I don't encourage managers to wear funny hats, appear in self-deprecating skits, or otherwise emulate Saturday Night Live in an attempt to manufacture an image as, "Look, folks! I'm just one a' the guys!" If clients insist, I do what I can to help. I want the money. But it's not usually such a hot idea.
I know it's done. Frequently. And I read reports of the exhilarating effects created by executives who deliver call-to-action keynotes dressed as a gunfighter or sumo wrestler. I notice, also, that these reports are usually written by those who work for the speaker, or by meeting producers retained by the speaker's company.
A field sales force may see their management only once or twice a year; usually at the annual sales meeting. They need to know that those running the store have a clear vision of where the company's going, and what it will take to get it there. And giving them Bozo the clown doesn't do a hell of a lot to convince a sales force their future is in good hands.
Conventional wisdom tells us the confident and secure executive isn't compromised by a little benign buffoonery. Well, maybe. In my experience, however, confident managers are secure enough to bypass situations that often succeed in converting respect to ridicule. It's usually the uncertain manager who clutches at these moments in an attempt to create a public charisma that personal performance has never provided.
The bottom line for the executive comic? Don't get beaten by your own shtick!
http://www.thewritingworks.com
John Mackenzie has been creating award-winning corporate communication elements for 30 years. He's also co-founder of The Writers Roundtable, a group of self-employed business communication writers who met (occasionally) at the Writers Guild of America in New York City. During 15 years of operation, The Roundtable maintained a standing door prize for any writer who had a client that paid in 30-days. The prize was never collected.
![]() |
|
![]() |
|
![]() |
|
![]() |
The purpose of any selection process is to discriminate (albeit... Read More
In running any kind of business, it's inevitable that sometimes... Read More
Mary Poppins describes a style of management which has for... Read More
While it's probably not true to say that the traditional... Read More
Creativity can be defined as problem identification and idea generation... Read More
"Nothing inspires confidence in a business man sooner than punctuality,... Read More
Leadership is only sustainable when leaders consistently come up with... Read More
Look for sponsors and solution owners rather than problem owners.Everyone... Read More
Performance Management is a process that both employer and employee... Read More
Sometimes when I conduct my workshop on Effective Meetings, one... Read More
(prez.un.TEE.iz.um) nPresenteeism, a relatively unknown concept, is the complement of... Read More
Sir Alex Ferguson has just celebrated his 1000 game in... Read More
TEAM DECISION MAKING: Managers who invite participation believe that people... Read More
In my work with business executives, I have come to... Read More
Performance Management is the act of managing personal or organizational... Read More
"When you hire the best, the rest is easy!" We... Read More
February 2nd, at approximately 7:30 a.m. local time on Gobbler's... Read More
Audiences who saw the fabled Broadway musical, Chorus Line, marveled... Read More
Check Out Your E-HabitsAnother week has ended. And, despite moving... Read More
Managing the Human Being Behind the Business It's... Read More
Over 3 of my meetings with 3 business owners last... Read More
Hearing impaired people often encounter difficulty at work because their... Read More
Imagine the following scenario; Ten years ago you decided to... Read More
Accounting is one area which every company has to maintain... Read More
A lone ranger is someone who prefers working in solitude... Read More
A year or so ago, I met Allan Kempert. Allan... Read More
In my book "You're In Charge?What Now?" I use a... Read More
There seems to be an assumption that change is a... Read More
Since the beginning of the industrial era our world has... Read More
Let me repeat a story I heard many years ago... Read More
FINDING DIRECTION: An organization can't succeed without direction. Direction means... Read More
Building a 'bridge of understanding' between parties is... Read More
The first step in planning an agenda is to identify... Read More
I remember once seeing a cartoon which showed two people... Read More
Being able to give effective feedback is not just a... Read More
In a competitive world with the need for businesses to... Read More
I often hear leaders from all types of organizations ask... Read More
Often, collaborating documents in a team or in a business... Read More
Workers compensation secrets are hidden deep within piles and piles... Read More
It's been a pretty good weekend around the place -... Read More
Creativity can be defined as problem identification and idea generation... Read More
There is much confusion as to whether competition or collaboration... Read More
Yesterday I look at my calendar and saw that my... Read More
1. Trust no one. Not your superiors and not your... Read More
This article relates to the Training competency, commonly evaluated in... Read More
Most people just want to be appreciated. If you're a... Read More
A good consultant provides specialist abilities and experience, innovative ideas,... Read More
In many ways there are no secrets to implementing effective... Read More
Every business must strive to provide quality products and services... Read More
When people or groups make a decision to purchase something,... Read More
There are some simple things you can do with your... Read More
One of the more ambiguous elements of a Six Sigma... Read More
Can Project Managers prevent projects from slipping?Ask a techie to... Read More
COLLECTIVE WISDOM CAN BE AN effective tool for solving the... Read More
We draw conclusions about people through observation, their behavior, past... Read More
Don't Let Your Measurements Mislead You ... Read More
While there exist several useful definitions of motivation, for our... Read More
You're so excited you're practically bouncing off the walls. This... Read More
My friend Delia is the owner of a small private... Read More
In running any kind of business, it's inevitable that sometimes... Read More
Creativity can be defined as problem identification and idea generation... Read More
AbstractThe electrical products industry is one characterized by fierce competition,... Read More
Every business has problems. That is why the average life... Read More
Are you planning your business or are you... Read More
On consulting assignments, here are some of the questions I... Read More
The following tips will help you communicate more effectively with... Read More
Business Management |