Determining keywords is a critical step in writing articles online for effective public relations strategy. If your articles, blog, eZine, or website do not contain related keywords, surfers will be unable to find your articles when they conduct searches.According to Sharon Housley the formula is a little tricky - you... Read More
If you write web content, it may be a mystery to you as to what "works" and what doesn't work. You want people to read what you write, but are they understanding your content or clicking away soon after stopping on your page? If the latter, you stand to lose... Read More
You're Invited... Visualize your article going out like a party invitationThe implied message: "If you like this, come on back to my website to see what else I've got to show you."People who read articles online scan for information of interest. Articles with a fun or warm person-to-person approach have... Read More
As we prepared to move our 12,000 article database from one server to another and make a serious business of it, instead of the formerly free service, hosted on free servers and delivered by free email accounts, we took a serious look around at the article marketing business as well... Read More
Lets face it people use articles to send traffic to their websites. But if their resource box is lousy and not worded right they will get minimal, if any traffic. Thats a fact. "So," you ask, "what kind of resource box do I need?" You need a resource... Read More
By now you probably understand how important writing for trade publications is to establishing credibility in the home business world.On to the first hurdle: how do you get past that HUGE writers' block? How do you know what to write about, and how do you make it unique, informative and... Read More
You want your business to be noticed by thousands daily. Online ezine publishers and webmasters are constantly looking for new, original content. They want and need your articles. This is a promotion marriage made in heaven. But you will have a much better chance of being chosen if you write... Read More
What should be in your article summary? It's otherwise known as an abstract or article teaser. The purpose of your article summary is to entice a potential reader to read the rest of your article. It's a sales pitch for the benefits your article delivers and in many cases, it... Read More
Don't let overwhelm hold you back- follow this expert advice and start writing your promotional article today.In Part 1, I talked about the importance of planning and structuring your article. Here are three more essential steps to help you make sure your article is ready to go.4. Avoid clichés (like... Read More
One great benefit of article marketing is the generation of high-quality backlinks.Simply put, a backlink is a link to your website from another website. There is a difference in quality of backlinks, and search engines know the difference. When marketers first learned that search engines rewarded websites that had many... Read More
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