In Part 1 of this article, "Resistances to Marketing a Practice" the seven most common resistances helping and healing professionals (counsellors, therapists, naturopaths, homeopathetic doctors, massage therapists, body workers, etc.) have to marketing a practice were identified. This article identifies 10 strategies for overcoming these fears and resistances so that you will have a successful private practice.
Overcoming your resistances to marketing a practice is a process that takes patience and time. Like any other behavior you try to get rid of, just when you think it has disappeared, it rears its ugly head again. When your resistances do re-occur, pay attention to them make sure you address them. Don't let your resistances ruin your chances of having a successful private practice. Learn from them and use them to energize and motivate you.
Bio of Author
Juliet assists helping and healing professionals (coaches, therapists, counselors, massage therapists, chiropractors, etc.) who are struggling to market their practices. She helps her clients overcome resistances to marketing, learn and implement no or low-cost marketing strategies, create compelling promotional materials, and write effective website copy.
Sign up for Juliet's free ezine, "Enlightened Marketing" at: http://www.julietaustin.com
Visit her Marketing a Practice blog and her Website Design and Promotion blog for socially responsible businesses that she co-authors with Web Designer, Nathaniel Richman, of nrichmedia (nrichmedia.com).
The author grants reprint permisson as long as the article and by-line remain intact.
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