The Skinny on Billboards
Several years back the billboard people put a big picture of "Sharlene Wells, Miss America" on billboards all over town. She was everywhere. The clever use of the girl had two purposes; the first was to cover up all the unsold boards. The second was to show the effectiveness of... Read More
Just What Are Consumers Thinking?
Research would indicate that consumers don't know what they're thinking. According to an article written by Jack Shimell (2002) for Quirk's Marketing Research Review, Consumers make their decisions and react to advertising based more on unconscious emotional processes than on conscious rational processes.There appears to be an interplay between the... Read More
5 Newspaper Advertising Myths Revealed
What I'm about to reveal are myths that most people think are 'true.'They seem set in stone yet they are deadly to the advertiser.I'm certain you'll be surprised. Certainly you may even doubt what I reveal to you. But I've discovered that these myths must *NEVER* be followed - unless... Read More
The Shrinking Ad Dollar
CPR CPA CTR... what does it all mean? What it means is dollars "out" of your pocket instead of "in" to your pocket. Advertising dollars are gaining in value, meaning the regular advertiser now gets MORE for his dollar than he did a few years back.An advertiser used to pay... Read More
How to Write Great Headlines
According to experts, just changing the headline of an ad or sales letter has been known to dramatically improve the effectiveness of an ad or sales letter by up to 1700 percent! Yes, headlines are that powerful--and that important!An effective headline will do many things at once. It will attract... Read More
Radio Advertising - Is it for Your Business? - More Small Business Power Tools
If you're a typical small business, you've probably been approached by at least several different radio station sales representatives. In most cases, he or she comes armed with all the latest rating information demonstrating, beyond the shadow of a doubt, that his or her station is number one among just... Read More
How To Write Eye-Grabbing Headlines That Catapult Your Prospects Into Your Ads
If you're interested in improving the selling results of your ads, tweaking your headlines is a great place to start. Because your headlines influence the sales results of your ad more than any other element.A great ad with the wrong headline can bomb, whereas a great headline on an average... Read More
Marketing Tips For Small Business ? Advertising That Works, Part I
Have you ever seen an ad on television that was beautiful, slick, and stylish but didn't fit the product? How about a magazine ad that, though gorgeously photographed, didn't make it clear what was being sold? Or have you heard a catchy radio ad that neglected to give contact information?... Read More
How to Get People to Read Your Ads Like CRAZY!
Rule One :- The HeadlineThe headline should summarize the whole offer. It should grab the eye, and make you want to read the subheading.The headline should intrigue and captivate the reader. It's sole aim is to make the reader continue on to read the body text. You should take great... Read More
Double Your Sales Potential With Double-sided Business Cards
Swapping business cards is one of the most basic and common forms of networking in the business world. With something that is so common practice, people often hand out cards blindly while not really thinking about what the card does AFTER you hand it out.How do your clients feel about... Read More
|
|
|
|
|
|
|
|
|
|||||
|
|
|
|||
10 Ways to Advertise Your Business For Free!
At some point many small business owners are left with... Read More
10 Tips For Writing A Profit Producing Ad
1. You can get ad copy ideas by studying similar... Read More
Using Ad Agencies and Designers
Advertising and promoting your business is expensive, so it's important... Read More
LED Moving Message Displays
LED's are becoming more and more popular in all kinds... Read More
Marketing Tips - Advertising
Typical methods of advertising-newspapers, radio and television are effective if... Read More
Joint Ventures Increase Profits Quickly
A joint venture is when two or more businesses join... Read More
Advertainment is Sneaking Into Music, Movies, TV and More
The very name "advertainment" sends thrilling vibrations up the spine... Read More
Avoid The Big Advertising Mistakes
Is your advertising copy getting the results you want? If... Read More
What?s the Score?
You may be aware that in a basketball game the... Read More
Become a Storyteller Not an Advertiser and Watch Your Traffic Increase
When you read the newspaper, do you read advertisements as... Read More
The SKINNY on Radio Advertising
From meager beginnings in 1920, radio has grown with us... Read More
How You Measure Yourself Is How You Motivate Yourself
One of the keys to strong positive mental attitude is... Read More
Media, the Internet, Yellow Pages, and Your Business
If you are reading this article, chances are you could... Read More
Unlock The Power Of Online Groups
Yahoo Groups: I see countless marketers on shoestring budges turn... Read More
How to Write Ads that Increase Your Business
I caught myself wracking my brain over what kind of... Read More
Tips On Writing a Successful Ad
When knowledge is based on truth it is powerful!When it... Read More
I Dont Want to be Different
To succeed in today's crowded marketplace where most of the... Read More
The Secrets of High Money Classified Ads
When used effectively, classified ads can be one of the... Read More
The Power of...
You certainly must know that Many Big Marketers consider COPYWRITING... Read More
Is Your Advertising... Sexy?
Ever hear the term 'sexy' advertising? It's not necessarily what... Read More
Seven Ways to Kick Up the Power of Your Print Advertising - More Small Business Power Tools
If you're a retailer and the only kind of advertising... Read More
Advertising For The Long Haul and Not the Short Term Gains
New Age Media Concepts issues its first article... Read More
Custom LED Display
Custom LED Display, as the name specifies, facilitate control anything... Read More
How to Advertise with Flyers
When you first start out on your business venture, money... Read More
Advertising on a Budget -- Part 2: Thinking Small
This is the second article of a three-part series. I'm... Read More
Brochures - The Ultimate Sales Tool
"How brochures can help you stand out from the competition,... Read More
Mortgage Marketing - Broadcast Advertising vs Direct Advertising
Do you know how to design and deploy a marketing... Read More
CD Business Cards- Why Use Them?
CD Business cards are the electronic version of the now... Read More
How to Breathe New Life into Your Advertising Campaign
If you haven't made many sales or perhaps none at... Read More
Direct Mail Catalogs & Brochures: Write Captions That Sell
Many prospects skim through catalogs and brochures, glancing at the... Read More
Direct Mail Rules of Thumb
First and foremost - You should identify your target market.... Read More
More Cheap Tricks for Promoting Your Business
In a recent article, I shared five of my top... Read More
How To Make Your Resource Box Sell
Ezine Articles - they're everywhere!And little wonder. They're one of... Read More
Marketing Tips - Advertising
Typical methods of advertising-newspapers, radio and television are effective if... Read More
Push vs Pull Advertising
Push vs. Pull Advertising - Understand the Consequences for your... Read More
11 Ways To Make Your Business Cards Work For You
1. Spend money on decent quality business cards. Home made... Read More
Whats On Your Business Card?
A professional business card says more about you and your... Read More
Brand Young and You Brand for Life; Why Cinema Advertising is an Effective Tools for Marketers
In the world of advertising there are many forms of... Read More
Advertising Costs Getting Too High?
Everyone knows that advertising is essential to growing a business.... Read More
The Secrets To Successful Radio Advertising
Ask some businesses about radio advertising and they'll tell you... Read More
When Advertising Wears Out
One of the challenges facing marketers is determining the most... Read More
Radio Interview 101
Different Types of Station ContactReaching radio hosts (for the purpose... Read More
What?s the Score?
You may be aware that in a basketball game the... Read More
Why Your Ads Aren?t Working
The president of a manufacturing company recently asked me, "Why... Read More
Get Free Radio Advertisement
Here's a neat trick to get lots of radio advertisement... Read More
Trade Writing - For Cash!
Often considered as "plain Jane's" of the print world, trade... Read More
Business Ideas: 5 Uncommon Ways To Generate More Online Business
Sometimes, it is not an obvious business idea that will... Read More
The SKINNY on Newspaper Advertising
The SKINNY on NewspapersUsing the paper is considered gospel by... Read More
Marketing Advertising, While Advertising Your Market!
Today in the Business world whether online or off, it... Read More
Secrets to Get Free Advertising
The opportunities to get free advertising for your product or... Read More
The Skinny on Billboards
Several years back the billboard people put a big picture... Read More
How to Write Ads that Increase Your Business
I caught myself wracking my brain over what kind of... Read More
Graphical LED Display
Graphical LED Displays utilize high-resolution graphics and video to transmit... Read More
LED Moving Message Displays
LED's are becoming more and more popular in all kinds... Read More
CD Business Cards- Why Use Them?
CD Business cards are the electronic version of the now... Read More
Create Your Own Business Cards, Part 2
This is the second part of creating your own business... Read More
Media Savvy - How To Manage Your Time To Gain The Best Media Coverage
Did you know generating positive media coverage is four times... Read More
Is Your Advertising... Sexy?
Ever hear the term 'sexy' advertising? It's not necessarily what... Read More
Custom LED Display
Custom LED Display, as the name specifies, facilitate control anything... Read More
Seven Ways to Waste Your Money on Yellow Pages Advertising
Each year there is a Yellow Pages arms race where... Read More
How to Make Your Claims Believable
When you hear claims like??Best Lawnmower in the country?Absolute Lowest... Read More
Write Attention Getting Advertisements
The most important aspect of any business is selling the... Read More
Do I Need Raised Letter or Full Color Business Cards?
If you've been searching around for business cards that will... Read More
Scrolling LED signs
Scrolling LED signs is type of LED signs that displays... Read More
Understanding The Basics Of Advertising
I get the L.A. Times delivered to my door every... Read More
How To Make Your Advertising Work!
Many believe that when it comes to advertising, it's a... Read More
Advertising |