13 Ways To A Build A List Of Readers Of Your Ezine

If you have an ezine or online newsletter you want to send it to potential customers. In order to send it you need a list of people who want to receive it. This article is about how you build a list of subscribers to your ezine.

There are many ways to approach people and ask them to join your list. Because that is what it is all about.

Building your list

What is already available?

Maybe your business exists for some time and you have already customers. Add them to your list. If you have salesmen or -women in your staff (in case part of your business is off-line), ask them about their contacts as well. Check business cards and business correspondence (bills, invoices etc.).

A form on your web site.

Place a form on your web site where visitors can subscribe to your ezine. You can find the html code for a form on the internet and often your web host company offers forms for free.

Ezine directories

Ezine directories are a great place for you to promote your ezine. There are ezine categories for any kind of business. Before you submit your ezine you have to make a description of it. The description has to be short and compelling and reflect what your ezine is about. Search in an ezine directory for ezines like yours and read the descriptions. This gives you an idea about how the description should be.

Here is a list of directories where you can submit your ezine. There are more. You can find them in any search engine.

• www.bestezines.com

• www.ezineaction.com

• www.ezine-di r.com

• www.ezinesplus.com

• www.ezine-universe.com

• www.ezinelocator.com

• www.ezinesearch.com

• www.ezine-swap.com

• www.newsletteraccess.com/

• www.promotefree.com/

• new-list.com

• www.newsletter-directory.com/

• Zi nos

• Ezines Hub

• EzineLinks.com

• www.ezinedepot.net

• Electric Pen

Online advertising

Place ads online to promote your ezine.

Announcement Lists

Announcements Lists are email lists where publishers can announce their ezine. Every list has some rules you have to follow before announcing, like name of the ezine, circulation, a short description, age category, where to subscribe etc. You also have to subscribe to the group before you can post.

Here are url's of some announcement lists:

• 1 List Advertising

• 100Sightings

• 2000 Publications

• A1Promo

• Add Your List

• All My Lists

• List Your List

• List Announcement

• eAnnounce

• List Advertise

• Get More Subs

• Get More Subs (Topica)

• Promote List

• List Builder

• Promote your List

Offline advertising

Place ads about your ezine in magazines, journals etc., that are related to your business and promote your ezine or online newsletter there. If you sell products about dog food, you may advertise your ezine in magazines and trade journals about dogs. You can also place a small ad in the pets section of your local newspaper and the pet store.

Flyers

Distribute flyers at busy traffic points in your city or at markets, related to your business.

Business card

Mention your ezine and the subscribe email address on your business card.

Free Ads

Offer space for free ads. This attracts subscribers. If you consider doing this, don't forget to include this option in the description of your ezine. When potential subscribers search the directories they can see that you offer space for free ads.

Signatures files

Include at the end of your outgoing emails a short message about your ezine. Mention in the sig file where they can find your ezine and how they can subscribe. Don't forget to include the sig file also in your replies to emails.

Ad Swaps

Offer colleague publishers space for an ad in which he promotes his eziner. In return you can advertise your own ezine in his. Make for this purpose a compelling ad. The description of your ezine can be a guide for this. Here are some nice places for an ad swap:

• The Free Directory of Ezines

• Internetmarketing-success.com

• List Directory

• Ezineswap.com

• Shann's Ezine

• Money Minute Ezine

• SwapResources .com

• Binky's Ad Swap Club

• BizPromo.com

• HomeBasedProfit.Com

• KCD Webdesign and Hosting

Ad Co-ops

An ad co-op means that you place ads that are delivered to you by an intermediate. A person who offers ad space on the net. You place the ads he acquires and in return you can add the email address of the person who advertises to your list.

Ad co-ops contribute a great deal in building your list and you will see a rapid grow but the subscribers are not always the subscribers you want. The importance is often exaggerated

Recommendation

Ask your subscribers to recommend your ezine to family, friends, acquaintances, colleagues, business relations etc. You can e.g. put a small form in your ezine where subscribers can enter the email address of friends, family etc.

In closing

As you see... there are many ways to promote your ezine and build a list. When you do a brainstorm session you may even find more.

About The Author

Joop Liefaard uses his experience as a human resources manager to help home business owners to better organize themselves and their enterprises. Visit his website at http://www.compazz.com for information about home business opportunities and resources.

articles@compazz.com

---

Article Distribution: How Will Your Results Vary?

It's not enough to just sit around and expect that... Read More

5 Ways to Use Your Software to Build Your Optin List and Get Traffic

With all of the software creation products available these days,... Read More

Newsletters in Plain Text or HTML - Which Work Better?

A common question asked when you first set out to... Read More

How to Get More Sign-Ups to Your Newsletter

It never seems to amaze me how often I still... Read More

10 Sure Fire Ways To Get More Ezine Subscribers

1. Place testimonials for your ezine on your site.Your testimonials... Read More

Article Marketing 202 -- Creating a Viral Lead-Generating Machine

There is a simple system for creating a viral lead-generating... Read More

How To Write A Newsletter

Learn how to write your newsletter in as little as... Read More

Surefire Ways to Pack a Punch With Your Ezines & Newsletters

Newsletters, or ezines, can be an extremely effective marketing tool... Read More

Increase Your Business Success With A Free Newsletter

Publishing a free newsletter is an effective and inexpensive marketing... Read More

Surefire Ways to Pack a Punch With Your Ezines & Newsletters

Newsletters, or ezines, can be extremely effective marketing tools for... Read More

Ezine List Building-Wealth Mentor Teaches 5 Easy Steps To Skyrocket Your Subscriptions and Profits

Would you like an Internet Marketing tool that can put... Read More

Advertising in Newsletters

In this article we will discuss advertising in other companies'... Read More

Writing e-Newsletters ? Tricks of the Trade

Follow 10 simple rules of thumb, and you'll soon be... Read More

Achieving Success with Ezine Advertising

Achieving success is clearly up to you, not to anybody... Read More

Top Seven Ways to Promote your Ezine

Your ezine builds customer confidence and trust when you give... Read More

The News About Newsletters

"A newsletter is the paring knife of communication tools. It... Read More

Lesson #4: Six Powerful Places to Advertise Your Autoresponder!

Once you set up your autoresponder account, now you need... Read More

Three Ways You can Use the Ezines to Increase Your Sales

***1. FIRST PROMOTIONAL METHOD: Write ezine articles and submit to... Read More

Re-evaluating The Purpose Of An E-Zine

With all of the push these days to publish an... Read More

6 Easy Ways to Promote Your Ezine Articles

If you think you can't brand yourself because you're not... Read More

Increase Your Ezine Sign-up Rate By 500% or More Starting Today

If you're satisfied with a newsletter subscription rate of five... Read More

Success With Newsletters

Newsletters really DO work! With just a small amount of... Read More

Article Marketing: How to Submit Your Articles at Turbo Speed

Want to become an article-writing machine? Here are a few... Read More

Is Your Ezine Being Zapped?

About a year ago I wrote an article titled 'Winning... Read More

How to Increase Your Opt In List by 322% in 28 Days

"The money's in your list" - how many times have... Read More

Ezine Advertising Deals Revealed

Ezine (electronic magazine) advertising is a great method for exposing... Read More

Ezine Publishing: 5 Easy Smart Strategies To Increase Your E-zines Subscriber Base

Do you publish an e-zine or newsletter?If you answer yes,... Read More

3 Steps to Creating Your Own Ezine to Increase Web Site Traffic!

What if I showed you a simple way to increase... Read More

How To Create Your Very Own Client Newsletter

Using newsletters for business development improves your sales and marketing... Read More

Why Your Newsletter Must Get A Personality Today!

Newsletters are becoming ever more popular. Not surprising ? since... Read More

How to Make Your Newsletter Have Raving Fans!

Would you like to have a newsletter with barely satisfied... Read More

13 Ways To A Build A List Of Readers Of Your Ezine

If you have an ezine or online newsletter you want... Read More

Generate Free Traffic Submitting Articles to Ezine?s

Now this has been very successful for me? It generates... Read More