I'm amazed!
Everywhere I go on the Web, people are desperately searching for ways to get more traffic to their websites. Some will even pay hundreds of dollars for an Express Listing in Yahoo.
And yet one of the most powerful ways of driving traffic to your website is completely free and anyone can do it.
A few savvy webmasters have been using this technique for years to drive high-volume traffic to their websites. And they've made a fortune!
I'm talking about Ezine Articles.
There's a huge demand for Ezine Articles right now but only a handful of people are using this technique. That's why you keep seeing the same articles being published in dozens of different Ezines.
Why are Ezine Articles such a powerful promotion technique?
When you get your Article published in an Ezine,you're basically getting an enormous Ezine Ad for free. But your Article is much more powerful than an Ezine Ad.
Why?
A normal Ad is there simply because someone paid to have it placed there. But your Article is there because the Publisher thinks you have valuable information that will benefit his or her readers. In other words, you are an expert.
Who would you be more likely to buy from? Someone who paid to have an Ad inserted, or someone who is an expert and has just written an Article full ofvaluable information?
I first discovered the power of Ezine Articles in May of this year when I wrote an Article titled '10 Tips For Successful Ezine Advertising'. Two weeks later it was published in 'WebProNews' (WebProNews, May 15, 2000), which has a circulation of 500,000. I could hardly believe it - my Article being read by half a million people!
Less than 2 weeks later another of my articles ('How To Get The Most Out of Your Ezines') was published in the same Newsletter (WebProNews, May 26, 2000).
By the end of that month, traffic to my website had more than tripled. Suddenly, I was earning a very respectable income from my affiliate programs.
To fully understand the power of Ezine Articles, let's put a monetary value on them. At a rough guess, Iwould say that a well-written Ezine Article has at least twice the pulling-power of a Top Sponsor Ad.
A Top Sponsor Ad in 'WebProNews' costs $4,000 - so with those two articles of mine, I got $16,000 worth of free Ezine Advertising!
Let's compare Ezine Articles with two other, highly-rated promotion techniques: Search Engine Listings and Ezine Publishing.
A Search Engine listing is essentially a 'passive' approach to marketing. You still have to wait for people to search on your keywords. Ezine Articles are much more 'pro-active'; your articles land right in the middle of dozens or hundreds of different Ezines. With Ezine Articles you're not waiting for people to find you - you're going out there and finding them.
Let's say you publish an Ezine that has 2 or 3thousand readers. Each week, your website URL and your name are going to 2,000 to 3,000 people. Even if your subscriber-base is growing by 5% per month, basically you're reaching the same audience each issue. Butimagine you write an Article that gets published in 30 Ezines that each have a readership of 2000 people. You've now reached 60,000 people!
The possibilities with Ezine Articles are enormous.
Many people feel unable to write. You may be one of them. But the fact is, anyone can write an Ezine Article. You must have seen those 'Tips' Articles that look like a shopping list of things to do? They're very popular amongst Ezine Publishers. Every week I see half-a-dozen of them. So the fact is, if you canwrite a shopping list, you can write an Ezine Article!
At this point you may be saying to yourself: "But I'm not an expert - who would be interested in my Articles?".
The answer is: "Lots of people!".
If you've been running an online business for 6 months, or even just for 3 or 4 months, you now know many things that you didn't when you first started. Imagine if you could have had the knowledge you nowhave when you first began!
So for someone who has just ventured onto the Web, your experience and knowledge could be extremely useful. And remember - the Internet is growing so fast, there are masses of people who know much less than you do.
More than 5 million Americans joined the online world in the first three months of 2000, which averages toroughly 55,000 new users each day, 2,289 new users each hour, or 38 new users each minute!
So if you learn this technique, there's a huge marketwaiting for you.
(c) 2000, by Michael Southon
------------------------------------------------------------
Michael Southon has been writing for the Internet for over 3
years. He has shown hundreds of webmasters how to use this
simple technique to build a successful online business. Click
here to find out more: http://ezine-writer.com/
------------------------------------------------------------
When subscribers' email readers (programs) receive your text newsletter, they... Read More
Everything successful needs to be built on a solid, confident... Read More
"E-Book" is short for Electronic Book---an organized set of content... Read More
You've convinced me that I want to sign up for... Read More
My story is that an author who'd done online writing... Read More
There's no doubt, publishing information products to sell online is... Read More
Ok, it's time to bring out my soapbox.Something has been... Read More
Have you ever accidentally lost an important file on your... Read More
What is an ezine? An ezine is an abbreviation for... Read More
Time, of course, doesn't stand still and never did, and... Read More
Branding, or brand marketing as some now call it, is... Read More
If you want to have an online business, without doubt,... Read More
I sat here this morning, and decided to work out... Read More
I can remember my first reaction to word "ezine". What... Read More
Do you place back-issues of your Newsletter onyour website?There are... Read More
1. Share your personality with your subscribers. Your subscribers are... Read More
When you want to choose a name for your newsletter,... Read More
The information listed here is worth more than gold. if... Read More
It's an exciting time for online writers, with a wide... Read More
There are lots of ezines (newsletters) out there that offer... Read More
Why I started this E- ZineSit back, and travel with... Read More
Remember that when you have new visitors at your website,... Read More
An email newsletter is probably the most effective way to... Read More
One of the biggest obstacles to building a good sized... Read More
In my opinion, Electronic Magazine (Ezine) advertising is the greatest,... Read More
Writing a newsletter or article can be very time consuming.First,... Read More
1. You'll brand your web site, business and yourself by... Read More
You publish an e-zine, you may consider to start charging... Read More
So how do smaller businesses use the internet to drive... Read More
Well, it is definitely yes!In the early day of internet... Read More
So you'd like to start publishing special reports and ebooks... Read More
Did you ever wonder why some business owners seem to... Read More
Publishing an ezine certainly has its benefits and rewards, but... Read More
I can remember my first reaction to word "ezine". What... Read More
"Research?"Let's say it again?"Research"?Grrrrrrrr.The word "research" can make many eBusiness... Read More
Writing a newsletter or article can be very time consuming.First,... Read More
I'm working on a report for a company that puts... Read More
While sending out a text e-zine may seem like a... Read More
It's all about numbers - or so some ezine publishers... Read More
The first and most important thing you should know when... Read More
I subscribed myself to many ezines. I'd love to read... Read More
1. Don't bury your subscriber form, place it on your... Read More
What an ezine is ? An ezine is an electronic... Read More
Time, of course, doesn't stand still and never did, and... Read More
What is an ezine? An ezine is an abbreviation for... Read More
One morning this past fall, I was going through my... Read More
Publishing an Ezine can be scary to the newbie. But... Read More
You can use Word newsletter templates for both Word and... Read More
The most critical piece of software in my article submission... Read More
A good newsletter template is not only consisted of a... Read More
The DOI Foundation has unveiled the DOI-EB (EB stands for... Read More
How to write your ezine in 5 minutes by legally... Read More
A lot of newsletter publishers spend a great deal of... Read More
You Have Won! Hold an ongoing prize drawing... Read More
1. Use autoresponders to publish and promote your ezine.Autoresponders with... Read More
Are you doing "the bounce"? No, it's not a new... Read More
Having a newsletter is one thing but how many subscribers... Read More
1. Share your personality with your subscribers. Your subscribers are... Read More
So how do smaller businesses use the internet to drive... Read More
When you have an online business you need to utilize... Read More
There are two reasons to publish an ezine.... Read More
Many online internet marketers tell us "its all in the... Read More
1. Swap sponsor, feature, or solo ads with other ezine... Read More
One of the fastest ways to gain "Guru" Status online... Read More
With the rapid expansion and diversion of commerce, manufacturers, career... Read More
If you run your own business like I do, you... Read More
Ezine Publishing |