Most new webmasters face the same conundrum: how can I get free exposure (and thereby traffic) to my website? Here are some traditional online and offline methods you can use to achieve this, as well as new ideas that should help kick-start your online business.
Online
- Include your website address in your signature in e-mails
- Include your website address in your signature in forum posts
- Create an RSS feed for your website
- Write website articles (like this one) and include a link to your site at the end
- Participate in manual link exchanges with complimentary websites
- Submit your website to topic-specific directories
- Properly optimize your website for search engines
- Start a blog on your site (search engines love them)
- Try to get your site listed in DMOZ
- Write and distribute a periodic press release for your site
- Advertise on free classified ad websites
Offline
- Include your website address on business cards, letterhead, envelopes, etc.
- Give your business cards and print advertisements to small business owners (who own a business related to your website) to place on store countertops and on employee bulletin boards.
- Write an article for your local community newspaper and include your website address in the copy.
- Talk to friends and family; ask to be listed on their websites, or ask if any cross-promotional opportunities exist between their business and yours.
- Create a sign with your website address and stick it on the inside window of your car for other drivers to see. Of course make sure it is of a safe size and doesn't interfere with driving.
- Create some cheap ads and go around door to door and place them in mailboxes. This technique can prove to be effective if the neighborhood you choose is part of your target market.
- Put your ads up in your community center and on any bulletin boards you can find.
- Remember the power of word of mouth advertising ? tell people about your website so that they in turn can tell others about it.
There may be more time-efficient ways of gaining traffic and exposure for your website, but these are not typically free. Advertising and marketing your website can prove to be expensive, but by experimenting with the marketing tactics above, you can jumpstart your website and then consider alternative paid advertising options. Pay attention to which of the above methods yields you the most favorable results, and then if there is a paid service available for it, consider purchasing that first.
By closely monitoring your marketing efforts and tweaking them accordingly, your website will be a success!
Best of luck!
Veronica Dubak is the owner of the successful online paid surveys directory, SurveyBounty.com. With a comprehensive listing of market research companies classified by region, and background information on the online survey industry, SurveyBounty.com is the reputable and legitimate source for online survey information.
So what is all the talk about having a lot... Read More
Assuming that it is legal to do so in your... Read More
Bring those visitors back for more, applauding you and saying... Read More
There's such a thing as taking search engine optimization too... Read More
You own a website and you want more traffic. More... Read More
You have spent hours creating a HTML masterpiece, you have... Read More
Every web business should be using testimonials. Testimonials are extremely... Read More
Culture and Website Localization With the rise... Read More
I've collected some really cool free products for you that... Read More
After you have built your website the next natural step... Read More
1. Selling To Everyone Means You Sell to No OneIf... Read More
As an authorative hub a link from a DMOZ directory... Read More
Benefits of Website Localization Maximising profit today... Read More
What is web-marketing? Why does your business need it?The best... Read More
How would like to have an email list of thousands... Read More
When it comes to website marketing and promotions, you need... Read More
There was a time when reciprocal linking was a number... Read More
No matter what you're marketing or promoting, if your Ad... Read More
How much does an advert in Yellow Pages cost? How... Read More
In order to have more trust in your visitors' eye,... Read More
Most webmasters are familiar with the concept of reciprocal linking.... Read More
Web site owners are realizing Jack Humphrey's Power Linking isn't... Read More
Web Site Awards are given from other sites to reward... Read More
If you master these nitty-gritty website promotion tactics, you'll be... Read More
Website promotion is certainly a main focus of all business... Read More
In this article I discuss some ineffective and/or unethical website... Read More
Giving away content is a powerful way to get free... Read More
Description: one way of jumpstarting you link campaign is to... Read More
Directories are important to your ranking and success with Search... Read More
Writing articles for submission and distribution on the internet is... Read More
The internet is a wonderful source of information and full... Read More
Finding the successful keywords is crucial in order to get... Read More
Depending on your site's subject... Read More
If you own a website, you definitely want to improve... Read More
Here are the website promotion tactics to reinforce and increase... Read More
Success in business thrives on ideas.The more creative you're the... Read More
Would you attempt to use a cell phone with a... Read More
One of the most frequent questions I get asked by... Read More
Often, website owners would like to promote their new business... Read More
Accessibility: Is your website causing you to loose potential clients?With... Read More
When the economy is down, your website sales may go... Read More
Good Ideas.They are the stuff that form the foundation of... Read More
What is link popularity?The quantity of links in different websites... Read More
As an authorative hub a link from a DMOZ directory... Read More
When I first began attempting to make money on the... Read More
Content One of the best ways to encourage website owners... Read More
Personalized search is a hot topic especially since Yahoo! and... Read More
Have you noticed lately how savvy webmasters are using simple,... Read More
In the early days of developing my home business, I... Read More
You have your site into the search engines, but where... Read More
Writing articles and submitting them to free content sites is... Read More
We have a running joke in our office that one... Read More
Now that you've built your new website you can sit... Read More
What do you do next! you have been working so... Read More
If you want your customers to keep coming back To... Read More
If you master these nitty-gritty website promotion tactics, you'll be... Read More
Driving traffic to your website can be a time consuming... Read More
When webmasters have created their final master piece, their next... Read More
The internet is a wonderful source of information and full... Read More
Here's ten simple yet POWERFUL ideas for you to reflect... Read More
Website promotion is no longer easy to do.But if you... Read More
For the first time internet entrepreneur [newbie] the best ways... Read More
I admit it, I have a problem. I'm a control... Read More
You may already have thought about the following 3 ways... Read More
Your success on the internet is directly related to how... Read More
Most new webmasters face the same conundrum: how can I... Read More
Web Site Promotion |