1. Place copies of your circular on bulletin boards throughout your community, such as in coin-operated laundries, grocery stores, barber shops, etc. Concentrate of Fridays and Saturdays when shopping increases.
2. Check with local newspapers. Before going to press, many smaller newspapers have space left that needs filling.. Your ad may be just the right size to occupy this unfilled space and they will run it free.
3. Place your circulars on windshields of parked autos, Youngsters will be happy to do this for you for a dollar or two. Check first with city ordinances to see if this is permitted in your locality.
4. Leave sales literature on doorsteps of homes & businesses in your area. Do this on weekends in residential areas; weekdays for businesses.
5. Have your best pulling 1 inch or 2 inch ad made into a rubber stamp. Stamp this on envelopes of all of your outgoing mail.. Check rubber stamp dealer's ads in current mail order publications for price information.
6. When you have envelopes printed with your return address, have them also print your best ad directly beneath your address. It costs noting additional to have this printed on the front of your envelopes.
7. If you publish a mail order magazine, newspaper, adsheet, etc., contact other publishers, If your circulation is equal to theirs, many will be happy to exchange an equal amount of ad space with you.
8. Many publishers will give you free adspace for mailing a few copies of their publication. Simply write to them and ask if they will give you a free 1 inch ad in exchange for mailing 50 to 100 copies of their pub.
9. Write informative articles for mail order trade publication. Most publishers will give you free ad space for the use of your article.
10. Take advantage of advertising specials. Many publishers offer ads on a 3-for-the- price- of -2- basis, or 4-for-the-price-of-3, etc. This saving is the same as getting one ad free of charge.
11. Some publishers offer a free classified ad with your first display ad. Watch for such specials. Use the free ad and pocket the savings.
12. When starting a new publication, many publishers will offer reduced ad rates to help fill space. Watch for ads regarding such offers.
13. In your ads, request a SASE. Then insert some of your other offers in regular outgoing mail. This is the same as getting free advertising.
14. Become a mailer. Get your printer's lowest price for printing circulars on both sides of the sheet. Contact other dealers and state you will print and mail their circulars for this price with no conflicting ads on the back. Then print your circulars on the reverse and distribute them with your outgoing mail. There is no extra cost for postage and envelopes, and your side of the circular is paid for by your customers.
15. Offer a free commission circulars. Print one of your regular offers on one side; a commission offer on the reverse, leaving space where the mailer can rubber stamp his name & address, Your offer gets a free ride.
16. If you use a postage meter machine, use the ad space directly left of stamp imprint for a free message.
Copyright 2004 by DeAnna Spencer
Note to editors:
To show my appreciation to the editors that use my articles, I offer a free solo ad. Simply send an email to me by using the form on the contact me page on my website to tell me the url the article was used on or send me a copy of the ezine it was used in.
This article may be redistributed freely on the Internet as long as the resource box remains intact.
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
DeAnna is the publisher of the ezine, Prospecting and Presents.
Subscribers get one free ad per week.
Subscribe today by visiting http://www.pnewsletter.com
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
|
|
|
|
|
|
|
|
|
|
|


You labor long and hard trying to create the perfect... Read More
Rule One :- The HeadlineThe headline should summarize the whole... Read More
This is the third article of a three-part series. I'm... Read More
Making money using direct mail isn't easy. And anyone who... Read More
Several years back the billboard people put a big picture... Read More
One way to make extra money or start a... Read More
Moving Message Signs are a unique, attention-grabbing way to communicate... Read More
Have you ever seen an ad on television that was... Read More
A correspondent to AdBriefing, my monthly newsletter, has posed a... Read More
Do you send email to your Online audience to let... Read More
Yellow Pages Ads - Buying SecretsOK- let's agree that many... Read More
Advertisers that are beginning to focus on the young Hispanic... Read More
Too many small business owners today run ad campaigns that... Read More
Classified ads do not have the big market appeal that... Read More
The ability to lead, persuade and influence are integral skills... Read More
What I'm about to reveal are myths that most people... Read More
Not everyone is aware of what are text adverts? Text... Read More
LED scoreboards can be utilized in most of the sporting... Read More
Using flyers is one commonly overlooked method of advertising offline.... Read More
There are several ways to advertise and get the word... Read More
Today in the Business world whether online or off, it... Read More
Most brochures that businesses put out today end up doing... Read More
In this lesson, we will create a business card, using... Read More
There have been several ads promoting books and reports on... Read More
The ability to lead, persuade and influence are integral skills... Read More
In this article, we want to explore the idea of... Read More
There are many uses for promotional items. This means that... Read More
How many times has this happened to you?A friend recommends... Read More
Every time you hear someone say "May I have one... Read More
1. Place copies of your circular on bulletin... Read More
Would you like to get your new or existing Internet... Read More
We are bombarded with thousands of marketing messages daily?on television... Read More
Many home improvement contractors attempt to use advertising to expand... Read More


Swapping business cards is one of the most basic and... Read More
If your company is one of those innovative businesses that... Read More
"The more things change, the more they stay the same".... Read More
There are several ways to advertise and get the word... Read More
I suspect that everyone has an idea of what lamination... Read More
If you are reading this article, chances are you could... Read More
In the sign industry we commonly refer to the material... Read More
How many times has this happened to you?A friend recommends... Read More
This month, we wanted to share some general tips relating... Read More
Yellow Pages Ads - Buying SecretsOK- let's agree that many... Read More
I did a quick, very unscientific survey of 25 of... Read More
Many groups like the Chamber of Commerce, ASB at the... Read More
Advertisers that are beginning to focus on the young Hispanic... Read More
Make a list of everything you think should be included... Read More
Advertising and promoting your business is expensive, so it's important... Read More
Several years back the billboard people put a big picture... Read More
If you're a typical small business, you've probably been approached... Read More
What if you can understand and control your customer's mind?... Read More
When my daughter complained recently about the prohibitive cost of... Read More
The very name "advertainment" sends thrilling vibrations up the spine... Read More
Using flyers is one commonly overlooked method of advertising offline.... Read More
People say it all the time: "This advertising costs too... Read More
Your marketing and advertising won't be effective if your potential... Read More
What is it about magnets that draw people to leave... Read More
It is getting harder daily to generate traffic.And when you... Read More
Have you ever had to distribute door-hanger advertisements for your... Read More
One of the most important things to do now that... Read More
Radio advertising vs. television advertisingMany new advertisers assume that they... Read More
Is your advertising copy getting the results you want? If... Read More
The decision on whether or not someone will read your... Read More
There have been several ads promoting books and reports on... Read More
The Pundits say the economy is slowly, but surely, recovering.... Read More
A good annual direct mail solicitation program can produce unrestrictive... Read More
Advertising |