Database Problems in MarketingI have been working on a direct mail campaign for our team in many areas and we are finding that the yellow page listings and business list CDROMS contain so many closed companies that we are spending too much on the mailings, which are opened a little... Read More
Here are a few tips on how to hand out pink slips when it comes time to terminate an employee.As a small business owner with employees, you will likely find it necessary one day to terminate an underperforming employee ? if you haven't already. In an ideal world, that wouldn't... Read More
Anyone who is serious about washing aircraft as a full time profession should be prepared to write a manual, which will insure proper procedures are followed during the washing process. Each crew team leader and manager should be well versed and trained in washing each type of aircraft. Many surfaces... Read More
As a company grows, the owner's role begins to change. More and more of the owner's time is spent "in the shop or in the field" handling day-to-day operations rather than focusing on high-level planning and strategic issues.As a result, a company often reaches a plateau and finds it difficult... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
Hew Hampshire car wash market. Well we have visited every city in New Hampshire over the population of 10,000 at least twice, the larger ones four and five times talking to many people in various industries. Landscapers, brick layers, Heating and Air, Plumbers, Car Dealers, Professional People, Politicians, wood be... Read More
While there are few career paths that some would call perfect, being a consultant comes pretty close to having it all. Yet while it is one of the best ways to earn a living, there are challenges and pitfalls that are sometimes overwhelming and unexpected.When analyzing, identifying and exploring the... Read More
It is an American dream to own a business. But sadly, according to the U.S. Department of Commerce, only 1 in 5 businesses is still in business 5 years after it opens.A business needs a great business plan, but it doesn't give management enough information to have a successful, profitable... Read More
After over 30 years of participating in hundreds of businesses, competing in at least as many different industries, with companies marketing both products and services, you begin to develop and accumulate some fundamental businesses axioms or "rules of thumb" that seem to make more sense everyday and gain more value... Read More
The Franchise Group at the Federal Trade Commission in all their ego and glory has proclaimed that franchise disclosure laws are "Cost Effective." I hate to break it to the FTC, but your comments and court are completely naked. The folks at the FTC are wearing no clothes. In a... Read More
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"I don't know the key to success, but the key... Read More
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Data. Most people think it is a term relegated to... Read More
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Just a few years ago, when one thought of a... Read More
Think of your business as a living, breathing, organism. It... Read More
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$37.4 million funded from venture capital today. $86.4 million funded... Read More
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Last year, trillions of dollars transferred hands on the internet... Read More
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Q: I'm curious. What is the dumbest business question you've... Read More
We were more than excited. Our women's doubles tennis team... Read More
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You may be in Mail Order, Direct Mail, or you... Read More
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