Have you listened to radio lately? If you have, chances are you've heard an author talking about his or her latest book. According to the "Let's Talk Radio Marketing" Website, "Radio advertising has proven to be one of the most cost-effective means of reaching your target audience."In other words, radio... Read More
Do you know how readers decide to buy a book? 1) They get a referral from a friend. 2) They see an interesting book title on the best-seller list. 3) They look up a topic (generally non-fiction) and look for a book closest to their interest (generally based on titles).... Read More
Once upon a time, people went to bookstores when they wanted to buy a book. Or at least, that was the theory. Actually, non-bookstore channels have been a big part of book sales for decades-at least since people like Joe Karbo ("The Lazy Man's Way to Riches") back in the... Read More
What is a book club sale? It is actually a rights sale or a licensing agreement: you are granting permission to a book club the right to "borrow" your work. You have written a book, and now you are allowing a book club to print and distribute your book to... Read More
Writing a book is becoming more and more of a trend these days. In fact, an estimated 5,000 mystery books were published last year in the United States alone, and that number is expected to grow. With so much competition, making the best-seller list is no easy task. So how... Read More
No matter what any publisher or marketing company tells you (even the traditional publishing houses), you, the author, are almost 100% the reason your book will sell.It is your belief, excitement, enthusiasm, and energy that will get a reader excited about buying your book.Publishers are certainly a vehicle by which... Read More
There's just something so gratifying about owning your own books and creating an in-home library. Not only does book ownership provide you with hours, and hours of escape and enrichment, a well-stocked library is a great heirloom for future generations.What's not gratifying about the pursuit, however, is the ever-rising cost... Read More
Tomorrow night is my first Local Writers Fair. I've been looking forward to this one for a long time. Ten authors will gather in a little room behind tables full of books in a historic library in Canandaigua, N.Y. It's been advertised heavily and the excitement has been building for... Read More
If you are reading this article then you have already toyed with the idea of self publishing. You may be unsure at this point and without a doubt, the decision to self publish, should not be taken lightly.Before you go any further you should be very clear about what self... Read More
Authors, especially self published, small press and Print on Demand authors should understand the power of the Internet when promoting a book. There is POWER in cyberspace authors and it's only getting bigger and better. More users will be online buying books next year than this year. More people are... Read More
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Authors/publishers are great at getting their books written. But after... Read More
Authors, especially self published, small press and Print on Demand... Read More
There are over ten thousand daily, weekly and monthly newspapers... Read More
For the past several years I have been reviewing books... Read More
NOTE: Because many words in this article are likely to... Read More
Do you know how readers decide to buy a book?... Read More
Marketing your own book can seem like a scary task.... Read More
These marketing tips aren't for the weak at heart. Use... Read More
Not all books come out whole, all at once. In... Read More
Do you have books sitting in your garage that you... Read More
Have you listened to radio lately? If you have, chances... Read More
Still marketing your book through press releases, networking groups, and... Read More
To get a book cover design may be expensive and... Read More
Many writers write for the experience. Others dream of having... Read More
Most authors sigh a sigh of relief when they finish... Read More
Surprisingly, book stores are not always your greatest source of... Read More
No matter what any publisher or marketing company tells you... Read More
A flyer is an excellent, inexpensive way to promote your... Read More
First, the disclaimers: Since the algorithm Amazon uses to generate... Read More
Self-publishing is not for the faint of heart. The publication... Read More
Without a website, an author is unknown. Without a website,... Read More
Editors will buy a book for one or more of... Read More
Francine Silverman. Book Marketing from A-Z (InfinityPublishing.com, 2005). Trade paperback.... Read More
Is your mind muddy on book marketing? Do you wake... Read More
Surprise your potential buyers. Give them chocolate frosting!After we entered... Read More
Where is your book now? With a distributor? In a... Read More
Whether you are an ebook author/publisher or a print book... Read More
1991 was a pivotal year in my life. My professional... Read More
Why Should Your Book Be on Amazon.com? Credibility. If your... Read More
If you are discouraged because traditional methods of book or... Read More
Most authors who aren't used to speaking before a group... Read More
How would you like to have countless people clamoring for... Read More
Have you ever walked into a bookstore when an author... Read More
You've just been notified a review of your book has... Read More
Think of Your Promotion Time and BudgetMost one or two-book... Read More
Play a bigger game with your book sales by expanding... Read More
What you do after you have written your book is... Read More
Any book that is in its 14th edition must be... Read More
Francine Silverman. Book Marketing from A-Z (InfinityPublishing.com, 2005). Trade paperback.... Read More
You've been thinking about writing a tips booklet. After all,... Read More
Surprisingly, book stores are not always your greatest source of... Read More
Do you have books sitting in your garage that you... Read More
Does a title really sell a book? The short answer... Read More
Since I self-published my first book, "101 Ways to Improve... Read More
Your book cover is the first impression a potential client... Read More
These marketing tips aren't for the weak at heart. Use... Read More
Imagine you share a huge penny... Read More
Even if your book or service is excellent, they won't... Read More
The six-figure book advance, like the New York Times bestseller,... Read More
"Are you disappointed and tired of time and money down... Read More
Play a bigger game with your book sales by expanding... Read More
Working in the publishing industry comes with a high expectation,... Read More
The topic of your book or eBook counts-big time. Which... Read More
Many writers write for the experience. Others dream of having... Read More
For the past several years I have been reviewing books... Read More
Choosing a publisher probably seems like a complicated task, however,... Read More
There's just something so gratifying about owning your own books... Read More
Why write a book and get attention and loads of... Read More
A flyer is an excellent, inexpensive way to promote your... Read More
Reach 15,000 to 100,000 targeted buyers every week Online. That's... Read More
A client wrote me recently and asked what I thought... Read More
Make your book stand out from the crowd! Test your... Read More
Do you have books sitting in your garage that you... Read More
How would you like to have countless people clamoring for... Read More
Your print or ebook is nearly finished. You wonder if... Read More
A book event (a book signing) is a popular way... Read More
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