Take Your Radio Ads to the Next Level
Most small businesses do not have a high powered advertising agency to produce award-winning radio commercials for them. Most award-winning radio commercials win for the wrong reasons anyway.Radio commercials should sell the benefits (not features)of your business/product and should be on the same page with print, TV and billboard. A... Read More
The Graphic Problem
Digital printing has revolutionized the sign industry. Current printers can reproduce an image at 1440 dpi (dots per inch) at virtually any size. But they are worthless if the original image is of low resolution. We define resolution using pixels. A pixel is commonly thought of as the smallest individual... Read More
The Truth in Advertising
Most of us have seen at least a dozen different toothpaste commercials that claim, "Three out of four dentists recommend...." You may have wondered, as I did, how each of these claims could be possibly be true. They are based on statistical evidence, so why are there such varied results?... Read More
Understanding The Basics Of Advertising
I get the L.A. Times delivered to my door every day, but I don't read it for the articles. It is a Pulitzer Prize winning newspaper, but the articles just don't interest me. Unlike most people, I read the paper for the advertisements because there is a lot to learn... Read More
Science of Advertising and How to Benefit From It
It is very important to realize that persons buy from you. It is the mind at other end of the internet who will decide a sale from you. Thus it is very essential to know how your customer's psychology works.What is the process that goes in the mind who reads... Read More
Cross Cultural Advertising
"Culture is a like dropping an Alka-seltzer into a glass ? you don't see it, but somehow it does something," Hans Magnus Enzensberger.Culture affects everything we do. This applies to all areas of human life from personal relationships to conducting business abroad. When interacting within our native cultures, culture acts... Read More
How To Create A Better Brochure
Having a quality brochure makes a positive impression on a potential customer. It gives the appearance that you're serious about your business.And it may give you an advantage over competitors who don't use brochures.Printing technology has made big advancements in the last decade, including high speed, high-resolution color photocopiers and... Read More
Marketing Messages with Add Zest & Appeal
Boring is one thing you can't afford to be when it comes to marketing your business. With more than 3000+ marketing messages pummeling consumers on a daily basis, you need to be more, and do more, if you want to be heard above the racket.Your marketing message is how you... Read More
Media Savvy - How To Lead, Persuade And Influence
The ability to lead, persuade and influence are integral skills for effective managers. The capability of telling a story that inspires, motivates and informs is an essential part of this process. In an age of convergence in the media and increased scepticism over traditional communication methods, a new breed of... Read More
Add More Pizzazz To Your Ad For More Profits
I recently completed a Marketing Makeover for an Ad that wasn't generating results for the owner of a Piano Tuning Business.Here is the original ad:======================================== A BETTER PIANOA well tuned and adjusted piano is a beautiful instrument. It is a joy to play and listen to. Each string... Read More
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Bad Seduction - Advertising Techniques That Dont Work
I just read some advertising suggestions on an Internet marketing... Read More
Print Your Marketing Postcards For A Penny, Address Them For Free, and Automate the Whole Process
This article will show you how to cut your printing... Read More
How To Write More Powerful Brochures, Leaflets, And Catalogues
Probably the most interesting thing about brochures and leaflets is... Read More
Crazy Ads? Maybe Youre Just Out of The Demo!
My father called me to complain, again. He's 82 and... Read More
What Colors Make Your Services Most Attractive?
This information is based on the principles of Laws of... Read More
Lamination of Signs
I suspect that everyone has an idea of what lamination... Read More
3 Inside Secrets To Making You Richer Using Direct Mail!
Making money using direct mail isn't easy. And anyone who... Read More
7 Unique Ways To Get FREE Advertising
1. Give Testimonials When you purchase a product or service... Read More
How To Make Your Resource Box Sell
Ezine Articles - they're everywhere!And little wonder. They're one of... Read More
10 Ways to Advertise Your Business For Free!
At some point many small business owners are left with... Read More
Do Your Adverts Get You More Sales?
Philadelphia retailer and US Postmaster General, John Wanamaker, once said,... Read More
Why I Like The Ads I Hate!
It's been said that the antidote to liking/loving is not... Read More
The Inside Secrets Of Free Publicity For Your Business
Product publicity is the "secret pathway" to business success... Read More
Offline Advertising Secrets: Using Offline Advertising to Get the Most from Your Name Squeeze Page
Many people online are not using one of the best... Read More
Design Your Own Newspaper Ads
Many people in business lay-out (design) their own ads. That... Read More
Why Your Ads Aren?t Working
The president of a manufacturing company recently asked me, "Why... Read More
How To Make Your Yellow Page Ads Work
I hear it often, "advertising in the Yellow Pages directory... Read More
Brand Young and You Brand for Life; Why Cinema Advertising is an Effective Tools for Marketers
In the world of advertising there are many forms of... Read More
When Times Get Tough... or When to Really Advertise
The Pundits say the economy is slowly, but surely, recovering.... Read More
How To Make A Fortune With FREE Advertising!
How To Gain FREE Advertising That Will Make You Rich!Okay-Just... Read More
Secrets And Top-Tips Of Mail Order Advertising
Good Advertising creates more production, thus greater consumption, faster turnover... Read More
A Lesson In Advertising From The Eighteenth Century
Back in the 1760s, the great Dr Samuel Johnson delivered... Read More
Organizing Business Cards for Effective Contact Management
Now that you've had colorful new business cards printed, and... Read More
Why Hire an Advertising/Marketing Consultant?
As a business owner, you have the option of taking... Read More
Using The Popularity of Celebrities and Currrent Events to Promote Your Business
In this article, we want to explore the idea of... Read More
Mobile Detailers; Customer Window Displays
Mobile detailers have all types of customers, many of whom... Read More
Consider These Pressing Facts Before You Renew Your Yellow Page Ad
Your Yellow Page Ad Deserves More than 10 Minutes of... Read More
Take Advantage of Your Foes
Let's take an example that is easy to check: I... Read More
A Quick And Easy Way Of Getting More Customers From Every Single Ad You Write... Guaranteed!
FACT: Most people don't spend anywhere near enough time on... Read More
How to Get People to Read Your Ads Like CRAZY!
Rule One :- The HeadlineThe headline should summarize the whole... Read More
3 Elements To A Deal-Sealing Classified Ad
Have you ever wondered why your perfectly fine classified ad... Read More
The Motivational Triggers That Make People Buy
In order to sell more products and service, you need... Read More
LED Moving Message Displays
LED's are becoming more and more popular in all kinds... Read More
Does Your Brochure Pass the Test - Or is It Headed for the Trash? Part One
The decision on whether or not someone will read your... Read More
How You Can Create Advertising That Sells
A well-planned and properly executed marketing program should include a... Read More
How To Make Your Resource Box Sell
Ezine Articles - they're everywhere!And little wonder. They're one of... Read More
The Shrinking Ad Dollar
CPR CPA CTR... what does it all mean? What it... Read More
Create Your Dynamic Elevator Speech
So, what's an elevator speech, and how do you get... Read More
LED Moving Message Displays
LED's are becoming more and more popular in all kinds... Read More
How Well Do Postcards Work?
The humble little postcard has been getting a... Read More
Media Savvy - How To Manage Your Time To Gain The Best Media Coverage
Did you know generating positive media coverage is four times... Read More
Science of Advertising and How to Benefit From It
It is very important to realize that persons buy from... Read More
10 Ways To Improve Your Print Ads
1) Include a coupon in your large ads. This can... Read More
How To Create A Better Brochure
Having a quality brochure makes a positive impression on a... Read More
Send em to the White Pages
Your business is listed in the Yellow Pages whether you... Read More
Moving Message Display
Moving message display are designed to be installed into environments... Read More
A Lesson In Advertising From The Eighteenth Century
Back in the 1760s, the great Dr Samuel Johnson delivered... Read More
The First UK Man To Become a Human Billboard an Interview
Advertising on humans using tattoos is rapidly kind of freak... Read More
Advertising For The Long Haul and Not the Short Term Gains
New Age Media Concepts issues its first article... Read More
Magnetic Business Cards: Make Your Marketing Message Stick
What is it about magnets that draw people to leave... Read More
Advertising That Annoys: The Real Story
Critics conclude that entertaining or "creative" commercials sell better than... Read More
What Does the Back of Your Business Card Say?
Business cards with nothing on the back are wasted opportunities... Read More
How Can All the Radio Stations Be #1?
Are you confused by all the information you receive from... Read More
Double Your Sales Potential With Double-sided Business Cards
Swapping business cards is one of the most basic and... Read More
Custom T-shirts -- Put Your Company Logo on Cotton!
An effective way to gain company recognition is to order... Read More
Double the Effectiveness of Your Company Brochure
Let's face it - most brochures go straight into the... Read More
Effective Promotions Through Local Classified Sites
Today's online marketplace is extremely competitive. People want to market... Read More
How to Write Ads that Pull Orders
If your ads aren't paying off then you need this... Read More
Do Your Adverts Get You More Sales?
Philadelphia retailer and US Postmaster General, John Wanamaker, once said,... Read More
Printing - How Do I Buy It?
Why should I care where I get my printed material... Read More
13 Facts About Newspaper Advertising
Advertising in the paper works for many people in business.... Read More
A Quick And Easy Way Of Getting More Customers From Every Single Ad You Write... Guaranteed!
FACT: Most people don't spend anywhere near enough time on... Read More
Graphical LED Display
Graphical LED Displays utilize high-resolution graphics and video to transmit... Read More
Media, the Internet, Yellow Pages, and Your Business
If you are reading this article, chances are you could... Read More
How To Get Big Sponsorship Money for Your Band, Tour, Event or Production
Touring is a bands greatest opportunity for success. But, touring... Read More
3 Inside Secrets To Making You Richer Using Direct Mail!
Making money using direct mail isn't easy. And anyone who... Read More
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