Imagine you share a huge penny jar with each of your potential readers. Every interaction with a reader either adds or subtracts pennies from the jar. When readers need your info (non-fiction) or entertainment (fiction), they will trade the jar for your book, but only if... Read More
Do you have books sitting in your garage that you haven'tsold yet and looking for ways to move them? Then you willwant to know about these five outrageous ideas that aren'tdifficult and can be just plain out fun. Dede Hall, author of The Starving Student's Cookbook hadvery poor sales for... Read More
No matter what any publisher or marketing company tells you (even the traditional publishing houses), you, the author, are almost 100% the reason your book will sell.It is your belief, excitement, enthusiasm, and energy that will get a reader excited about buying your book.Publishers are certainly a vehicle by which... Read More
Since I self-published my first book, "101 Ways to Improve Your Communication Skills Instantly," in 1998 and began doing book signings shortly afterward, many people have asked:1. What do you get paid to do a book signing?It depends on where the book signing occurs. Most bookstores do not pay authors... Read More
When I meet an author with a great book concept, one who's definitely the right person to write that book, right away I'll often encourage her to self-publish. This is because I know that, if that author is thoroughly invested in what she has to say, and if she is... Read More
Why write a book and get attention and loads of contacts?Expertise can sometimes be defined by the articles, columns, responses and books you write. It does not take a lot of effort to write the articles and columns but it does take effort to write a book. Having a book... Read More
Francine Silverman. Book Marketing from A-Z (InfinityPublishing.com, 2005). Trade paperback. 400 pages. $18.95 US.For beginning authors, book promotion is the key to success. Whether an author self-publishes or is published by a major house, most often that author needs to market her book herself if she wants there to be... Read More
Any book that is in its 14th edition must be doing something right. Such is the case with author Dan Poynter`s, The Self-Publishing Manual: How To Write, Print and Sell Your Own Book.Poynter, in addition to authoring The Self-Publishing Manual: How To Write, Print and Sell Your Own Book, has... Read More
Whenever someone suggests you do a book signing and you do not want to, here are five reasons you can give them:1) It's not worth the time; there's not enough money in it.2) Speaking is where the money is.3) You have more important things to do.4) When you do a... Read More
A client wrote me recently and asked what I thought of his using a publicist to promote his book - to the tune of $4,000 per month. In my usual blunt fashion, I responded by telling him most self-published books never sell more than 100 copies, that 2000 sales is... Read More
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The six-figure book advance, like the New York Times bestseller,... Read More
Review Your Reviewer: You will be sorry if you do... Read More
We all have at one time or another had the... Read More
A client wrote me recently and asked what I thought... Read More
First, the disclaimers: Since the algorithm Amazon uses to generate... Read More
These marketing tips aren't for the weak at heart. Use... Read More
Once upon a time, people went to bookstores when they... Read More
There are over ten thousand daily, weekly and monthly newspapers... Read More
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Obtaining agency representation is your first step toward getting profitably... Read More
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To have your work accepted for hard copy publication is... Read More
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Does a title really sell a book? The short answer... Read More
If you are discouraged because traditional methods of book or... Read More
For the past several years I have been reviewing books... Read More
To create a saleable book you need to know your... Read More
Choosing a publisher probably seems like a complicated task, however,... Read More
Reach 15,000 to 100,000 targeted buyers every week Online. That's... Read More
Are you using these methods to promote your articles?If not,... Read More
The total number of books sold by small, part-time mail... Read More
Working in the publishing industry comes with a high expectation,... Read More
Authors, especially self published, small press and Print on Demand... Read More
Make your book stand out from the crowd! Test your... Read More
Some of us write simply because we can't not write.... Read More
Posters can be a great and inexpensive way to promote... Read More
Do you have books sitting in your garage that you... Read More
For many of us, marketing our titles is one of... Read More
Color is tricky at the best of times. If you... Read More
You've been thinking about writing a tips booklet. After all,... Read More
Marketing your book whether you went the POD, e-book, or... Read More
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For you writers aspiring to greatness, you might need a... Read More
For the past several years I have been reviewing books... Read More
This is the survey result of 325 people conducted by... Read More
Many authors hit a roadblock when it comes to putting... Read More
Without a website, an author is unknown. Without a website,... Read More
Writing has traditionally been considered a solitary craft. You wrote... Read More
There's just something so gratifying about owning your own books... Read More
When my first book was published way back ten years... Read More
Congratulations, you've written a book and even gotten it published!... Read More
Your book cover is the first impression a potential client... Read More
A clever title is great if it is clear, but... Read More
Review Your Reviewer: You will be sorry if you do... Read More
Think of your book on the bookstore shelf trying to... Read More
What is your excuse for not being published? "I don't... Read More
How would you like to have countless people clamoring for... Read More
To know what to do at the right time in... Read More
Imagine your book at the top of the Best Sellers... Read More
1991 was a pivotal year in my life. My professional... Read More
Most authors who aren't used to speaking before a group... Read More
If I was asked to describe the perfect book, one... Read More
Are you an author who is looking for new ways... Read More
Is your mind muddy on book marketing? Do you wake... Read More
Successful authors are convinced that radio interviews are the very... Read More
These marketing tips aren't for the weak at heart. Use... Read More
Self-publishing is not for the faint of heart. The publication... Read More
"Are you disappointed and tired of time and money down... Read More
Have you always wanted to write?Are there ideas churning in... Read More
If you are reading this article then you have already... Read More
Do you have books sitting in your garage that you... Read More
What is a book club sale? It is actually a... Read More
The topic of your book or eBook counts-big time. Which... Read More
Your print or ebook is nearly finished. You wonder if... Read More
Since I self-published my first book, "101 Ways to Improve... Read More
Any book that is in its 14th edition must be... Read More
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