Writing a Book?s Marketing Plan for Maximum Profit

Much has been written about book proposals. But less has been written about book marketing plans. This is wrong!What happens after your book is published has a great deal to do with whether you become published and profitable? or just published.A book proposal is a direct-marketing document intended to persuade... Read More

Publicity for Buzz Marketing for Authors

Congratulations, you've written a book and even gotten it published! Now, all you have to do is get people to buy it. Getting people to actually enter a bookstore with the purpose of buying your book is not easy because you're not a "brand name" yet. But you do have... Read More

Why Writers Dont Do a Book Signing

Whenever someone suggests you do a book signing and you do not want to, here are five reasons you can give them:1) It's not worth the time; there's not enough money in it.2) Speaking is where the money is.3) You have more important things to do.4) When you do a... Read More

Publishing Your Book?What Way is Best For You? - Part 1

Your print or ebook is nearly finished. You wonder if you should try to get an agent to represent you to the publisher. Maybe you've already sent out your query letter to some agents. You dream how great it would be to be taken under the publisher's wings. What's wrong... Read More

Increase Book Sales: When a Sale Is No Longer Just a Sale

Do you have books sitting in your garage that you haven'tsold yet and looking for ways to move them? Then you willwant to know about these five outrageous ideas that aren'tdifficult and can be just plain out fun. Dede Hall, author of The Starving Student's Cookbook hadvery poor sales for... Read More

Sell Your Book with Pennies

Imagine you share a huge penny jar with each of your potential readers. Every interaction with a reader either adds or subtracts pennies from the jar. When readers need your info (non-fiction) or entertainment (fiction), they will trade the jar for your book, but only if... Read More

Distribute Your Self-Published Book Online 8 Ways - Part 2

If you are discouraged because traditional methods of book or product distribution haven't brought you the profits you wanted, think Internet distribution. This Online promotion method is good for the long haul and costs you little time or money. With Online distribution the self-published author or Web business site gets... Read More

Is Traditional Book Marketing Getting you Down?

"Are you disappointed and tired of time and money down the drain using traditional book marketing? How would you like to sell more books than you ever dreamed of in less time and never have to leave your office?" Would you like to do it all for free? "Discover How... Read More

Top Ten Ways To Prepare for Your Online Book Marketing Success

Still marketing your book through press releases, networking groups, and talks to groups? If these methods have taken a great deal of effort and time and brought you only a few clients or product sales, you may now be ready for your virtual marketing machine, the Internet! To get... Read More

Plays Well With Others to Become an Instant Author

You wrote a tips booklet. Maybe more than one. Oh wait, are you one of the people who is still thinking about doing one? Not to worry. Wait 'til you see how easy this gets.What would you and your colleagues think of jointly creating a tips booklet? Each of you... Read More

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Extend Your Books Life With a Sales Letter

Authors, publishers and business owners are great at getting their... Read More

The Perfect Book and Where to Find It!

If I was asked to describe the perfect book, one... Read More

Authors Should Be Optimistic

A client wrote me recently and asked what I thought... Read More

Sell More Books With an E-mail Newsletter

NOTE: Because many words in this article are likely to... Read More

Interview with Book and Marketing Coach-Judy Cullins - Part 2

To know what to do at the right time in... Read More

Top 10 Ways to Know your Book Concept will Sell--Before you Invest Time and Money

Make your book stand out from the crowd! Test your... Read More

Dont Sell your Book, Share It

Most authors who aren't used to speaking before a group... Read More

Super Profitable Techniques for Selling Books By Mail

The total number of books sold by small, part-time mail... Read More

The High Cost of a Six-Figure Book Advance

The six-figure book advance, like the New York Times bestseller,... Read More

Attract More Buyers to Your Book: Use Metaphors

Surprise your potential buyers. Give them chocolate frosting!After we entered... Read More

19 Ways to Secure Non-Returnable Book Sales and Sell More Books

Surprisingly, book stores are not always your greatest source of... Read More

Is There a Book Hiding Inside You?

Have you always wanted to write?Are there ideas churning in... Read More

Book Titles that Make Big Bucks

Do you know how readers decide to buy a book?... Read More

Top Ten Ways of Why and How to Write your Books Sales Letter - Part 1

Authors/publishers are great at getting their books written. But after... Read More

Best Sellers Aren?t Written ? They?re Made - It?s All About Promotion

Writing a book is becoming more and more of a... Read More

Discover 3 Easy Ways to Promote Your Articles

Are you using these methods to promote your articles?If not,... Read More

FAQs about Book Signings

Since I self-published my first book, "101 Ways to Improve... Read More

The Bible Of Self Publishing

Any book that is in its 14th edition must be... Read More

7 Vital Book Promotion Tips

As a literary publicist I often am asked about publicity... Read More

Oh No! A Bad Book Review! Have No Fear...Advice For Dealing With The Blues Of A Bad Book Review

You've just been notified a review of your book has... Read More

Know These Five Audiences to Write a Top Selling Book

To create a saleable book you need to know your... Read More

Online Book Marketing: How to Sell Your Book Even If You Are Not a Salesperson

What you do after you have written your book is... Read More

Publishing Your Book?What Way is Best For You? - Part 1

Your print or ebook is nearly finished. You wonder if... Read More

Plain Speaking ? 4 Secrets For Getting Your Book Purchased

What can be more infuriating to a potential purchaser of... Read More

Make your Book Stand Out From the Crowd: Know your Audience

Most authors say, "Everyone will want my book, and when... Read More

How to Get More Readers For Your Book

Marketing your own book can seem like a scary task.... Read More

How to Create an Amazing Author Website

Without a website, an author is unknown. Without a website,... Read More

Colour and Book Covers - What You Should Know if Youre Self-Publishing

Color is tricky at the best of times. If you... Read More

How to Send Press Releases to Newspapers About Your New Book

There are over ten thousand daily, weekly and monthly newspapers... Read More

Book Publishing Without Pain

When I meet an author with a great book concept,... Read More

Top Ten Ways To Prepare for Your Online Book Marketing Success

Still marketing your book through press releases, networking groups, and... Read More

Why Testimonials are Number One in Selling your Book or Service

Even if your book or service is excellent, they won't... Read More

Navigating the Amazon Sales Ranking

First, the disclaimers: Since the algorithm Amazon uses to generate... Read More