How to Succeed in MLM Without Really Trying

How do you succeed in MLM without really trying?... you can't!

But now that I have your attention, here are some ideas that will make the business building process far easier then most people experience.

There are many reasons why people find MLM difficult, there are two, however, that stand out above the rest:

1. They use an "inbound" recruiting methodology
2. They recruit the wrong people

Let's take a look at number 1; "inbound" recruiting methodology:

Most people try to recruit by focusing on the exact wrong information. The typical approach is to throw enough information at the prospect (company, compensation plan, products etc) that, hopefully the prospect will find something that he likes and join the business. The problem with this approach is?well?it doesn't work! At least not often enough for most people to build a solid business.

I call this "inbound" methodology because it's all about trying to recruit people for the sole reason of building YOUR business?it's about your gain, not theirs.

I have had countless people try to "recruit" me by trying to impress me with their wonderful company, revolutionary compensation plan or cutting edge product, but no one has yet to ask me a single question about my needs, wants or "don't-wants." No one has asked me any questions that identify weather or not I might be interested in looking at making as change.

An outbound process is when we identify true prospects by trying to help those who have an unwanted condition in their lives which could be solved by their participation in our business.

People will not migrate towards change unless they require change. So, step number one is to identify the unwanted condition or the needs, wants and "don't-wants" then offer the prospect the opportunity to explore a solution for THEIR reasons?not yours. See the difference?

If you are struggling in MLM, it could be because you are trying to recruit people for the wrong reason, thus, using the exact wrong approach and as a result of all that, recruiting the wrong people.

This brings us to point number 2; recruiting the wrong people:

Identify people who have a requirement for change first; people who have expressed through conversation some unwanted condition that might prompt them into action. Even then, you need to further qualify them as a prospect before your spout off about your company, your products or your awesome compensation plan.

The people you should be looking for are people who have a specific set of qualities. The ideal type of people who make the best business building partners are those people who?

1. have a desire for change,

2. are people oriented type individuals,

3. are influential, in as much as they commend respect from the people in their lives and have an impact on the lives of others,

4. are involved in service clubs, networking business clubs, or active in the community; they understand the concept of networking as part of a legitimate business model,

5. are financially able to invest in their business in order to facilitate growth.

The more of these characteristics an individual possesses, the more likely they will be to actually succeed in network marketing. Once you have qualified your prospect using these criteria and determined that they posses enough of these characteristics to be considered a good prospect, only then should we begin the process of trying to help them solve their unwanted condition by inviting them to explore a solution.

Be an outbound networker, and watch your income grow.

Copyright 2005 Steve Lowell

Steve Lowell is president of SJ Lowell Inc. in Ottawa, Ontario Canada; a business consulting firm and founder of The MLM Executive Round Table at http://www.MLMRoundTable.com. Evaluate Steve's marketing strategy for yourself at http://www.PostCardFromSteve.com

---

Network Marketing Advertising Draws Interested Leads

Network marketing advertising is necessary to attract quality leads to... Read More

Three Network Marketing Mistakes That Destroy Down-line Growth

I was really shocked to learn...That Network Marketing (NWM) Distributors... Read More

MLM Cyanide Pills: Top 5 Sure-fire Ways to Kill Your Network Marketing Business

If I walk down the street today, telling people about... Read More

The Best MLM Network Marketing For You Requires Some Searching

Looking for the best MLM network marketing opportunity for you?... Read More

Why Online MLM Business Has an Edge Over Other Businesses

There are many advantages of MLM business. One of them... Read More

The Truth on MLM Can Set You Free

Truth on mlmWhen you think about it the truth on... Read More

The Network Marketing and MLM Training Illusion

Today those entering the arena don't do so on the... Read More

Are You Looking to Get in on the Ground Floor of the Next Amway? Here Are 7 Things to Look For!

Just like a Penny stock market investor wants to Find... Read More

MLM and Work at Home businesses Get Financial Boost

Financial freedom has been a buzz word for years, but... Read More

Profitable Network Marketing Systems and Products

Profitable and effective network marketing systems and productsAfter 20 years... Read More

3 Key Skills Required to Running a Successful Internet MLM Business

An internet mlm business is very different from an offline... Read More

Duplicating With the Color of Your MLM-Chute

Richard Bolles, created the hugely popular What Color is Your... Read More

Three Very Key Aspects Of Successful Network Marketing

Network marketing has many aspects, but promotion, persistence, and patience... Read More

Which MLM Opportunity?

So, you have become an MLM Opportunity Seeker and you... Read More

Are You Failing At Your Network Marketing Business?

Many people get started in network marketing because they see... Read More

How One College Student Quit School to Reach Financial Independence? No It Not Texas Hold-em!

College is a great place where many people relax between... Read More

MLM Network Marketing Success Secret - Own The Product

Did I hear you say that these are not your... Read More

Four Secrets to Power Networking (The Networking Factor)

Commandment 8KindnessJust as courtesy is contagious, kindness often begets kindness.... Read More

Starting A Home-Based Business: Some Ins and Outs

Would you like to earn money by starting your own... Read More

7 Different MLM Compensation Types Explained

As the Number of Network Marketing Programs proliferate the Number... Read More

Five Ideas for Unique (and Cheap) Marketing

Home-based businesses generally lack the large marketing budgets of bigger... Read More

How To Attract, Excite, and Convert Your Prospects

The Power of MarketingWhen you hear the word "marketing" what... Read More

Building Your Network Marketing Business

Network marketing is experiencing tremendous growth in the business arena... Read More

Discover the Incredible Power of Ethics in Online Network Marketing

?build trust and watch the cash roll in!As you are... Read More

The Dirt On MLM

When I told a friend of mine about my information... Read More

Network Marketing Training - The Three Landmines of MLM Success

There are many things that can take you out of... Read More

Keep Getting Paid Over And Over For Every Sale You Make!

If we could all have one wish granted chances are... Read More

Starting Your Internet Business: Making The One Thing You Absolutely Must Do as Painless as Possible

Here's the bottom line: you can't learn to swim sitting... Read More

3 Step Blue Print to Internet MLM Business Success

When I build my internet mlm business, many of my... Read More

Avoid the Top 10 Network Marketing Mistakes

Just completed this for the December Noni Pearls Magazine, thought... Read More

5 Tips to Prepare Your Home Party Hostess

One of the most important things to remember to have... Read More

MLM Success Training - The Secrets to Deciding Who You Will Become in MLM

There are many factors that impact Success in life. And... Read More

Tips For Finding A Work At Home MLM Business Opportunity

If you wish to start a work at home MLM... Read More