Off The Shelf Software for Making Business Lists

Available to all small businesses are business lists, which come on CD ROMs. This off the shelf business list software can help you in your small business. You can see what is in your marketing area and target those business customers which could be potential clients. You can also use it to make a list of all those companies which might be competitors of your. Any small business can have at their disposal on CD ROM incredible lists of industries. Here are some of the CD ROM programs we recommend that you buy and use to create customized lists:

Select-A-Phone Deluxe Business

Power Finder Business

Phone Disk Business

American Yellow Pages

16 Million Business Listings

You can search by city, area code, zip code and SIC code (Standard Industry Code). These lists can be customized by the different types of businesses within your small businesses trading area. By cross referencing data, you will end up with the name of each company, their physical address with respect to the world, their street address, telephone number, fax number, e-mail address, number of employees, names of key executives, etc.

Then all this data will be hidden behind a small flag on a map of their company's exact location. When the flag is clicked on, the data will appear in a box. If the company is a fortune 500 company, you can then get a complete stockholders report with ten year graphs and charts of revenues/losses, balance sheets, subsidiaries, home offices and a complete list of executives.

All this information is on another CD ROM called "Multimedia Business 500" produced by ESX Interactive; you can also have graphics and chart data available on any company that is publicly traded. Probably more data than you will ever need to know; but it helps to know about the company when we make a personal sales call. It impresses executives. Of course, that's not hard. Almost anything innovative impresses these people because they live in a very structured environment and are trained not to think, only to respond and act according to set guidelines and procedures. It will really blow them away if you decide to tell them how we found out all that information. Knowledge is power; information is priceless. Have it all on CD ROM; think about it

"Lance Winslow" - If you have innovative thoughts and unique perspectives, come think with Lance; www.WorldThinkTank.net/wttbbs

---

Assumption Based Marketing Vs. Fact Based Marketing

One of the most common mistakes in marketing is making... Read More

Write Articles WITHOUT Writing!

Face it, writing any article can be a tedious and... Read More

Sales and Marketing: Can One Exist Without the Other?

Simply put the marketing people and the sales people depend... Read More

Creative Online Marketing For Salespeople and Business Professionals

New to a sales career? Want to market yourself but... Read More

Knowing Your Customer Is The Key

Without doubt, understanding what a customer's wants and needs are... Read More

Prepare Your Communications For Growth

As the American economy emerges from recession, many businesses are... Read More

Case Study: How to Get a Big Boost in Response by Taking Your Marketing to the Extreme

Want a big boost in response and quick sales from... Read More

Radio Ads That Get Results

Radio advertising can be a small business's best friend. It's... Read More

Direct Mail Formats: How to Choose the Right One for Your Next Mailing

Which pulls the best response, a postcard, a self-mailer or... Read More

You Must Get Going If You Want To Get Growing

For many of service-based businesses out there, it's not that... Read More

What Does It REALLY Take to Be Making 6-Figures as a Service Professional?

Over the past 30 years, I've read so much on... Read More

Motivate Your Market Force

IntroWant me to tell you something on how you can... Read More

Test Marketing--How to Increase Your Direct Mail Marketing Response by Using the Internet to Test

I've discovered a really fantastic way to discover what works... Read More

Direct Mail Postcard Rules

It's a fact that your customers are your best leads.... Read More

Top 10 Dos and Donts for an Effective Business Referral Network!

Every business - particularly small, entrepreneurial or professional businesses -... Read More

Wooing Women With Packaging

In just one month three California vineyards have introduced new... Read More

Massage Therapists Can Now Make More Money

As a massage therapist, your income is usually limited by... Read More

How Much Is Your Popcorn Worth? Powerful Lessons In Marketing & The Psychology Of Selling - Part 4

Let's continue to discuss the various marketing principles that are... Read More

Are You Guilty Of Interruption Marketing?

You muted the commercials on the TV last night because... Read More

Marketing To Women

Recent studies concerning the "new world of women" have been... Read More

Tooting Your Own Horn

"If he who has a thing to sell Goes and... Read More

Customers: The Key To Successful Marketing

How well do you know your customers?What is the primary... Read More

Creative Emulation

In business we have a number of ways or tools... Read More

Service Marketers; How?s Your Packaging?

When a shopper picks up a product in a store,... Read More

The Added Effectiveness of Promotional Products in Your Marketing Plan

Recently, I stopped by a new car wash in my... Read More

Marketing Strategy 101: 10 Marketing Strategies I Learnt From My Oral Surgeon

This is how the conversation went on my follow-up visit... Read More

Pamphlets and the Money They?ll Put in Your Pocket

People are making a fortune on pamphlets. If you go... Read More

A Tool For Selling New Ideas!

Imagine tossing a pebble into a crystal clear pond on... Read More

How To Make More Money

The biggest crime in small businesses today goes unnoticed by... Read More

Do You Get Attention With Your 30-Second Introduction?

I went to a networking event the other day where... Read More

A Questionnaire for Businesses

As best you can, answer the following twenty-five questions. There's... Read More

The Illusion of Print Mail Services

If ever there was a lazy way to easy profits... Read More

How to Put the Profit Producing Power of Couponing to Work for You

Coupons have proven themselves to be highly effective sales tools... Read More