Color is tricky at the best of times. If you want exact color management (such as a particular shade of blue for a university logo) you really should use something called spot color. Spot colors are specially mixed ink colors. Like the paint you purchase for your walls, the spot... Read More
To know what to do at the right time in book writing, publishing, or Internet marketing, consult a coaching expert who has lived it all for 20 years--Judy Cullins. Q 1- Would you say there is a difference in marketing tactics for different genres? If so, what kind of... Read More
How would you like to sell more copies of your book? Would you like to read excerpts from your book to a captivated audience?Book signings are the cornerstone of an author's post-publication foundation. But how do you set them up?Organizing book signings, readings, and public appearances is one of the... Read More
First, the disclaimers: Since the algorithm Amazon uses to generate its sales ranking is proprietary, the details contained herein are extrapolated from research and field tests. The resulting consensus finds Amazon's system to provide marginal sales data at best.To whit, read Amazon's own definition of its system, slightly paraphrased from... Read More
Hi Noel,I absolutely love your website, As an MS sufferer I intend to buy your book and get "Back onto my feet." My motto this year is, "Again Alive In 2005!"I have published a book also. It is not specifically about Multiple Sclerosis, although one of the characters in "FSBO"... Read More
TIP # 1Online reviews are paramount in importance when it comes to drawing attention to your book. And the best part is, you're in control of your own destiny!If you haven't yet submitted your own review on sites like Amazon and Barnes & Noble, what are you waiting for? This... Read More
If I was asked to describe the perfect book, one that's in high demand, moves off the shelves quickly, costs little or nothing to produce, involves the least amount of work possible, and offers multi-income streams, I'd say it included one, preferably more of the following features:It Must Be Quick... Read More
Congratulations, you've written a book and even gotten it published! Now, all you have to do is get people to buy it. Getting people to actually enter a bookstore with the purpose of buying your book is not easy because you're not a "brand name" yet. But you do have... Read More
Successful authors are convinced that radio interviews are the very best way to reach large audiences and publicize their books. Interviews give authors an opportunity to expound on the topic of their book and disclose personal feelings. While not actively selling, they entice listeners to want to learn more. If... Read More
There are over ten thousand daily, weekly and monthly newspapers in the United States and Canada. For the first time author they are a valuable source of free publicity. They are hungry for news and your new book is news. When approaching these papers there is a list of things... Read More
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The six-figure book advance, like the New York Times bestseller,... Read More
A flyer is an excellent, inexpensive way to promote your... Read More
What is a book club sale? It is actually a... Read More
Much has been written about book proposals. But less has... Read More
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Why write a book and get attention and loads of... Read More
You've just been notified a review of your book has... Read More
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Successful authors are convinced that radio interviews are the very... Read More
So you've written a book, had it published by a... Read More
Great! The Chamber of Commerce, or a similar group, has... Read More
Posters can be a great and inexpensive way to promote... Read More
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Authors, especially self published, small press and Print on Demand... Read More
If I was asked to describe the perfect book, one... Read More
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First, the disclaimers: Since the algorithm Amazon uses to generate... Read More
To get a book cover design may be expensive and... Read More
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Reach 15,000 to 100,000 targeted buyers every week Online. That's... Read More
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The topic of your book or eBook counts-big time. Which... Read More
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Your book cover is the first impression a potential client... Read More
Any book that is in its 14th edition must be... Read More
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When my first book was published way back ten years... Read More
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Whenever someone suggests you do a book signing and you... Read More
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Great! The Chamber of Commerce, or a similar group, has... Read More
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A book event (a book signing) is a popular way... Read More
NOTE: Because many words in this article are likely to... Read More
Many of us are trying to do business and don't... Read More
During the past year or so, I have done nearly... Read More
Make your book stand out from the crowd! Test your... Read More
Does a title really sell a book? The short answer... Read More
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For many of us, marketing our titles is one of... Read More
TIP # 1Online reviews are paramount in importance when it... Read More
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Book Marketing |