Your Book Marketing Plan - Winning Strategies and Tips

Many authors hit a roadblock when it comes to putting together and implementing a book marketing plan. You know you need to have one, you have a vague idea of what it needs to include, but pulling it all together into a step-by-step plan of attack is not nearly as... Read More

What?s Wrong with the Internet? It Must be Broken!

After months of scouring the internet, I could not put my hands on the 2 million links various search engines said were available to do my book promotions. First, let me say I perceive myself as an intermediate user of the internet, but maybe my perception was misguided as I... Read More

Is There a Book Hiding Inside You?

Have you always wanted to write?Are there ideas churning in your mind waiting for just the right time to get them down on paper? Do you have a unique perspective on a subject or problem facing many people? Do you read a book or article and think, "I could write... Read More

Media Events for Book Promotion

"How do I set up a media event?" -- As a publisher, that's a good question to have an answer for.Media events and public appearances can fall into any number of categories and include any number of venues (book stores, radio interviews, television interviews, writing group speeches, presentations, chat room... Read More

Book Promotion Myth -- The Best Place to Sell Books is a Bookstore

When authors think of their audience buying books they think of bookstores. This myth sends authors taking the long, arduous road to seeking out an agent, a publisher, hoping their book will become a best seller. It won't. Why? Because you are not famous, your publishing support amounts only to... Read More

Poetry Chapbooks: Ten Tips for Promotion

There are several ways of publishing your chapbook. You can do it yourself with a printer and a heavy duty stapler; you can submit a manuscript to a literary entitiy that publishes chapbooks; or you can try a self publishing company. It is fairly easy to get your poetry bound... Read More

The Perfect Book and Where to Find It!

If I was asked to describe the perfect book, one that's in high demand, moves off the shelves quickly, costs little or nothing to produce, involves the least amount of work possible, and offers multi-income streams, I'd say it included one, preferably more of the following features:It Must Be Quick... Read More

Buzz-Based Book Marketing

Once upon a time, people went to bookstores when they wanted to buy a book. Or at least, that was the theory. Actually, non-bookstore channels have been a big part of book sales for decades-at least since people like Joe Karbo ("The Lazy Man's Way to Riches") back in the... Read More

Increase Book Sales: When a Book is No Longer Just a Book for Sale

Do you have books sitting in your garage that you haven't sold yet and looking for ways to move them? Then you will want to know about these five outrageous ideas that aren't difficult and can be just plain out fun. Dede Hall, author of The Starving Student's Cookbook had... Read More

Navigating the Amazon Sales Ranking

First, the disclaimers: Since the algorithm Amazon uses to generate its sales ranking is proprietary, the details contained herein are extrapolated from research and field tests. The resulting consensus finds Amazon's system to provide marginal sales data at best.To whit, read Amazon's own definition of its system, slightly paraphrased from... Read More

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Book Promotion Myth -- The Best Place to Sell Books is a Bookstore

When authors think of their audience buying books they think... Read More

Raise Your Hand If Youd Consider Giving Up The Rights To Your Book Forever

If Random House pulls up to your house with a... Read More

Interview with Book and Marketing Coach-Judy Cullins - Part 2

To know what to do at the right time in... Read More

8 Easy Online Ways to Market Your Book For Free

Marketing your book whether you went the POD, e-book, or... Read More

Seven Really Truly Unique Ways to Sell More Books

These marketing tips aren't for the weak at heart. Use... Read More

Sell More Books on Amazon.com

Why Should Your Book Be on Amazon.com? Credibility. If your... Read More

Authors Should Be Optimistic

A client wrote me recently and asked what I thought... Read More

Looking to Sell Your Book for a Good Price?

Many self-publishing authors plan on eventually selling their book to... Read More

You, Your Book and the Internet!

Authors, especially self published, small press and Print on Demand... Read More

Dont Sell your Book, Share It

Most authors who aren't used to speaking before a group... Read More

Get Rich Writing Fiction

Some of us write simply because we can't not write.... Read More

Sell More Books With Your Sparkling Introduction

Why write an introduction? Nobody reads it anyway. Up until... Read More

The Booklet Journey Opening a New World

1991 was a pivotal year in my life. My professional... Read More

Successful Book Marketing The Natural Way - Part 1

Is your mind muddy on book marketing? Do you wake... Read More

Why Testimonials are Number One in Selling your Book or Service

Even if your book or service is excellent, they won't... Read More

Never Pay Full Price for a Book!

Are you an avid reader? Are you trying to instill... Read More

Comments From A Book Reviewer

For the past several years I have been reviewing books... Read More

Top 10 Tips for Book Titles that Sell Well

A clever title is great if it is clear, but... Read More

The Bible Of Self Publishing

Any book that is in its 14th edition must be... Read More

Book Marketing 101- Book Publicity for Authors -- Creating a Book Publicity Campaign

Publicity is that elusive thing that can make or break... Read More

Book Marketing 101 - Setting up Author Events and Book Signings -- Get the Most from Book Publicity

We all have at one time or another had the... Read More

Sell Your Book with Pennies

Imagine you share a huge penny... Read More

Is There a Book Hiding Inside You?

Have you always wanted to write?Are there ideas churning in... Read More

How To Get The Most From Your Free eBooks Marketing Campaign

First, your ebook needs to have an attractive title. The... Read More

Self Publishing Success Starts With Marketing

Self-publishing is not for the faint of heart. The publication... Read More

Publicity for Buzz Marketing for Authors

Congratulations, you've written a book and even gotten it published!... Read More

Make your Book Stand Out From the Crowd: Know your Audience

Most authors say, "Everyone will want my book, and when... Read More

Does Your Book Cover Pass the ?Ignore? Test?

Your book cover is the first impression a potential client... Read More

Book Events - Make Yours Successful

A book event (a book signing) is a popular way... Read More

Book Talks: What to Say and How to Say It

Great! The Chamber of Commerce, or a similar group, has... Read More

Sell More Books With an E-mail Newsletter

NOTE: Because many words in this article are likely to... Read More

Why Writers Dont Do a Book Signing

Whenever someone suggests you do a book signing and you... Read More

Top Ten Ways To Prepare for Your Online Book Marketing Success

Still marketing your book through press releases, networking groups, and... Read More