Top 7 Psychological Triggers For Unlimited Sales

Did you know that there are specific psychological triggers you can use to influence the decisions of peoples and persuade them to buy what you are selling?

By knowing and using these psychological triggers you will have an edge on your competitions and make more sales in the process.

Here are 7 psychological triggers you can start using in your sales letter today!

Psychological trigger #1: BE SPECIFIC

It's important to be as specific as possible. Why! Because it make your information more believable and credible. For example: Don't say that you are in your late twenties, say that you are 28 years old or 29. Be specific! Don't be vague!

Psychological trigger #2: CURIOSITY

We are all curious! It's human nature! So, we need to used this trigger to attract more peoples to see or read what we have to offer them. For example: "What is the best way to attract loyal customers?" Are you not curious to find out what the answer is!

Psychological trigger #3: REASON WHY

Show your prospects, subscribers or customers why they should listen to you. Why they should buy what you are offering them. Is it because of your "no questions ask garantee" or "your expertise of 20 years on the subject". Tell them, they want to know why!

Psychological trigger #4: SCARCITY

It's kind of funny. We are more driven by the thought of loosing something then by the thought of gaining something. That's why deadlines, limited opportunities, limited production numbers, etc. will work well. For example: " Buy before 12:00 am today and receive a free trip to Mexico...only 2 left...Hurry!

Psychological trigger #5: FEAR

Fear is a powerful trigger. Just look at the news for example. In the months before Y2K peoples were buying food, water, caddles lights and lots of other products... just based on fear! The same thing happen with war... it's fear that controls most of our actions.

Psychological trigger #6: ENTHUSIASM

You need to be full of positive energy about what you are doing or selling to your prospects and clients. Without this energy you won't be able to transfer your message effectively. Your sales letter will look and feel dull with no power.

Psychological trigger #7: TELLING THE TRUTH

Peoples appreciate honesty. Even though sometimes it can be painful. If you are honest and sincere, peoples will respect you for it. Peoples always found out eventually about lies. And when they do, all trust will be gone!

Here you have it, the top 7 Psychological triggers. Use them in your next sales copy or e-mails and see how it influence your sales in a positive way!

Check out http://http://www.myinfobiz.net/ezinearticles1.htm for more informations on how to use psychological triggers to double or triple your sales!

**Attn Ezine Editors / Site Owners** Feel free to reprint this article in its entirety in your ezine or on your site so long as you leave all links in place, do not modify the content.

=============
Copyright 2004, All Rights Reserved
=============

Carl Cholette is an internet marketer, motivational coach, fitness trainer and syndicated author. He has a degree in business and a passion for fitness, psychology and sales. Visit http://www.coastalcenter.ca

In The News:


pen paper and inkwell


cat break through


Theres a Referral for Everyone

I worked for years as a mortgage loan officer. During... Read More

Smart Discounting: The Right Way To Discount Your Products

If a store had a great discount in the middle... Read More

A Great Sales Technique: Be Aware of Sales Myth #5

A myth can best be described as somebody or something... Read More

Sales Tips from Sales Masters

Dogs are great teachers of how to sell easier and... Read More

Increase Your Selling Confidence

1. Be on time. In fact, arrive a few minutes... Read More

The Canned Sales Pitch Myth

Canned or scripted sales approaches are rarely successful, because one... Read More

Sales Predator Or Professional Sales Rep

From a customer's perception, it's easy for a salesperson to... Read More

You Dont Need Health Insurance!

Seems almost every situation in our lives is centered on... Read More

How to Make Training and Development a Power Agent for Change

Does this sound familiar? With high expectations, you sent your... Read More

How to Build a Repeat Client Base in Automobile Sales

Here is a question I recently received from a young... Read More

Direct Sales and the Use of Clipboards

Do you ever feel that when you are doing direct... Read More

How to Sound Just Like a Salesperson

Prospect - "So now that I've told you what we... Read More

Hello! I Cant Sell!

What's that you say? You can't sell?Oh, you must be... Read More

Four Ways To Increase Your Sales Fast... In 2-4 Weeks?

You built a very good web site...You have a great... Read More

Is It Time To Rethink Your Sales Training Program or Is Your Sales Training Delivering Results?

Sales is still a must for any company who wishes... Read More

How Do You Use Your Sales Commissions?

What do you do when you have a big sales... Read More

Sales Skills for the Non Sales Professional

Have you ever wondered how in the heck you're going... Read More

Humanize the Sales Process

Q & AQ. Sometimes when I'm presenting to clients, I... Read More

Want to Make More Money? Fish in a Bigger Pond!

Setting prices is a dilemma most service business owners encounter... Read More

Reaching Goals in Direct Sales

From surveys and experience, we've noticed many setting excellent goals... Read More

The 6 Secrets To Sales Success

There is no magic pill, trick, teqnique, system or secret... Read More

Get Tough

You deal with rejections, frustrations, disappointment, and possibly disrespect on... Read More

5 Powerful Tips To Persuasion!

Having excellent persuasion skills is one of the most important... Read More

As They Approcah the Finish Line... The Winner Is?

Recently, right before I was about to deliver a motivational... Read More

If You Respect Them, They Will Buy -- Closing the Sale

We've all had the unfortunate experience of being convinced by... Read More

Stop Selling! for the Million Dollar Contract

During the introduction of the "Stop Selling!" philosophy, we typically... Read More

Seven Keys To Closing More Sales During The Second Half Of 2006

It's not too early to start planning for the sales... Read More

Sell Without Feeling Like A Used Car Salesman

Many business owners and professionals are appalled at the thought... Read More

What Does It Take To WIN A Sale?

What to do when you win or lose.You have given... Read More

Be Yourself

Here's the thing... you still have to make every marketing... Read More

Training for Trade Shows - 5 FAQs

Trade shows are so obvious. You go. You hand out... Read More

Maximize Sales and Minimize Returns with Learning Styles

In the day-to-day operation of an online business we can... Read More

The Most Underused and Powerful Method of Lead Generation

Are you worried about whom you'll sell today so you... Read More