When webmasters have created their final master piece, their next step is to promote, promote and promote. This is a vital step in survival of your website and will increase your sales and visitors.
Many webmasters, especially beginners, gets so excited and want to take major steps so that they can get hundreds of visitors next day. Sometimes they try to adopt many illegal ways to promote their website. This causes their website to be banned from major search engines and as well as it is disliked by many people. Conclusively this decreases your website reputation drastically.
Its cause is sometime a wrong advice or some people do these steps purposely to increase traffic without knowing its side effects. We will discuss here these website promotion mistakes and we would advice you to never use these techniques if possible.
Never Submit Your Website When Under construction:
It is always better to submit your website when it is fully functional. This leaves a real bad impression on directories or search engine, wherever you submit to. If your visitors see a under construction sign, many of them are not going to come again, especially if this sign stays for longer.
Do Not SPAM:
Spamming can be of different types. I would concentrate on email spamming now. Never force anyone, by sending them emails, to view your website or product, especially if they have not subscribed for that. There are many offers available on net that you can get thousands of emails list and use it for your advertising. Never trust them whatever they say. You are not going to gain anything; however, you could make more enemies and get your website banned sometimes.
Redirectors:
Many websites use redirectors or set their fresh rates too high. It really has a bad effect on search engine ranking. Try to avoid them as much as possible.
Avoid Wrong Methods Of Web page Optimization:
Many people still use those old methods to hide text by changing its color with back ground color so making it invisible to see. Do not also try to hide text with layers. This was good enough in 1995 when search engines were in their developing stages. Now they have got quite intelligent to overcome such techniques and give penalty to websites using such technique.
Don't Create Doorway Pages:
Many search engine optimizers did reverse engineering and get lot of knowledge about search engine algorithms. They used this knowledge to create doorway pages or welcome pages or jump pages, which were used to get first 10 positions in search engines. These pages were very well optimized for search engines and ranked very well.
That is good if your website is very much dynamic and its pages are not well ranked by search engines. But how could spammers can stay away? Then every spammer used these techniques excessively and conclusively it became difficult for people to get relevant content. Search engines then realized this trend of increasing such vast amount of doorway pages and they penalize those websites now which use these techniques. So I would recommend to never using this method to promote your website.
Don't Involve in Link Making Schemes:
I would recommend you to increase your page rank but not by using unreliable link producing schemes. Search engines have become very choosy about which type of links a website is having.
So it is better to never involve in links farms, auto link exchange programs, site networks. Search engines penalize hardly those websites who try to artificially increase their incoming links or suddenly gain so many links in very small amount of time.
It is better to get links by legal ways. Get them from quality websites and try your best to inbound links only.
Keyword Frequency:
It is always advised that you should not stuff your web page only with key words, instead of using your primary keyword hundreds of times, pay your attention to contents. If you are really so concerned about your keywords then it is better to use different keywords at different places in your website.
Don't Spend Your Time On Scrap:
Sometimes we may have seen websites showing guaranteed no. 1 position in search engines or submit your website to 1500 and plus search engines. They are lire mostly. Because there are only about 10 major search engines which receive about 95% of the internet traffic. All other search engines are smaller ones and get their primary results from major search engines.
It is a real wastage of time and money if you are going to use those schemes. Sometimes they also optimize your website in such way that it can even get banned, so be careful.
Don't Buy Untargeted Traffic:
Many websites claim that they will send 10,000 visitors or so. What do you think, will that be targeted traffic and will that traffic change into your potential customers? Think carefully and then decide before choosing any such type of offer.
Allen Johns have been successful, in industry of online marketing, for 7 years. He describes most of his skills and experiences in his online website Website Promotion Guide ? A Free Promotion Guide
Well I started out with seven, Free and low cost... Read More
Being a restaurant owner means you are always interested in... Read More
Webmasters are always looking for ways to increase their traffic... Read More
If you are a small business owner with a website,... Read More
Free For All Links Pages have been given a bad... Read More
So you have your website and you've done everything right... Read More
Search engine optimisation ? it's the holy grail of website... Read More
Over the past couple of months it has been quite... Read More
Just because you put up a web store doesn't mean... Read More
You might have heard that banner advertising is dead. Nothing... Read More
Many people, in a rush to spike sales through the... Read More
Promotion... also known as selling. Not an easy task in... Read More
Many business owners and online marketing experts focus their efforts... Read More
So your having a hard time turning your visitors into... Read More
So, you don't have a multi-million dollar advertising campaign? You... Read More
In this article I discuss some ineffective and/or unethical website... Read More
Do you want to advertise about your website?Wait and have... Read More
You have permission to publish this article electronically or... Read More
What do you do next! you have been working so... Read More
The beauty of the Internet is that it allows you... Read More
Contests and Sweepstakes.They are web advertising magnets that draw huge... Read More
Content One of the best ways to encourage website owners... Read More
OK. So you took the leap and started your online... Read More
Keeping in touch with other sites like Amazon.com, Buy.com and... Read More
When you design a website you should create it so... Read More
Viral Marketing is allowing people to giveaway and use your... Read More
We have a running joke in our office that one... Read More
(but also one of the most crucial part)It is time... Read More
In the early days of developing my home business, I... Read More
Personalized search is a hot topic especially since Yahoo! and... Read More
Do you want to make your website more profitable?If you... Read More
No matter what you're marketing or promoting, if your Ad... Read More
If you're having problems generating a lot of sales at... Read More
If you have a website promoting any product or service,... Read More
Record keeping measurements for Internet marketing Record keeping tracks money... Read More
How can one get a good ranking in the major... Read More
An important question to answer when creating or revising a... Read More
Recently one of my students asked a great question: We... Read More
Getting a loyal traffic base for your website is an... Read More
What do you do next! you have been working so... Read More
Do you have a website or are you planning on... Read More
What is web-marketing? Why does your business need it?The best... Read More
DMOZ editors are supposed to be professionals in the category... Read More
One of the most frequent questions I get asked by... Read More
As a small business owner are you looking at promotional... Read More
Benefits of Website Localization Maximising profit today... Read More
Viral marketing can work wonders for any business, web site... Read More
Virtually all website owners concentrate their efforts and energy into... Read More
DMOZ is known all over the internet as being the... Read More
When I first began attempting to make money on the... Read More
You might have heard that banner advertising is dead. Nothing... Read More
The latest trend in online marketing focuses on local search.... Read More
When promoting any product or service every hit to your... Read More
Writing articles for your site and for the use of... Read More
Reading the postings in different Newsgroups it becomes clear that... Read More
If you've ever been to a popular forum hosted by... Read More
You can learn many things you didn't know about your... Read More
Here are 4 of the most easiest and... Read More
1. Give people a free subscription to your e-zine. Almost... Read More
Directories are important to your ranking and success with Search... Read More
Ezine publishes have large amount of loyal subscribers. If you... Read More
Many of you will remember the line from the movie... Read More
In this article I discuss some ineffective and/or unethical website... Read More
One of the great advantages of advertising and marketing on... Read More
Here's a fairly obvious Multi Linking Strategy that is probably... Read More
Do you know why your website is not making money... Read More
Web Site Promotion |