Health and Fitness: A Huge Industry in Need of Writers

Think about how much you read about and spend on health and fitness.

Do you ever exercise? Take supplements? Go on a diet? Visit the doctor sometimes? Most of us do all four. And how many books, magazines, tapes of videos related to health and fitness do you have in your home?

This is a colossal industry, and seems to be growing bigger all the time. This is particularly true right now, as the baby boomers grow older and are looking for ways to maintain and improve their health.

Whether the subject is exercise, weight loss, prescription drugs or alternative remedies, there is a massive demand not only for products and services ? but also for articles and promotional copy to promote those services.

Just do a few searches on Google.

A search for the word "health" yields 615,000,000 results.

"Fitness" yields 90,400,000 results

That's over 700 million web pages that have been written about health and fitness. It's a phenomenal figure.

And each and every one of those pages had to be written by someone.

Now think of all the magazines that focus on health and fitness. The books. The videos. And all that advertising and direct mail.

Do you get the idea? Here is an industry that is constantly in need of writers.

Whether your interest is in writing articles or in writing direct marketing copy, you can be sure of finding work.

Your next step is to find the right niche. Which area in health and fitness best suits your interests and experience? What would you like to write about?

And do you want to write articles, or are you more of a sales person...and better suited to direct marketing copywriting?

If you want to go where the money is, I always recommend the latter. Why? Because a good direct marketing copywriter will always be paid more.

Whatever kind of writing you want to do, take a look at this market. It is truly colossal, and provides freelancers with wonderful opportunities to find good work and make a decent income.

To find out more about writing for the health and fitness market, read my review of this course, Writing for The Health Market.

Nick Usborne is a freelance copywriter, author and speaker. For more articles and resources on making money as a freelance writer, visit his site, http://www.FreelanceWritingSuccess.com.

In The News:


pen paper and inkwell


cat break through


Killer Ad Copy

Not everyone is a writer. Good copy writing is a... Read More

How to Negotiate Rates with a Freelance Copywriting Expert

Lots of people who seek out my copywriting services are... Read More

3 Steps to Great Copy

Nothing irritates me more than being told that there are... Read More

Four Things Every Web Site Headline Must Do

As you know, I'm constantly making the point that the... Read More

How Writing Radio Can Help You Become a Better Writer

Knowing how to write, and write well, is a skill... Read More

How You Can Become A Freelance Business Plan Writer

As with any business, becoming a freelance business plan writer... Read More

Hey, Client, This Is Me! Sell With Your Writing Voice

In a crowded market, clients will be seeking personality as... Read More

Copywriting Makeover: Making An Emotional Connection - Part 1 of 2

One statistic shows that over 80% of all buying decisions... Read More

Better Copy: The Interview is the Key

Most of us spend our days persuading others to buy... Read More

A Writers Secrets

Every person has secrets that only he or she knows,... Read More

Copywriting: Engage Prospects By Involving Their Senses

Imagine a bland, colorless existence. Where food had no taste,... Read More

Five Steps To Online Copywriting Success

One of the most important priorities of evey online business... Read More

What Is Persuasive Copywriting And How Can It Help Your Business?

Persuasive copywriting is what draws the attention of prospective customers.... Read More

Freelance Writing As A Career

Most people would love to make a living from freelance... Read More

Welcome Informed Criticism of Your Work

When you come to 'know' something, there is a temptation... Read More

The Second Most Important Element of Your Ad... after the Headline

Hi {FIRSTNAME Friend},Next time you're flicking through your local newspaper,... Read More

Why You Should Write To Inform And Not To Sell

Advertising is key! Unfortunately most people waste their money on... Read More

Its Time To Start That Swipe File

Just as great fiction is an art, so is great... Read More

Are You Making These Press Release Mistakes?

You've done it. Gotten that press release written. Now you're... Read More

Writing Tips for Your Website

Now that your website is up and running, it's time... Read More

Boost Your B to B Marketing Copy: 3 Major Copywriting Blunders and How to Correct Them

When you're writing or evaluating copy for a B to... Read More

Ghostwriting: Your Questions Answered

Many people feel they have a story to tell or... Read More

Internet Marketing 102: Copy What Works

Internet Marketing- Forget the experts, latest software program or even... Read More

Want a Sticky Site That Sells? Forget Content!

An interesting debate is currently raging among copywriters, web designers... Read More

11 Reasons Not to Hire a Freelance Copywriter (and Why Theyre All Poor Excuses)

Think you can take the Copywriting Challenge on your own?... Read More

10 Tips for Aspiring Freelance Copywriters

Every week I receive a couple of emails from people... Read More

How To Find Freelance Copywriting Jobs

Your goal is to land a few nice, secure freelance... Read More

Magic Words That Sell and What Words to Avoid

We all know words are powerful. Whether written or spoken,... Read More

Copywriting Secrets Of Indias Mystics

Hi everyone,Been ruminating on this one for a little while... Read More

Copywriting Businesses - How You Can Get Started

Do you have the training and skills needed for copywriting?Are... Read More

10 Keys to Copy That Sells!

Whether you're selling a product or service, the 10 tips... Read More

Power Keys To Writing Power-Packed Marketing Copy

In order to maximize your sales efforts and fully seize... Read More

3 Tips For Writing Content That Will Make You Sales

Content is king. Without content your website is an empty... Read More