Article Marketing: the BETTER Offpage SEO Solution

Been reading up on SEO? If so, you know that there are one of two major strategies for bumping up your website on the search engines. One is onpage optimization, which involves plumping up your website's headlines, subheads, alt image tags and content with popular keywords. The other is offpage optimization, which, although not talked about nearly as much, will drastically improve your rank if done the right way.

Offpage SEO works like this:

To improve your SEO rank and increase traffic to your site, you need to get more popular websites to link to you. This is called inbound linking.

Websites are ranked 1 to 10 for Page Rank; one being the least popular and 10 being the most popular. If you're just starting out, you're probably a 1 or a 2, but you want to be at least a 6 and who knows... maybe one day a "perfect 10!"

Just like real-life office hobnobbers, your little website is going to have to do some shmoozing with those big league websites to get noticed. How can you give your site some help? Just as you feared: you must first research whose site is ranking higher than you are for your selected keywords. Then you must email them and ask if they'll place your website link on their site.

Now when you ask people with highly visible websites if they can add your URL to their list, what do you think they typically say? "Sure, for a small fee..." (But more likely a not-so-small fee). So now we're talking about money, and nobody wants to lay out cash, especially if they're just starting out.

For this reason, you may be interested to learn: there's a new wave in offpage optimization that does not involve researching other people's websites OR emailing people OR negotiating link placement fees.

It's Article Marketing.

Simply stated, Article Marketing is distributing keyword-rich articles that include your name, professional author bio and URL link to other websites that display the articles as content. Then, publishers come by and pick up that content to place on THEIR websites.

Now, let that sink in for a moment and then remember the goal of offpage optimization: to get better ranking sites to link back to your URL. Article marketing covers this easily. How so?

As an article marketer, you can distribute hundreds of keyword-loaded articles to top ranking article content sites like EzineArticles.com. EACH TIME you post an article on a site like this, your article gets indexed in their content BY KEYWORD and your URL is listed along with it. That's with EVERY article you write.

It's also worth noting, that when you choose to showcase your work on a highly reputable, top ranking site like EzineArticles.com, you get the added advantage of their expertly designed and fully search engine optimized website template to help push you higher on the search engines.

A third point: EzineArticles.com is the number one choice for real live internet marketers to post their articles, pick up other authors' articles to use in their emailed ezines, and generally affilate with for all things article marketing. So if you wanted to start getting your name out there and known by all the right people, posting your expert articles on EzineArticles.com might be a pretty good way to do it.

Still not convinced that article marketing with a top ranking site is an incredible offpage optimization tool for your site? Submit four articles and then do a Google search on your name. Tell me what comes up. Then... when you're ready to take full advantage of this incredible opportunity: create a full-scale article marketing campaign that includes keywords and highly targeted copy... submit to the highest ranking article distribution sites... and watch your website rocket up the ranks!

Copyright 2005 Dina Giolitto. All rights reserved.

Dina Giolitto is the author of ARTICLE POWER: Create Dynamite Web Articles and Watch Your Sales Explode... a 49-page manual covering every aspect of article marketing on the web. Learn about article marketing, copywriting and more at http://www.wordfeeder.com

---

Article Writing Strategies To Get Into Zen Flow ? 7 Tips

The more you write, the larger your impact. If that's... Read More

Writing Articles to Boost Your Sites Traffic

Two important factors that play a part in the rankings... Read More

Consultants - Writing Articles for the Internet Blankets the World with Your Expertise and Style

A Consultant could be an expert about absolutely anything.Calling yourself... Read More

4 Effective Content Writing Tips

Writing for websites -- content, as it is called --... Read More

Use Textpad Program for Easy Ezine and Web Site Submissions To Bring More Sales

When you create your articles in TextPad format, something like... Read More

Top Seven Tips for Writing Articles on the Internet

Online readers love information, but be sure your information is... Read More

The Ins and Outs of Article Submissions

Congratulations! You've written your first article (or possibly your 10th... Read More

The Difference Between Article Marketing and Traditional Article Writing

Lately, there seems to be some confusion between Article Marketing... Read More

How to Write an Effective Article

Writing a great deal of articles myself, I see a... Read More

9 Top Ways To Get Ideas For Your Next High Quality Article

Thanks to recent information that leaked by Google within their... Read More

Simple Tricks to Maximize the Reach of Your Marketing Message

Jim was working hard to grow his business. Long hours... Read More

Finding Time To Write

A true test for many writers that will require your... Read More

Writing Articles to Improve Link Popularity

There are many different ways to improve link popularity for... Read More

6 Best Places to Submit Your Articles

You know that writing articles is the best free way... Read More

The Benefits of Publishing Articles to Build Big Ticket Marketing Relationships

Ok, today we are going to talk about one of... Read More

In Search Of Ideas For Articles

Finding something to write about can be frustrating for all... Read More

Newbies Guide to Writing and Submitting Ezine Articles

How many times have you read the following? If you... Read More

How to Use Articles to Generate Free Traffic to Your Website

Writing articles that are available for reprint is an excellent... Read More

Article Marketing Interview With Kevin Bidwell

Recently I interviewed Kevin Bidwell of All-In-One-Business.com on some of... Read More

Five Great Ideas For Your Next Article

It's amazing how quickly free articles can generatetraffic - my... Read More

How To Write Best Articles

I've been able to distinguish 3 main categories that people... Read More

Giving Yourself the Right to Write

"But I've only been on the Internet 3 months! How... Read More

Article Marketing & Copywriting Secret: How To Make Your Article TITLE Sell

Most authors are wasting their time producing dozens to hundreds... Read More

A Writers Glossary (Part Two)

Find definitions from H to P... ~~~~~~~~~~~ H ~~~~~~~~~~~ Haiku... Read More

Be a Jerk - And Watch Your Business Grow!

Who remembers the 1979 movie, The Jerk with Steve Martin?... Read More

Direct Sales Reps CAN Write Articles - Heres How!

We all know that article writing is a great way... Read More

Writers Block - Find an Article Topic in Minutes Anytime Anywhere with These 7 Tips Guaranteed!

One question I get asked all the time is how... Read More

1111 What Opportunities Are Waiting For You?

There are many ancient writings, which dive into the importance... Read More

20 Ways Posting Unique Articles Online will Bring You Fame and Fortune

You're Invited... Visualize your article going out like a party... Read More

Ten Essential Tips For Submitting Articles

Submitting well planned articles on-line will increase traffic and can... Read More

Become An Expert

Everyone focuses their web marketing efforts on search engines, and... Read More

Article Queries That Sell

Queries are not written like business letters or emails; they... Read More

Boost Your Expert Status, Write Articles

Writing an article is not an easy task. You have... Read More