12 Ways to Reduce Postage


1. Never send a letter that weighs less than 30 gms. Five size
8-1/2x11 circulars can be mailed with a 1st class postage stamp.
By using all 10 sides with a variety of offers you have a
greater chance of receiving an order.

2. When you advertise, state the price of your product and add Plus
Postage e.g. "A DOZEN AND ONE WAYS TO REDUCE POSTAGE" $1 plus
stamp or SASE (self addressed stamped envelope). When inviting
inquiries always say "For information send SASE".

3. Advertise that you will do paid mailing. Set a competitive
price and recover some if not all of the costs involved in
mailing your own offers.

4. Write a good plan or folio; then create a good ad to sell it.
Or offer it to others on a "commission" or "all profit" basis
and fill the orders for a SASE. Your offers can then go along
for a free ride when you fill the orders.

5. Make up an interesting ad sheet. Use up some of the spaces for
your own ads then sell enough ads to others to cover the cost of
postage, printing, advertising etc.

6. Advertise a "Free Big Mail for Postage - the More Postage the
More Mail". (Big mail consists of at least one mailorder
publication plus a variety of circulars).

7. Do exchange mailing. You mail 100 of another dealer's circulars
and they will mail 100 or yours.

8. Purchase an accurate postal scale. Then you will never add more
postage than necessary OR you can use up the full value of the
postage being used.

9. Reduce postage by using Bulk Mail. Inquire at
the Post Office. This requires the mailer (U.S.) to sort their
mail by state and zip code and mail at least 200 like pieces at
one time.

10. Stamps that have not been canceled due to an error of the
postal cancellation machine may be used again.

11. Accept stamps from another country. If you can't use them trade
with a dealer from that country for stamps that you can use or
buy something from them paying them with stamps of equal value.

12. Watch mailorder publications for dealers who have new stamps to
sell at a reduced price.


Note: It is false economy to not send a SASE when making
inquiries of other dealers. You are more likely to receive
an answer much more quickly and it improves business relations.
Copyright 2004 by DeAnna Spencer
This information may be freely distributed on the Internet as long as the resource box remains intact.

$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
DeAnna is the publisher of the ezine, Prospecting and Presents.
Subscribers get one free ad per week.
Subscribe today by visiting http://www.pnewsletter.com
To thank the publishers/webmasters that use my article, I offer
one free solo ad. Simply fill out the contact form on my contact
page listing the url it was used on or sending me a copy of the
ezine it was used in. Once I confirm the location of the article,
then we can make arrangements for the solo ad.
$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$$
Note to publisher/webmaster: Feel free to remove the part about the solo
ad when you get ready to publish the article.

In The News:


pen paper and inkwell


cat break through


Value Proposition Writing - Brand Identity Guru

Your Value Proposition, or as I usually call it, your... Read More

Intelligent Design comes from Brand & Account Planners

I've been reminded recently, rather forcefully, that not all reality... Read More

7 Branding Secrets: Ready or Not?

Every company has a brand (how people think of them)... Read More

Branding Mistakes - Brand Identity Guru

1. It "sells itself." I don't need to market.Okay, you... Read More

Brand Building 201: Finding The Ideal Way

The strongest and longest lasting brands branch off of an... Read More

Id Buy That: Getting A Brand Mindset

Feel that? The crisp tingle in the air? It's fall.... Read More

Branding Article: Pepsis Missed Brand Opportunity

I love Pepsi. It's that slightly sweeter taste and the... Read More

Too Dull? Too Sharp?

You work hard getting the right cover message and words... Read More

Brand Your Consulting Brilliance

Today's competitive marketplace for consulting services is no longer responsive... Read More

Corporate Internet Branding is only Part of A Business Success

Gaining new clients that are excited about developing a corporate... Read More

Strategic Moves In The Branding Gamble!

The so called 'globalisation' has cluttered the world markets with... Read More

A Lesson in Branding from Paris Hilton

I have never been a fan of Paris Hilton.I see... Read More

What the Heck is Branding and Why Should I Care?

There's been a lot of buzz lately about branding. But... Read More

Build Brand Value BIG Time

Ask your self this question, In which business are we... Read More

Time To Revamp Your Visual Identity?

Look at your company logo. Does it fade into the... Read More

Branding: What Not to Do

Here's a little story about what not to do as... Read More

Brand Lo-o-o-o-o-ve...

So... how have you been building your brand lately?Now, I'm... Read More

How Do You Define a Good Logo Design?

Everyone wants his company logo to be the best but... Read More

Understand Brand

Branding has been defined, explained and examined extensively. There are... Read More

Brand Equity

Brand equity can be defined in many different ways. I... Read More

The Brand Called You

The best brands always try... Read More

Articles: The Perfect Branding Tool

If you own a web-based business, you're probably aware of... Read More

Branded Email: Email Branding is the Next Generation of Email

All You Need is Branded Email Or Always Branded Email... Read More

Business Case Study Automotive Detailing Franchise Company

How do automotive detailing companies start? What makes them work... Read More

Branding Services - Brand Identity Guru

Branding Services is a tactic that marketing executives and managers... Read More

Business Branding - How Character Affects Customers and Your Business Image

The public buys far more than just your products, services... Read More

What Make Us Unique and Different

Starting a business can take a lot of time, money,... Read More

You Bored Me at Hello - Top Three Strategies for Networking Your Brand

"You had me at hello," those famous words from the... Read More

Living Your Brand on the Web - Part 1

OK, so you took the plunge and purchased your internet... Read More

Tips for Creating Brilliant Business Names

Imagine if Yahoo! had been named TheInternetDirectoy. Or StarBucks was... Read More

Logo Design Tips

Logos can be described as visual icons that provide a... Read More

Living Your Brand on the Web - Part 2

Now that everyone has conformed to Living Your Brand on... Read More

Effective Branding...Whats in a Name!

Ask any marketing executive and they will tell you that... Read More