Book Marketing 101- Book Publicity for Authors -- Creating a Book Publicity Campaign

Publicity is that elusive thing that can make or break your book - in all sorts of ways! Learning to promote you and your book is something that can take a bit of "re-training" for most new authors (and many old-timers too). Publicity is really all about selling your idea... Read More

Your Book Marketing Plan - Winning Strategies and Tips

Many authors hit a roadblock when it comes to putting together and implementing a book marketing plan. You know you need to have one, you have a vague idea of what it needs to include, but pulling it all together into a step-by-step plan of attack is not nearly as... Read More

Seven Really Truly Unique Ways to Sell More Books

These marketing tips aren't for the weak at heart. Use discretion and know where the ego and self-promotion boundary stands for you. 1. Use a fold over business card. Place your book information inside the fold. The title on the bottom side of the fold so it is seen first... Read More

Book Events - Make Yours Successful

A book event (a book signing) is a popular way for authors to create awareness for their work. Most large publishing houses require authors to participate in a 10-city book tour, at the minimum. For self-published authors, it's a good idea to arrange as many events as your time and... Read More

Navigating the Amazon Sales Ranking

First, the disclaimers: Since the algorithm Amazon uses to generate its sales ranking is proprietary, the details contained herein are extrapolated from research and field tests. The resulting consensus finds Amazon's system to provide marginal sales data at best.To whit, read Amazon's own definition of its system, slightly paraphrased from... Read More

The High Cost of a Six-Figure Book Advance

The six-figure book advance, like the New York Times bestseller, is the object of many a writer's fantasy. Whether it's also a realistic goal is something else again.Can you really get a six-figure book advance?When Susan Page wrote The Shortest Distance Between You and a Published Book in 1997, she... Read More

What?s Wrong with the Internet? It Must be Broken!

After months of scouring the internet, I could not put my hands on the 2 million links various search engines said were available to do my book promotions. First, let me say I perceive myself as an intermediate user of the internet, but maybe my perception was misguided as I... Read More

The Bible Of Self Publishing

Any book that is in its 14th edition must be doing something right. Such is the case with author Dan Poynter`s, The Self-Publishing Manual: How To Write, Print and Sell Your Own Book.Poynter, in addition to authoring The Self-Publishing Manual: How To Write, Print and Sell Your Own Book, has... Read More

Discover 3 Easy Ways to Promote Your Articles

Are you using these methods to promote your articles?If not, you are missing out on some easy ways to get more traffic. Ways that require no additional work on your part once they are set up.1. Fr*e EbookCompile all of your articles into a fr*e ebook and give it away.Set... Read More

How To Promote A Book

Nowadays it's no longer a matter of whether or not an author should promote his or her book, but how aggressively one should go about it. The sad truth is that publishers often fail to promote books, and if we, the authors, don't promote your own book then it may... Read More

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Successful Book Marketing The Natural Way - Part 1

Is your mind muddy on book marketing? Do you wake... Read More

Five Book Back Cover Mistakes and How to Solve Them

Did you know that your back cover information is, after... Read More

Quiz: Will Online Book Marketing Help Sales?

Most authors sigh a sigh of relief when they finish... Read More

Is Traditional Book Marketing Getting you Down?

"Are you disappointed and tired of time and money down... Read More

Comments From A Book Reviewer

For the past several years I have been reviewing books... Read More

Why Testimonials are Number One in Selling your Book or Service

Even if your book or service is excellent, they won't... Read More

Book Publishing Without Pain

When I meet an author with a great book concept,... Read More

FAQs about Book Signings

Since I self-published my first book, "101 Ways to Improve... Read More

The Bible Of Self Publishing

Any book that is in its 14th edition must be... Read More

Sell Your Book with Pennies

Imagine you share a huge penny... Read More

Online Book Promotion Beats Traditional Seven to One - Part 2

Think of Your Promotion Time and BudgetMost one or two-book... Read More

8 Easy Online Ways to Market Your Book For Free

Marketing your book whether you went the POD, e-book, or... Read More

Top 5 Book Selling Tips

TIP # 1Online reviews are paramount in importance when it... Read More

Plays Well With Others to Become an Instant Author

You wrote a tips booklet. Maybe more than one. Oh... Read More

Top Ten Ways To Prepare for Your Online Book Marketing Success

Still marketing your book through press releases, networking groups, and... Read More

Titles (and Subtitles) Sell Books!

Does a title really sell a book? The short answer... Read More

Ready, Set, Go Sell Your Book In The Real World!

We hear a lot these days about more books actually... Read More

7 Vital Book Promotion Tips

As a literary publicist I often am asked about publicity... Read More

Speaking for a Publication

Why write a book and get attention and loads of... Read More

Book Marketing 101

Francine Silverman. Book Marketing from A-Z (InfinityPublishing.com, 2005). Trade paperback.... Read More

Why Should I Buy your Book?

How would you like to have countless people clamoring for... Read More

Sell More Books With an E-mail Newsletter

NOTE: Because many words in this article are likely to... Read More

Secrets to Selling Books by Mail

This is intended for informational purposes only. Selling books by... Read More

Marketing Your Book on Radio

Have you listened to radio lately? If you have, chances... Read More

The Lecture Experience: Part I

During the past year or so, I have done nearly... Read More

Online Book Promotion Beats Traditional Seven to One - Part 1

While traditional marketing can work for the book author or... Read More

Navigating the Amazon Sales Ranking

First, the disclaimers: Since the algorithm Amazon uses to generate... Read More

The Book Signing

Tomorrow night is my first Local Writers Fair. I've been... Read More

10 Reasons Why People Attend Book Signings

This is the survey result of 325 people conducted by... Read More

Book Talks: What to Say and How to Say It

Great! The Chamber of Commerce, or a similar group, has... Read More

Publishing Your Book?What Way is Best For You? - Part 2

Your print or ebook is nearly finished. You wonder if... Read More

Why Write Articles to Promote your Book?

Reach 15,000 to 100,000 targeted buyers every week Online. That's... Read More

Whats Killing Your Publishing Career?

With the large increase of books being published by self-publishers,... Read More