Whether you sell a product or merely sell time to your employer in your labor, your main product is you. You sell yourself with every move you make, every word you speak or write, every attitude you display. How far you go up the ladder depends largely on the image... Read More
If your business features products or services for sale, undoubtedly the topic of eCommerce has come up. What is eCommerce? Literally defined as "the conduct of financial transactions by electronic means," it refers to purchases made over the Internet. There are popular slang terms such as ebusiness, click and mortar,... Read More
Using an Address Verification System (AVS) when processing your online credit card transactions can help to reduce the number of fraudulent transactions you receive. However, most online merchants don't know that using AVS can also reduce your number of legitimate orders.Using AVS can hurt your conversion rates in two main... Read More
Did you know that over 90% of all online orders are processed by credit cards and that web sites that offer customers the ability to pay with credit cards can achieve up to 300% more sales than those that do not?It's a fact. Not only do more customers buy, statistics... Read More
Once your website has secured an order, you have to fulfill it. While the fulfillment of digital goods is usually handled online, the delivery of physical goods is handled in a "brick-and-mortar" world.When choosing a fulfillment company ( http://www.4th-media.net/order_fulfillment/decision_making.php ) for your ecommerce operation, you need to evaluate both fulfillment... Read More
Maria's new lifestyle: Short story about the benefits shopping on the Net has given to a dedicated artist.I've got this strange friend; her name is Maria. Maria's always been a little weird but now things have gotten unworldly altogether. You see, Maria's an artist; she's into sculpture in particular, of... Read More
Increase Company ProductivityAfter years of hard work, finally your business started to pick up. You are selling more products then ever! You have lined up a good number of suppliers and buyers. Things have never been better than now. Except one thing! With rising sales your overhead and supply chain... Read More
Ten great tips to turn online holiday shoppers into eager buyers - and satisfied customers.When meeting potential clients, you wouldn't dream of showing up late in a mismatched outfit, hair disheveled, with food on your tie and no business card, would you? And if they asked for testimonials or explanations... Read More
One sure-fire way to loosing out big time on your business profits is from incidences of excessive refunds and chargeback requests. If the number is high in any period you could risk loosing your third party merchant account altogether. So what do you do when there are some who will... Read More
There are so many metrics surrounding direct marketing. So many facts, figures, test results and other sundry measurements.It's tempting to think the only thing that matters with direct marketing copy is to get the tried and tested elements in place.If that were the case, you would be able to buy... Read More
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