Speak Up

Another way to really become known in your area is to speak up. Make yourself available to talk to every civic,business and educational group that will have you. Stress your expertise, and, as with writing the newspaper column,never try to sell anything-except your reputation as a knowledgeable, trustworthy professional.

I know that many of you are saying. Not me! I hate talking in front of people. Well news flash - so do I. However, try a group like Toastmasters or small networking groups to start out and then work your way up. It's a great way to become known as an expert in your field, and for those of us in real estate a great way to sell our end user manuals for sellers and tenant buyers.

Be sure however, before you start going to networking group meetings that you have your 30 second commercial done.

A 30 second commercial tells someone what you do in 30 seconds or less. For example, we have two of them. When I'm at a networking meeting and introduce myself I say, "Hi,I'm Sue, I help sellers move their home in 30 days or less and help buyers get into a dream home today that they can purchase tomorrow, what do you do!" or "Hi, I'm Sue, I help people start the perfect home based business".

So get your commercial done and start networking and speaking! I know you can do it if you'll just give it a try!

Copyright DeFiore Enterprises 2002

Interested in having your own successful, home based creative real estate investing business? Chuck and Sue have been helping folks start successful home based businesses for over 19 years, and we can help you too! To see how, visit http://www.homebusinesssolutions.com for the latest FREE tips and tricks, educational products and coaching in creative real estate investing and home based businesses. No time to visit the site? Subscribe to our "how to" Home Business Solutions Digest, it's like having your own personal coach: mailto:subscribeHBS@homebusinesssolutions.com

In The News:


pen paper and inkwell


cat break through


Same Time Next Year: Using Editorial Calendars as Part of your PR Efforts

It's the time of year when calendars crowd out the... Read More

Public Relations: Why it Works

The short answer is, it works best when its fundamental... Read More

3 Reasons to Tap into the Power of Publicity

Publicity is obtaining editorial coverage or features for your business.... Read More

Tough Times, Tough Tactics

When times are tough, it's no time to ignore those... Read More

Publicity Wont Thrive on Press Releases Alone

Press releases are a useful tool for announcing news and... Read More

Permanent Press: Using Press Releases to Keep Your Company in the News

When is your best advertisement not an advertisement? When it's... Read More

33 Reasons To Do A News Release

News releases are not the best way to get major... Read More

Hispanic Media Training: How It Can Benefit You

How can media training help you create a successful Hispanic... Read More

P.R. Strategies for Professional Service Providers

Promotion for Professional Services Providers requires a different approach than... Read More

Financial Planning Publicity: When Talking to the Media, Dont Fake What You Dont Know

Relationships are based on trust-not just romantic relationships, or doctor/patient... Read More

Its CNN! They Want To Talk To You!

Being invited to appear on radio and television used to... Read More

Anchor Your Relationships

I heard a speaker recently who was talking about how... Read More

Why Not Juice-Up Your PR?

Say, from tactics like special events, brochures and press releases... Read More

Your Organization: What Role PR?

As a manager, does your current business, non-profit or association... Read More

Managerial Survival Key

For business, non-profit or association managers like yourself, survival pretty... Read More

The Press Release is Dead (Now Will Somebody Please Tell the Clients?)

In competing for a piece of business not too long... Read More

What Does Your Telephone Say About You When You Are Away?

Business to Business relationships come to expect a certain level... Read More

Why PR Packs a Punch

Done right, it delivers the key, target audience behaviors you... Read More

Dont Get Eaten Alive!

If you don't have a grip on public relations, how... Read More

How to Keep PR Working for You

Managers in the non-profit, association and business worlds need to... Read More

Do I Really Need a Publicist?

Are you hesitating about hiring a publicist or, if you... Read More

Time to Spruce Up Your Public Relations?

Better check out the public relations fundamental premise, then take... Read More

What is News?

What may be the more appropriate question is: What makes... Read More

Achieve Media Attention for Your Business

Do you want to be quoted by the national press... Read More

Promote Your Products With A Press Release

Writing an effective press release is a way to draw... Read More

Do You Have A Press Package?

How do you make a friend of the media? A... Read More

Writing a Press Release: Inverted Pyramid Style

A term you'll hear in newsrooms, in editing meetings, in... Read More

Media Relations: Making Your Story More Newsworthy

During my career as the head of media relations for... Read More

Five Publicity Buckets For Marketing-Minded Financial Planners

Maybe you've seen another financial planner on TV, and thought,... Read More

The Ratings are Coming

Small businesses have always known the importance of word of... Read More

Which PR? Judge for Yourself

You are a senior business, non-profit or association manager. So,... Read More

Mission-Critical Public Relations?

As a business, non-profit or association manager, any tool that... Read More

Publicity - How To Get Your Story on Television

A press release telling about "Stevie, the Water-Skiing Squirrel" will... Read More