas like clinic, airport, industry, sporting events,... Read More

Is Advertising Art?

Oh Grand and Glorious Southern Guru, I am perplexed. What ails thee, my peabrained little grasshopper? My sleep has been short, my walls have been climbed, my hair has been pulled.I must know the difference between advertising and high art. Oh Great Creator, please give me the answer.Stir no longer,... Read More

Media Savvy - How To Manage Your Time To Gain The Best Media Coverage

Did you know generating positive media coverage is four times more effective than advertising? Getting exposure in the media is far-reaching, utterly credible and free. As an added bonus you may well attract an audience that you never anticipated. But talking to reporters can be risky and threatening for first... Read More

Customer-Involving Signage and Selling

Here's some easy ways to create signage that will attract, not annoy customers (and local government agencies that regulate signage):1. Since movement always attracts attention, any banner, sign set of a pole that might move with the wind or electrically-turned sign will stand out from the static messages around it.2.... Read More

7 Questions to Ask Before You Advertise

Most business owners and managers keep a fairly close eye on their marketing budgets.And nothing throws a budget out of whack faster than advertising.Advertising, or paying good money to get your message in front of your target market, still has a place in your marketing mix, although it's not quite... Read More

How to Get People to Read Your Ads Like CRAZY!

Rule One :- The HeadlineThe headline should summarize the whole offer. It should grab the eye, and make you want to read the subheading.The headline should intrigue and captivate the reader. It's sole aim is to make the reader continue on to read the body text. You should take great... Read More

3 Elements To A Deal-Sealing Classified Ad

Have you ever wondered why your perfectly fine classified ad fails to attract the attention you desire? There should be dozens-no, hundreds-of perspective buyers swamping your e-mail inbox with offers. After all, you are offering a mint baseball card, a vintage coat, pristine used car, those wholesale-priced sporting goods, and... Read More

Finding Your Target Market

Achieving sales is probably the biggest challenge a web business owner has. It requires a balanced mix of the right products, competitive pricing, optimal web design, aggressive advertising and attracting the right online visitors.While all of the above are equally important in achieving abundant sales, none of them will work... Read More

Worn Out Brochure Design Is Keeping Small Business Owners Down

I got another one of those calls the other day...Can you make me a brochure?" Many business owners have been sold on the notion that they need a tri-fold brochure or they are not in business. Forget it...everybody's got one and no one uses it.Your potential clients need an education.... Read More

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Showing 1 - 10 of 362 Articles
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Effective Promotions Through Local Classified Sites

Today's online marketplace is extremely competitive. People want to market... Read More

Take Advantage of Your Foes

Let's take an example that is easy to check: I... Read More

A Quick And Easy Way Of Getting More Customers From Every Single Ad You Write... Guaranteed!

FACT: Most people don't spend anywhere near enough time on... Read More

Diamonds Are For Evil

The task of executing successful advertising campaigns for products made... Read More

Advertising Inserts

One of the best and easiest ways to advertise without... Read More

What Happened? Troubleshooting Poor Response from Ad Campaigns

Too many small business owners today run ad campaigns that... Read More

5 Reasons Why Headlines Are Crucial To Your Website?s Success

Without a powerful headline, your message stands little chance of... Read More

How To Tame The Buying Beast Inside Your Customer

What if you can understand and control your customer's mind?... Read More

If You?re Tired Of Adverts That Don?t Work And Letters That Don?t Sell, Then You Must Read This

Over the 32 years I've been involved in sales, marketing... Read More

16 Methods for Getting Free Advertising

1. Place copies of your circular on bulletin... Read More

Double the Effectiveness of Your Company Brochure

Let's face it - most brochures go straight into the... Read More

Trade Writing - For Cash!

Often considered as "plain Jane's" of the print world, trade... Read More

Good Design Makes Good Sense

Organized your pencils and pens lately? Sorted your clothes into... Read More

Lamination of Signs

I suspect that everyone has an idea of what lamination... Read More

If You Want To Get More Customers, Heres 10 Powerful Stories To Improve Your Ads

Remember, as a child lying in bed and listening to... Read More

9 Tips for Better Billboards

It is a given that billboard advertising "outdoor" is not... Read More

Avoid The Big Advertising Mistakes

Is your advertising copy getting the results you want? If... Read More

Send em to the White Pages

Your business is listed in the Yellow Pages whether you... Read More

A Lunchtime Lesson on Print Advertising

I promise you'll be able to finish this article before... Read More

Understanding The Basics Of Advertising

I get the L.A. Times delivered to my door every... Read More

How To Make Your Advertising Work!

Many believe that when it comes to advertising, it's a... Read More

16 Ways to Make Your Business Cards Unforgettable

Every time you hear someone say "May I have one... Read More

Bad Seduction - Advertising Techniques That Dont Work

I just read some advertising suggestions on an Internet marketing... Read More

If You Lost 70% of Your New Customers, Would You Notice?

Buyers Don't Rely on the Yellow Pages Like They Used... Read More

Information Gathering & Delivery May Never Be The Same!

Give Us The Bottom Line!If you are like most people,... Read More

Get Free Radio Advertisement

Here's a neat trick to get lots of radio advertisement... Read More

50 Surefire Business Card Tips

Business cards are one of the most powerful and inexpensive... Read More

If You Invest Money on Advertising, then You could Save Thousands through this Simple Little Secret

A few years ago, I analysed the statistics of where... Read More

Advertising Costs Getting Too High?

Everyone knows that advertising is essential to growing a business.... Read More

Avoid Being Vague

We are bombarded with thousands of marketing messages daily?on television... Read More

CD Business Cards- Why Use Them?

CD Business cards are the electronic version of the now... Read More

What Does Your Business Card Say?

Business cards are the most underutilized and misunderstood marketing tool... Read More

Top 9 Reasons To Advertise

Advertising is not for every company. But some require it... Read More