Speak Up

Another way to really become known in your area is to speak up. Make yourself available to talk to every civic,business and educational group that will have you. Stress your expertise, and, as with writing the newspaper column,never try to sell anything-except your reputation as a knowledgeable, trustworthy professional.

I know that many of you are saying. Not me! I hate talking in front of people. Well news flash - so do I. However, try a group like Toastmasters or small networking groups to start out and then work your way up. It's a great way to become known as an expert in your field, and for those of us in real estate a great way to sell our end user manuals for sellers and tenant buyers.

Be sure however, before you start going to networking group meetings that you have your 30 second commercial done.

A 30 second commercial tells someone what you do in 30 seconds or less. For example, we have two of them. When I'm at a networking meeting and introduce myself I say, "Hi,I'm Sue, I help sellers move their home in 30 days or less and help buyers get into a dream home today that they can purchase tomorrow, what do you do!" or "Hi, I'm Sue, I help people start the perfect home based business".

So get your commercial done and start networking and speaking! I know you can do it if you'll just give it a try!

Copyright DeFiore Enterprises 2002

Interested in having your own successful, home based creative real estate investing business? Chuck and Sue have been helping folks start successful home based businesses for over 19 years, and we can help you too! To see how, visit http://www.homebusinesssolutions.com for the latest FREE tips and tricks, educational products and coaching in creative real estate investing and home based businesses. No time to visit the site? Subscribe to our "how to" Home Business Solutions Digest, it's like having your own personal coach: mailto:subscribeHBS@homebusinesssolutions.com

In The News:


pen paper and inkwell


cat break through


Auto Detailing Public Relations; United Way Withholding

As a mobile detailing company it is important to have... Read More

Which PR? Judge for Yourself

You are a senior business, non-profit or association manager. So,... Read More

R.O.I. -- O.K., Heres The Deal!

You can SO measure return-on-investment for a public relations program!Try... Read More

Easy to be Foolish About PR

In fact, here are three really foolish goofs made by... Read More

3 Reasons to Tap into the Power of Publicity

Publicity is obtaining editorial coverage or features for your business.... Read More

Know What Matters Most About PR?

When, as a business, non-profit or association manager, you are... Read More

Public Relations 8 Fix Factors

I say to business, non-profit and association managers, a key... Read More

Publicity - Use This System to Track Publicity Progress

Tracking your correspondence with reporters, via phone or email, is... Read More

Right PR Focus A Powerful Advantage

Powerful is a strong word. But it fits here. As... Read More

6 Essentials for Doing Your Own PR: Guest Author

Today's issue of Lean Marketing Champions features tips on doing... Read More

Financial Planning Publicity: When Talking to the Media, Dont Fake What You Dont Know

Relationships are based on trust-not just romantic relationships, or doctor/patient... Read More

Media Relations: Should You Pay For News Coverage, Part II

Last month, we told you about "pay for play," a... Read More

Pressure From the Top?

Yes, and that pressure often comes from a CEO who... Read More

How to Use Community Relations to Grow Your Business

Community relations is one of those marketing strategies that isn't... Read More

Publicity: Three Tips on Writing a Press Release

Use journalistic styleReporters are busy. Just like you.So when you... Read More

HELP: I Need a Press Kit!

A press kit is an essential press relations tool. While... Read More

Achieve Media Attention for Your Business

Do you want to be quoted by the national press... Read More

When Tactics Are Not Enough

Your public relations people are busy. The buzz is all... Read More

Public Relations Strategies: Announcing News on a Press Tour

Gaining news coverage on a successful press tour requires planning,... Read More

PR Is Just Smart Business

The name of the game is doing our part to... Read More

Ready For A Business Recovery?

Who wants to face the challenges of a business recovery... Read More

Attention Owners of Food Related Businesses: How to Get Publicity Any Time You Want

Attention: Who Else Wants To Get Publicity Whenever You Want... Read More

Creating Event Magic through Planned Video Production

Once upon a time, there was a young, stressed out... Read More

Do You Have A Press Package?

How do you make a friend of the media? A... Read More

Three Communication Secrets of The Great Communicator

I've worked in media and public relations for 20 years,... Read More

Why PR Packs a Punch

Done right, it delivers the key, target audience behaviors you... Read More

Media Release Headlines - Ten Tips to Get Media Attention

So you have spent hours and hours writing, shaping and... Read More

The Non-business Business

Think for a moment! If you were to do a... Read More

Mastering the Media

What do Monica Lewinsky, Shoshanna Lowenstein, and even Richard Hatch... Read More

How to Get PR

There is a process for successfully getting publicity about your... Read More

How To Write A Killer Press Release

One of the primary tools still used by PR professionals... Read More

How Managers Hurt Their PR Results

Business, non-profit or association managers hurt their own public relations... Read More

How to Stay Composed During Contentious TV Interviews

NOTE: Brad Phillips was a Producer for CNN's The Capital... Read More