How To Get Zero Cost Publicity For Your Business Part 2

This is the ending to my previous article, How to get no cost publicity for your business. Some other options include signature files, joint ventures, free for all links, informational articles, webrings, and giveaways.

Signature files are great ways to get free publicity for your business. It's just a short blurb at the end of your email. It's not considered spam. Of course, you shouldn't just send blank emails to people, just so they'll see your signature file. That might be considered spam to some people.

Joint ventures are also great ways to get free publicity for your business. Joint ventures are fairly easy to set up. Just find someone who is not in direct competition with you that may benefit from your book, product or service. Ask them if they will promote your product to their list in exchange for a link on your website or an announcement to your list. Most business owners will agree to such an arrangement as this is a win-win for everyone.

Another way to get free publicity for your business is to join as many webrings related to your business that you can find. Once again, this costs you nothing, and you get new traffic. A good place to find webrings is http://www.webring.com I also host a webring for people that are in the online marketing and advertising business. You can join it by visiting http://f.webring.com/hub?ring=marketingandadve or by visiting my website at http://www.pnewsletter.com and looking for the Marketing and Advertising webring.

Also, you can gain free publicity by writing informational articles. My suggestion is that you post these for free and include a resource box at the end of your article with your contact information and a short blurb about the product or service you are trying to promote.

Another source of free publicity is free for all links. A free for all links page is just what it sounds like. Anyone can list their url on this person's page. The only catch is that some pages may collect an email address from you and send you a lot of emails. I would just put in an email address that I didn't mind getting a lot of emails at.

Finally, giveaways are an excellent way to get free publicity for your business. You could give away a report, an e-book, or even a coupon for discounted services. These are just a few of the ways that you can get free publicity for your business. I'm sure your creative minds will come up with some additional ways.

DeAnna Spencer publishes the weekly ezine Prospecting and Presents. All subscribers get one free ad per week. Subscribe today by visiting http://www.pnewsletter.com

In The News:


pen paper and inkwell


cat break through


6 Steps to Using Trade Magazines To Reach Customers

When developing a publicity campaign for their business many owners... Read More

Are You Dissing Public Relations

If you leave a star player sitting on the bench,... Read More

Turn Your Business? New Year Resolutions in PR Revolutions

As eyes look forward to a new business year, many... Read More

Guerrilla PR- Chapter One

THE NATURE OF MEDIAThirty years ago, Marshall McCluhan, the father... Read More

Marketing-Minded Financial Planners, the Media Wants to Give You Free Publicity

In this great country of ours, there are basically three... Read More

Managers: Super-Charge Your PR

Ain't a gonna happen unless business, non-profit and association managers,... Read More

PR: A Potent Force for Success

What's REALLY potent for a business, non-profit or association manager... Read More

For Marketing-Minded Financial Planners, Small Publications Can Have Great Publicity Impact

Just because a publication is small doesn't mean that getting... Read More

Best Approach For Free Advertisement

Product/service publicity is the superhighway to business success everyone dreams.... Read More

Marketing-Minded Financial Planners, Create Your Very Own Story to Get Free Publicity

One big mistake that many marketing-minded financial planners make when... Read More

Publicity - What to Say to a Reporter

You can have dozens of marvelous ideas to get free... Read More

The Art Of Persuasive Pitching

Media placement is an art. Practicing it often requires as... Read More

Underestimating the Power of In-House PR

Do small-business owners always have to rely on large PR... Read More

4th Quarter 2003 Publicity = 1st Quarter 2004 Prosperity

As the year starts to wind down, many businesses and... Read More

The 7 Deadly Sins of Press Releases

A press release is often your only chance to make... Read More

Foolproof Publicity for Marketing-Minded Financial Planners

They'd hate to admit it, but the media is pretty... Read More

Public Relations Strategies: Announcing News on a Press Tour

Gaining news coverage on a successful press tour requires planning,... Read More

How To Get Press To Come To You

Have you ever noticed how the same people's names always... Read More

Attention Owners of Food Related Businesses: How to Get Publicity Any Time You Want

Attention: Who Else Wants To Get Publicity Whenever You Want... Read More

Levines Laws For Pitching With Panache

Excerpted from "Selling Goodness- The Guerrilla PR Guide To Promoting... Read More

Passion with Purpose - The Winning Combination

The power of PassionPassion is an extraordinarily powerful spring. Without... Read More

The Press Release Method to Get Great Publicity

If you have had any experience in public relations or... Read More

Think Like a Reader, Viewer, or Listener to Get Great Publicity

About a year ago I read a feature story in... Read More

Business Growth for Financial Planners in Five Easy Steps

Attracting new business: sometimes it happens by luck, sometimes by... Read More

Competition in the News Creates Spin

In larger cities with many outlets they are competing for... Read More

Managers, Got a Grip on Your PR?

What are you trying to do with your business, non-profit... Read More

What? You Havent Got a Capability Statement?

What's a Capability Statement?As the name suggests, it tells potential... Read More

Business Community Relations 101 - Getting the Most Out of Your Chamber of Commerce Membership

Since the major part of a small business typically comes... Read More

Grow Your Financial Planning Practice by Taking Your Publicity National

Think that you aren't big enough for national media coverage?... Read More

How to Write a Media Release That Wins You Coverage & Exposure

The Today show? The New York Times? Vanity Fair? What's... Read More

Internet Etiquette for Business Success

You're trying to recruit a downline into your program, you've... Read More

The Press Release: How to Get the Media to Pay Attention!

As many of you already know, promoting and marketing your... Read More

How to Get PR

There is a process for successfully getting publicity about your... Read More