Why do I Need a Website?

• Cost Effective Advertising.
• Online selling.
• Increased geopgraphic range.
• Wider customer base.
• Efficient marketing.
• Improved customer support.
• Succesful market research.
• Customer feedback.

Just a few of the reasons why your business or organisation, however small, can benefit from having a professional web presence.

Your web site can be viewed 24 hours a day, 365 days a year by anyone with a connection to the internet, anywhere in the World. With more and more people using the internet as their main method of researching and obtaining goods and services this is a potential market you can't afford to ignore. In fact, many people obtain nearly all of the goods and services they need almost exclusively from the internet. This means that if you don't have a web site, you are losing business to those forward thinking companies that do.

A website can be many things. In its simplest form it could be a single page advertisement, similar to one you would print in a newspaper or magazine, except that it would be available all day every day. A more useful website would consist of a few pages describing your business / organisation and informing potential customers of the products or services you offer. This can be coupled with contact information and a direct e-mail link so that your customers can easily request more information should they need it. More complex sites can contain an unlimited amount of additional information, can have complete online catalogues of the products you offer and even allow customers to order and purchase products from you online.

Some websites can even offer facilities and functionality that are not available via any other medium. A well designed website brings customers to you and brings you closer to your customers, opening up new opportunities for your business and providing your customers with the service they deserve. It is an ideal way of enhancing the service you provide.

Alan Cole runs Pixelwave Design, a one-person web design studio. His aim is to provide cost effective website design production and maintenance by offering professional web solutions that stand out from the crowd.

Pixelwave Design specialise in conformable, search engine friendly and accessible websites.

info@pixelwave.co.uk

---

Successful Commercial Sites

Do you make your website just to entertain yourself or... Read More

Web accessibility for screen magnifier users

The needs of screen magnifier users are overlooked when implementing... Read More

The Topic Of Your Website

The first thing you will have to deal building your... Read More

What is The Google Toolbar?

No matter what browser you may want to use, you... Read More

4 Marketing Tips for Resourceful Webmasters!

The internet is a sea of knowledge. Getting your information... Read More

Ten Major Tips to Develop a Multilingual Web Site to Work

If you are living in a country that its native... Read More

Linking Out is Good

Many websites I come across don't have a single link... Read More

If Its Done Its Done for: Make Your Website Part of Your Business before You Build

Web sites are an Ongoing Part of Business.All too many... Read More

Developing A Login System With PHP And MySQL

Most interactive websites nowadays would require a user to log... Read More

How to Get a Knock Out Website!

The first step in setting up an online business...Starting an... Read More

7 Ways to Gain a Professional Online Reputation

A professional online reputation is essential to the flourishing of... Read More

Web Measurement: What You Don?t Know Would Make A Great Book

"What's in it for me?" you ask. "Why should I... Read More

You Don?t Have to be Amazon.com to Achieve 12% Conversion Rates!

That's right. According to a recent study by Nielsen/NetRatings, Amazon.com... Read More

Website Sales: 10 Reasons Why People Dont Buy From You

You've put up a website to promote a product or... Read More

What Business Owners MUST Know BEFORE They Commit To Having A Web Site

Q1.Why would I need a web site? A1.- Improve my... Read More

Three Things Every Website Should Do

When I started my company in 2002, I knew I... Read More

Study Your Sites Performance Via Hit Tracking

Knowledge is power.And undoubtedly, it is the key to making... Read More

Growing Your Meetings In CyberSpace

As increasing numbers of people search for information on the... Read More

Web Accessibility Myths

With more and more countries around the world passing laws... Read More

Improve Conversion Rates ? Effective Content

Your site is fast and getting traffic, but conversion rates... Read More

7 Tips to Make Your Order Page Work Harder

So your prospect, Mary, is sitting at the computer reading... Read More

Pick Up Your Own Domain Name

Think up a name and check if yourname.com is available.... Read More

Make Your Web Site Stand Out

When visitors add your web site to their Favorites or... Read More

Top 10 Webmaster Challenges

Webmasters deal with a myriad of complex design challenges every... Read More

Entangled in the World Wide Web

I am just a learner who likes to delve in... Read More

Tips for Building a Great Business Website

A website is lifeline of internet home business. In order... Read More

Search Engines and Customers Want Focused Web Site Content

How do you decide on the content, products and or... Read More

Your Future Profit Is In The Stars

You don't believe in astrology but you check your horoscope... Read More

35% Revenue Increase? from Your Website!

2 Golden Rules for an Engaging Website35% of visitors fail... Read More

The Web: Your Window of Opportunity

Thinking about starting up a business? The web is the... Read More

Website Conversion Rate: More Keywords Equals More Sales

Your website conversion rate should concern you. This simply refers... Read More

5 Sure Fire Ways To Send Visitors Away For Good

So your traffic is going through the roof yeah? It's... Read More

How To Get Your Customers To Trust Your Website

Research reveals three important facts:1) The Internet is one of... Read More