Gary Halbert once said that the ONLY advantage he wanted when it came to selling burgers was not a better sauce, or better grade of beef, but a STARVING CROWD.
It's a simple concept, but not many people get it.
#1. Find and Know Your Starving Crowd
You can have the greatest product in the world, but still sell squat if no one wants to buy your product. Who are your potential buyers? Do you know them like the back of your hand? KNOW your buyers. Head down to http://www.Overture.com, type in your keywords and take furious notes!
#2. Power Position Yourself
Understand that people online are looking for information. They don't want information from just anyone. They want good, solid information from people who have been there, done that. If you can provide valuable advice to your prospects, you can be sure that they'll begin to trust you and develop a RELATIONSHIP with you. And just how do you position yourself as an expert? Easy, Become one.
Once you develop a reputation as an expert, the traffic will come in flocks. People NEED help. Help from experts. Are you an expert? : - )
#3. Create an Epidemic
Imagine this. What if you could get a super salesman to spend 24 hours everyday, 7 days every week, 52 weeks every year, for the rest of your life... a salesman who never gets sick or tired and all he does is direct hordes and hordes of targeted traffic to your site?
Don't even try to estimate the astounding value someone like this would bring to your business.
It is possible, and it's called viral marketing. It's the most powerful concept on the Internet. Many have tried using it and many have failed miserably.
People have this misconception that as long as they have an ebook that is "brandable", it constitutes a viral marketing campaign.
They are dead wrong.
#4. Steal Traffic from Someone Else
Got you. Of course, there are ethical ways to do that. The most powerful way, is through a JV or Joint Venture. A JV does not mean shooting an email to someone in your field of high repute saying "Hey, wanna do business with me?"
You're in for a big disappointment if you think that's gonna work. Your potential JV partner is a human as well, and chances are, he/she is a SOMEBODY in your field. So make your JV proposal as benefit laden, and "hands free" for your potential partner as possible. Recognize your JV partner's accomplishments, be generous with your praise and above all, be sincere.
But never be afraid to ASK. If you don't A-S-K, you will never G-E-T.
#5. Become A Marketing PI
Here's Industrial Espionage 101. The magic word?
Forums.
Forums will show you exactly what your target market is unhappy about and the problems they have. Lurk around forums. LISTEN. Forget about YOUR problems and listen to other people's problems. Solve those problems. I guarantee you'll become rich. Zig Ziglar said, the way to achieve success is to help others get what they want.
#6. Expired Domains Do More Than Expire
You can always use expired domain names as a great source of traffic. Search the expired domain databases, look on EBay. Some web hosts now allow multiple domains to park on a single account. Take advantage of that.
#7. Transform Words into Traffic
Articles are the best "Traffic Machines" that work for ANYONE- no matter what product, service, or information they're selling.
You get 100% targeted traffic, FREE! And, they position you as an expert, and improve your link popularity. Plus, articles are really easy to write as well.
If you have never written an article, go try writing one NOW!
All 7 steps above seem really easy. It's one thing to read and go "ahh" and another thing to read those steps and actually take solid action. Nothing will happen until you take action. No action equals no traffic, equals no sales, equals no money to pay the rent.
Copyright 2004 Jo Han Mok
About The Author
Jo Han Mok is a frequent guest and featured speaker at Internet Marketing bootcamps and conferences on subjects such as copywriting and Joint Venture Marketing. Find out how Jo Han's latest web tool can help you get laser targeted traffic in the next 7 minutes!
==> http://www.InstantVisitorSurge.com
How To Get At Least 50 Visitors A Day Free!Every... Read More
One of the most common needs of online business owners... Read More
We will begin this topic with one assumption, that our... Read More
In this Article we look at the second competitive advantage... Read More
I don't know about you, but when I built my... Read More
Digital Economy : What Is e-Marketing : Internet Search Engines... Read More
Ever since the time websites became new to the World... Read More
For many months after I put up my new website,... Read More
I know what you're thinking, oh great another article about... Read More
You get a flash of inspiration and an interesting topic... Read More
1. Add a message board to your web site. People... Read More
There's no shortage of ways to spend money promoting your... Read More
This is the 2nd day of "Free Traffic Course" and... Read More
So you have decided on a design makeover for the... Read More
Generating traffic for your mini-sites is the challenge.Search engines look... Read More
Webmasters often worry about traffic, they think that if they... Read More
In today's world of website promotion and traffic building, a... Read More
The more traffics you get at your website, the more... Read More
1__MESSAGE BOARDSIntroduce yourself smoothly, by posting informations and be available... Read More
What are web site keywords and how do I go... Read More
Getting links to your website all over the Internet is... Read More
If you are only looking at Search Engines too send... Read More
Creating a simple links page to exchange links for the... Read More
Do you want to generate more orders at your website?Here... Read More
When you work with web site traffic, you must have... Read More
Do you ever wonder what the point is in spending... Read More
Since everyone is so obsessed with ways to increase our... Read More
A reciprocal link is when a web site links to... Read More
Large companies tend to spend huge amount of money on... Read More
Would you like to get unlimited viral traffic to your... Read More
If the headline is what gets them there, then it's... Read More
Considering all of the money you spend on promotion and... Read More
The world wide web or www is a wonderful, inspiring,... Read More
There are many ways to cheat traffic exchanges and generate... Read More
For all the seeming "intelligence" displayed by its system, Google... Read More
Did you know that according to alexa, www.eBay.com is ranked... Read More
This is the first in a series of three articles... Read More
So, you've spent hundreds of thousands on a state-of-the-art website.... Read More
If you advertise through click-exchange traffic programs or GPTR programs,... Read More
There are 1001 ways to drive traffic to your websites.I... Read More
What runs through your mind when you hear that ezine... Read More
Today I would like to talk about an easy way... Read More
If you don't know by now one the best ways... Read More
The blog explosion created a great opportunity for savvy marketers--they... Read More
Increasing website traffic is certainly your goal if you have... Read More
Yes, if need more web traffic, this free list building... Read More
Link Exchanges are a very time consuming project. The time... Read More
In-bound links from other web sites to yours provide two... Read More
"Submit to 10,000 Search Engines" or "Submit to over 200,000... Read More
There are literally billions of Web sites online now offering... Read More
One of the most common needs of online business owners... Read More
In this Article we look at the second competitive advantage... Read More
Every webmaster knows the importance of incoming links to a... Read More
Looking for a way to increase traffic to your web... Read More
Link Popularity refers to the number of links coming from... Read More
There are many ways to get free traffic to your... Read More
Getting visitors to your web site is not one of... Read More
You want to start your own online business. You want... Read More
I try to use as many free traffic programs as... Read More
When you are trying to promote your website, you want... Read More
It official Yahoo has dropped Google and will be using... Read More
Let's talk traffic and how to get it. Your website... Read More
When you work with web site traffic, you must have... Read More
Want to know the #1 misconception among Internet marketers and... Read More
You can create more traffic for you and your business... Read More
Exchanging links can be a great way to build relations... Read More
Traffic Building |