The pursuit of online information has become an increasingly dynamic and competitive marketplace during the past three years. Global heavyweights such as www.google.com, www.yahoo.com, and www.msn.com are backed by massive resources, making it nearly impossible for new companies to even attempt to compete. It would seem for new start directories... Read More
Definition: A doorway page is content created specifically for the purpose of garnering high placements in the search engines.Issue: Google makes the following specific recommendation: Avoid "doorway" pages created just for search engines or other "cookie cutter" approaches such as affiliate programs with little or no original content (http://www.google.com/intl/az/webmasters/guidelines.html).This article... Read More
In the Guide, you have, so far, learnt how to plan for and execute a search engine optimization and promotion strategy. However, this is not a one-off process, but an ongoing and iterative process, where you tweak and refine towards ever better ranking.To inform this iteration, it is vital that... Read More
Search Engine Optimization (SEO) doctrine states that you should always find a keyword that has little to no competition and that has high demand so that you can rise to the top of the search engine results and dominate that particular keyword. The problem with the internet home business area... Read More
What is the Google Algorithm?An algorithm is a mathematical equation that uses certain information from your website in order to define its rankings. If you're looking for a printout of the specific equation Google uses to rank sites and how much each factor is weighed, this is not the place... Read More
Increasing your search engine rankings should certainly be one of your main goals if you are looking to increase your targeted traffic. The reason for this is if you improve your search engine rankings, you'll increase the amount of visitors your website receives, and when you increase traffic to your... Read More
Question 1.What do you mean by conversion? Do you mean getting someone to answer the simplest call to action such as "read more here" or actually selling a product or service?What you're talking about here are two different ways to measure your website. "Read More Here" is what I would... Read More
Search engine optimization is very important for your online business if you are interested in staying in business. The reason for this is most of the time the large search engines direct traffic to your website, however your website must include what the search engine is looking for in order... Read More
One of the key things to remember when developing your web-site presence is to always evaluate your competition. See what's working for them; how they market their products and services, and even evaluate their KEYWORD and DISCRIPTION tags.The key points of using these two Meta Tags, is optimization!Evaluate your Keywords:... Read More
Tip 1 - Hide And SeekDo not use hidden text on your website. This means having words and phrases in your pages somewhere that can't be seen to the naked eye. The tactic of having text on your page that is the same colour as the background, and is therefore... Read More
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Search Engine Optimization (SEO) |