If you've subscribed to an seo newsletter for longer than a week, you're well aware that writing articles with tips and advice pertaining to your website's subject is a great way to generate links and traffic. But what if you can't write or are afraid to write? Well, if you can write software, you're still in luck! In this article I'll show you a trick that can still garner you hundreds of links and won't require you know the difference between adjectives and adverbs.
I'll use my own little website as an example (I freely admit that I am neither a web designer nor a programmer). My wife and I own By Request DJ & Karaoke Company. Obviously, we specialize in weddings dances, school dances, company parties, and karaoke. We recently went through the process of converting all our CDs to compressed digital audio files which are played from a computer rather than hauling around thousands of CDs. In the process of ripping and encoding our music, I found many tasks were very repetitive and time consuming. Since I know a smattering of Visual Basic, it was simple to write a utility to automate these tasks. I figured that if it was helpful to me, some other DJ might find it helpful to, so I called my utility MP3G to ZIP and made it available for download from my website. I also decided to submit it to a few freeware sites just so it was easier to find.
What happened amazed me. Many of the links to my website from these freeware directories began showing up in Google. Given the name of my company and the descriptions of my freeware apps, this helped boost my site for some very competitive keywords. I decided to submit my software to a few more directories, and that's when I found two very handy tools: PAD files and RoboSoft.
A PAD file is a "Portable Application Description, and it helps authors provide product descriptions and specifications to online sources in a standard way, using a standard data format that will allow webmasters and program librarians to automate program listings." It takes the tedium out of submitting your software to hundreds of sites by enabling you to enter the URL to your software information rather than retyping all the information for every submission. It was created by the Association of Shareware Professionals (http://www.asp-shareware.org/pad) and is a free utility.
RoboSoft (http://rudenko.com/robosoft) is a semi-automated software submission utility that contains a list of known freeware and shareware directories that accept submissions. It is only semi-autonomous because it won't push the buttons for you, but it will fill in the blanks. This still allows you to quickly enter your software's information to hundreds of websites. Websites who will all link back to your website and most often don't require a reciprocal link. The RoboSoft database currently lists 420 freeware and shareware directories.
In the two months I have been using these tools I have seen my traffic jump from 800 unique visits per month to over 5000, and the link popularity of the page that has my two freeware apps has gone from 7 to 639 according to widexl.com. While these are small numbers for someone like cnn.com, sprint.com, or even napster.com, they are huge for a small site like mine. Plus, they are beginning to get me links from my fellow DJs who have used and appreciated my tools. I'm certain that they will eventually lead to good things.
So, while it isn't a tactic that will make you number for "best website", it will get you a few more links. And it won't require you to submit any articles with tips about marketing your website.
Tim Smith owns By Request DJ & Karaoke Company (http://www.byrequest.dj) with his wife Tammy. He is neither a web developer nor a programmer, but he can mix like a madman and is an avid "Do-It-Yourselfer".
1. Start your own internet radio station. It could be... Read More
Some Internet marketing experts have claimed that the best way... Read More
Search engine optimisation ? it's the holy grail of website... Read More
You have permission to publish this article electronically or... Read More
Who me? Track?Now I realize some turn a blind eye... Read More
I feel the most effective way to get people to... Read More
So you have a new website but the phone isn't... Read More
Here are the website promotion tactics to reinforce and increase... Read More
We will start with the best, than make our way... Read More
"One in a million". What do I mean by that?... Read More
Reading the postings in different Newsgroups it becomes clear that... Read More
Everyone would like an increase in traffic to their website... Read More
You may already have thought about the following 3 ways... Read More
Directories are important to your ranking and success with Search... Read More
1. Use reward programs to keep people revisiting your web... Read More
Let's face it, getting (and keeping) a good Google... Read More
How much does an advert in Yellow Pages cost? How... Read More
Is your website looking alittle bare? It's okay, you're about... Read More
A prospect's mind is an intimate place... Read More
Getting targeted web site traffic from other people's websites is... Read More
How to market your business? It needs your continual effort.... Read More
If you have a website promoting any product or service,... Read More
In this article I discuss some ineffective and/or unethical website... Read More
I've collected some really cool free products for you that... Read More
Keeping it clean could give you a boost.By Mark White... Read More
I just reviewed a new website and I'm in shock.... Read More
Many people miss out on some very valuable promotion opportunities... Read More
Depending on your site's subject... Read More
If you are website owner and you have begun exchanging... Read More
It's no big secret that banner ads have become less... Read More
In many cases when you start a new website you... Read More
If you want to make money on the web, you... Read More
We all know the many "free" traffic producing avenues. We... Read More
Have you noticed lately how savvy webmasters are using simple,... Read More
Have you ever submitted your ad to an FFA page?... Read More
I admit it, I have a problem. I'm a control... Read More
You have your site into the search engines, but where... Read More
We all know the many "free" traffic producing avenues. We... Read More
Fresh Web Content Yields Better Search Engine ResultsAll too often,... Read More
Write it, offer it for free on your site and... Read More
Depending on your site's subject... Read More
Everybody Loves A Freebie!It's true! Who doesn't like to get... Read More
I just reviewed a new website and I'm in shock.... Read More
Consider for a minute my son's website for grass mowing,... Read More
The internet has the capacity, sometimes, to divorce not just... Read More
When we ran the contest back in 1998 we had... Read More
Managing your online business from home is a great way... Read More
I was writing the final chapter of my book on... Read More
Do you know how your web site fits into the... Read More
In this article I discuss some ineffective and/or unethical website... Read More
Writing articles for submission and distribution on the internet is... Read More
There are many ways to market your web site, both... Read More
If you are not getting traffic at your website and... Read More
Professionals in tend to under-estimate the power of the web... Read More
Over the past couple of months it has been quite... Read More
It is estimated that it can take the average consumer... Read More
It's no big secret that banner ads have become less... Read More
DMOZ editors are supposed to be professionals in the category... Read More
Search engine optimization by some is considered a science and... Read More
With all the "How To" articles, and great advice available... Read More
Most webmasters are familiar with the concept of reciprocal linking.... Read More
Here's ten simple yet POWERFUL ideas for you to reflect... Read More
Interested in boosting your link popularity, raising your Google PR,... Read More
I took a look at a new Website recently in... Read More
For the first time internet entrepreneur [newbie] the best ways... Read More
The first step to starting a profitable online business of... Read More
Web Site Promotion |