The success of a business plan stands or falls on its ability to get potential investors to take a moment to read it. Nothing works better for doing this than well-written headlines designed to interrupt and engage investors. Here are five fundamental rules for writing and incorporating headlines into your business plan.
Of course it goes without saying that in using any of these rules be sure to make your headline believable. In most cases, "too good to be true" headlines will not draw experienced investors into your plan.
Mike Elia is a chief financial officer and an advisor to venture capitalists and leverage buyout specialists. His business plan ebook "Business Plan Secrets Revealed" shows how to make your business the most appealing investment choice to venture capitalist, bankers, and other business investors. For his free business plan guide visit http://www.busine ss-plan-secrets-revealed.com/free-business-plan-guide.html
LED's are becoming more and more popular in all kinds... Read More
To bring great sales success, a great advertising technique is... Read More
Moving message boards are used in the areas where continuous... Read More
I suspect that everyone has an idea of what lamination... Read More
How many times has this happened to you?A friend recommends... Read More
Many prospects skim through catalogs and brochures, glancing at the... Read More
I recently completed a Marketing Makeover for an Ad that... Read More
It's not about traffic; it's about generating leads. That's right.... Read More
I am always amazed when I hear about companies who... Read More
In the business of marketing and advertising, it used to... Read More
Ever hear the term 'sexy' advertising? It's not necessarily what... Read More
The opportunities for getting free advertising for yourproduct or services... Read More
The Ultimate, "Must-Have" Home-Based Business for YOU a Underemployed, Unemployed,... Read More
Cable has grown from 13 houses connected together in 1948... Read More
Traditional brochures typically tell the story of your company, i.e.... Read More
It is getting harder daily to generate traffic.And when you... Read More
The internet offers you the opportunity to seek out jingle... Read More
Cinema advertising has always been an effective marketing tool for... Read More
If you're interested in improving the selling results of your... Read More
Yahoo Groups: I see countless marketers on shoestring budges turn... Read More
The most basic answer is the same answer as to... Read More
What is the golden rule of internet advertising?Give, so you... Read More
I hear it often, "advertising in the Yellow Pages directory... Read More
Many groups like the Chamber of Commerce, ASB at the... Read More
Your business is listed in the Yellow Pages whether you... Read More
Do you often see print advertisements outdoors, as much as... Read More
I caught myself wracking my brain over what kind of... Read More
LED scoreboards can be utilized in most of the sporting... Read More
Today in the Business world whether online or off, it... Read More
Ezine Articles - they're everywhere!And little wonder. They're one of... Read More
It was two days before our shoot. I was in... Read More
Don't use vague generalities in your headlines. Be as specific... Read More
Most small businesses don't have a high powered advertising agency... Read More
Advertisers that are beginning to focus on the young Hispanic... Read More
Cable has grown from 13 houses connected together in 1948... Read More
Since most of us are always online and our business... Read More
The most common way to drive people to your business... Read More
Push vs. Pull Advertising - Understand the Consequences for your... Read More
Marketing is an important tool for attracting customers. It is... Read More
There are several ways to advertise and get the word... Read More
Research would indicate that consumers don't know what they're thinking.... Read More
Most of us have seen at least a dozen different... Read More
Rule One :- The HeadlineThe headline should summarize the whole... Read More
Let's face it. Email marketing and publishing have became very... Read More
You're flipping through this publication as you wait for your... Read More
Big businesses get instant credibility with their well-known company name... Read More
Response rates to Yellow Page advertising are decliningThere's no getting... Read More
Advertising on humans using tattoos is rapidly kind of freak... Read More
It is very important to realize that persons buy from... Read More
1. Place copies of your circular on bulletin... Read More
We have a Great News that we think that may... Read More
Solution: You can protect yourself by partnering with other lead... Read More
How much money have you spent in Advertising, Promotion &... Read More
You can turn your vehicle into a rolling advertisement. Costs... Read More
If you own a small business you should consider ways... Read More
Lets examine the use of Giorgio Armani Company's advertisements for... Read More
When advertising, you need to sell your opportunity, your products... Read More
Graphical LED Displays utilize high-resolution graphics and video to transmit... Read More
What's the cheapest, most under-used marketing tool you have?The answer's... Read More
Today's online marketplace is extremely competitive. People want to market... Read More
Walk around any trade or consumer show and you will... Read More
Mail order is a very complicated business. Every phase must... Read More
For most companies, gone are the days of spending money... Read More
If you're interested in improving the selling results of your... Read More
Creating a logo to get you noticed.When you're branding a... Read More
Advertising in the paper works for many people in business.... Read More
Advertising |