How Will Your Visitors Remember You And Your Business? Brand Yourself From The Crowd...

Big and Yellow 'M' reminds you McDonalds... 'DELL' with oblique E reminds you famous 'Dell' computers...

No matter somebody is a beginner or a well established business person, they need to make their products familiar to the people. With so many products and services in the marketplace, what makes your product so unique and familiar?

More simply 'How will your potential prospect remembers you?'.

Simple answer would be 'Some uniqueness in your business'. This is otherwise called 'Branding'.

Two important false believes about branding are:

• Branding a business needs lot of money expenditure.

• Branding is only for Big boyz.

No matter the business is small or big or local or international, try to make it unique in someway, so your visitor or customer will remembers you.

How to brand Your Business?

1. Logo:

If you are not a graphic designer, hire a professional to create one for you. Your logo should reflect your business, easily understandable to viewers, good colors which don't lose their quality when you transform them to other media.

2. Tagline or statement below your logo:

This should breif, understandable and go with your business model. Like:

"Logo designing at An Affordable Price"

or

"Logo designing for both Small and Large Businesses"

3. Domain name:

Make it unique and make it familiar to your visitor.

See the name Registerfly.com. They branded it all over their web site like 'fly through domain registration', 'flypack' etc etc. And their other web sites like whofly.com... Everything goes with or like 'fly'.

4. Unique advertising methods:

You know... when I want to buy my Dell, I just went through PC Mag and bought recent issue to check out the prices and models. Ofcourse I can go to their web site too. But I think I am so accustomed to see the ads in PC Mags.

5. Good Customer support:

Have you heard of word of mouth? It is so influential too. You will get potential target customer. People will always be impressed by good customer care. They'd love to tell about you to their friends and relatives about your service(s).

6. Email Branding:

Put Your ezine name in your email subject lines. Put your logo in the email message body. Let your subscriber knows that email came from your company.

Here is a service for email branding: http://brandedemail.onletterhead.com/products.aspx

7. Your Product:

Create an unique product. Develop it to an extent that some day if somebody think of your product they will remember your name or company. Or vice versa. This takes little bit time and patience. But sure one can be successful...

Final word: Any other methods you know? Well... I'd be glad you found it :-)

About The Author

Radhika Venkata

Subscribe to 'EbookBiz Magazine' which is completely focused on ebook business and Internet Marketing. Receive FREE Ebooks with Resale rights every month!

http://www.ebooks-world.com/freetosell.shtml

Webmaster Resources: List Your product, ezine or web site free!

http://www.webmasters-central.com/

---

Creating Powerful Names for Products, Services, and Your Business

The name of your business is important--it's one of the... Read More

Build Brand Value BIG Time

Ask your self this question, In which business are we... Read More

Light Up Necklaces Help Promote Red Doors Movie at the 2005 Tribeca Film Festival Awards

June 13, 2005 -- Jane Chen (Producer) of the Red... Read More

Brand Image - Brand Identity - Brand Strategy - Brand Identity Guru

Consumers perceive and accept many brands within a certain trade... Read More

Branding: What Not to Do

Here's a little story about what not to do as... Read More

7 Branding Secrets: Ready or Not?

Every company has a brand (how people think of them)... Read More

The Positioning of Success

Many businesses of today are often driven to compete... Read More

Don?t Overlook Your Email When Considering Your Brand Identity

You wouldn't skip letterhead when sending out a sales letter... Read More

Personal Branding: Characteristics of a Strong Personal Brand

How many times have you been at a networking function... Read More

What About Me? What You Need To Know About Me-Marketing

What about me? Are you asking yourself this question? If... Read More

Your Brand is Your Promise! (So What Are You Promising?)

When people mention the word "brand" they usually mean a... Read More

Quality and Service - Yeah, Right!

One of the critical drivers of business success is having... Read More

Brand Equity

Brand equity can be defined in many different ways. I... Read More

How Will Your Visitors Remember You And Your Business? Brand Yourself From The Crowd...

Big and Yellow 'M' reminds you McDonalds... 'DELL' with oblique... Read More

Company Vehicles Have Advertising on Them; Tips on Driving in Parking Lots

Try to avoid backing up whenever possible. Occasionally some one... Read More

Managing the Corporate Brand - a Reputation Perspective

Adored, respected and coveted by customers and organisations alike, corporate... Read More

Britney Spears Branding

How would you like to sell as much in one... Read More

Mascots ? The Killer Promotional Concept

Mascots are the unique dolls or puppets that help identify... Read More

Intelligent Design comes from Brand & Account Planners

I've been reminded recently, rather forcefully, that not all reality... Read More

Business Case Study Automotive Detailing Franchise Company

How do automotive detailing companies start? What makes them work... Read More

Optimize Your Mailing List For Better Results

A list of customers who have previously bought from you... Read More

Hummer is an Excellent Brand

What size is your Hummer? Hummers Come in All Sizes;... Read More

Build Brand Identity Through Product Branding

Building a product into a brand leader is not easy,... Read More

The Importance of Branding - Can It Really Make a Difference?

As consumers, we don't really think about the importance of... Read More

Hiring the Right Graphic Designer for Your Small Business

Every small business needs it, but not many have it.... Read More

Brand Identity Guru - Is Your Brand Vital?

The world is not waiting for you?or your product or... Read More

Branding: All My Exs Live In...

...my senses. I know, you were thinking 'Texas'. Well, if... Read More

Branding Article: Pepsis Missed Brand Opportunity

I love Pepsi. It's that slightly sweeter taste and the... Read More

Your Identity Speaks Loudly...What Are You Saying?

Your corporate identity is a graphic expression of who you... Read More

How to Create Your Own Mail Order Products

Pick up almost any book or report on Mailorder Selling... Read More

Image is EVERYTHING

The absolute foundation of your small business is your image.... Read More

Brand Identity and the CEO

This week I spent a few hours with a highly... Read More

Branding Your Business To Make More Money

Branding your comapny should be the first thing a company... Read More