Free Publicity With Dogs, Cats, and Rats

Here's a fascinating idea.. Having noticed that there always seemed to be many stray cats and dogs in his neighborhood, it occurred to a clever pet shop owner that he could use cheap animal collars and attach an advertising message to those potential 24 hour, walking "billboards". He also dressed them up with animal "shirts" that had his web site address printed all over them.

After unleashing about 30 four legged "salesmen" into his unsuspecting neighborhood, he struck advertising gold when his local TV and radio stations noticed the unusual "phenomenon" of "uniformed" animals. This got him thousands of dollars worth of mass media advertising almost totally free.

Imagine the media coverage you could get if this idea was used on a bigger scale, perhaps trying to break a Guinness World Record!

For More Unusual Web Traffic Generation Ideas, Visit http://www.hugevoice.com or send blank email to: mailto:subscribe@hugevoice.com

Please feel free to use this article in your website, ezine or e- book. I ask,though, that you reproduce it in its entirety and without alteration, including the resouce information above.

© Copyright 2002 Terence Tan. All Rights Reserved.

About The Author

Terence is the editor of Hugevoice Bulletins, an ezine dedicated to discovering unusual, alternative ways to generate web traffic. For more surprising web promotion ideas, visit Hugevoice.com or send an email to subscribe@hugevoice.com

---

Developing a Formal Brand Messaging Document

Ensure everyone in your company sings from the same sheet... Read More

Advertising Inserts

One of the best and easiest ways to advertise without... Read More

50 Surefire Business Card Tips

Business cards are one of the most powerful and inexpensive... Read More

The Only Bad Advertising Is No Advertising - Or Is It?

Depending on whom you ask, you will get told many... Read More

The Skinny on Billboards

Several years back the billboard people put a big picture... Read More

10 Reasons Why Your Company Needs Custom Invitations

I am always amazed when I hear about companies who... Read More

Print Your Marketing Postcards For A Penny, Address Them For Free, and Automate the Whole Process

This article will show you how to cut your printing... Read More

How To Tame The Buying Beast Inside Your Customer

What if you can understand and control your customer's mind?... Read More

Forgot The Ad Budget? Dont Panic!

Bob is excited about his new business. He secured funding.... Read More

Graphical LED Display

Graphical LED Displays utilize high-resolution graphics and video to transmit... Read More

Advertising Costs Getting Too High?

Everyone knows that advertising is essential to growing a business.... Read More

The TV Shoot, The Spoiled Brat, And A Painful Lesson

It was two days before our shoot. I was in... Read More

Promotional Vehicles

It is difficult to miss a Hummer, but how many... Read More

Testimonials Convert Prospects Into Buyers

Big businesses get instant credibility with their well-known company name... Read More

Does Post Card Advertising Really Work?

You've decided to try advertising your business with post cards.... Read More

Custom T-shirts -- Put Your Company Logo on Cotton!

An effective way to gain company recognition is to order... Read More

Why Would Anyone Want Your Business Card?

Do you remember how proud you were the first time... Read More

Ten Ways To Sell Advertising Space Fast

1. Give your customers a discount when they spend over... Read More

Effective Promotions Through Local Classified Sites

Today's online marketplace is extremely competitive. People want to market... Read More

Why I Like The Ads I Hate!

It's been said that the antidote to liking/loving is not... Read More

CD Business Cards- Why Use Them?

CD Business cards are the electronic version of the now... Read More

Getting the Most Out of Your Networking Group

Here is my personal list of things to do at... Read More

Heard A Good Radio Ad Lately? Neither Have We

To many ad agencies, radio is considered advertising's ugly stepchild.... Read More

Is Advertising Art?

Oh Grand and Glorious Southern Guru, I am perplexed. What... Read More

Localized Advertising ? Door-to-Door Ad Distribution on the Fly!

Have you ever had to distribute door-hanger advertisements for your... Read More

Add More Pizzazz To Your Ad For More Profits

I recently completed a Marketing Makeover for an Ad that... Read More

Imprinted Promotional Items ? Their Many Marketing Applications

There are many uses for promotional items. This means that... Read More

5 Tips for Hot Yellow Pages Ads

Yellow Pages advertising is one of the most popular forms... Read More

5 Newspaper Advertising Myths Revealed

What I'm about to reveal are myths that most people... Read More

6 Must-Have Elements of a Powerful Brochure

Most brochures that businesses put out today end up doing... Read More

80% of All Advertising Is Wasted Due To This Common Mistake

You're flipping through this publication as you wait for your... Read More

Using The Popularity of Celebrities and Currrent Events to Promote Your Business

In this article, we want to explore the idea of... Read More

The Principle Of Advertising Online

Advertising online is very similar to advertising in any environment.... Read More