Creating and Distributing E-Courses

E-courses are excellent sales tools and a great way to get your knowledge out there. It is very simple to create your course and either sell, or give it away as a "give-before-you-get" sales technique. If your course is designed to be a freebie, you'll want to give a portion of good information; but don't tell them everything or they'll have no reason to make a purchase. If you are selling your course, make sure to jam pack it with everything you know, that way your customer will feel like they are getting a lot for their money (depending on how much you really know.)

E-courses are simple to create because there is no need for fancy formatting, heading tags or conversions. E-courses are made in the same fashion as E-zines; by using plain text. For a sample of my 7 Day Mini Course, send an email to: minicourse@aweber.com. You will receive the first portion of the course in just a few minutes, and then for the next 7 days you will get an email with a new section attached. *AOL USERS BEWARE: The only complaints I have ever received about the course not being delivered were from AOL members.

Here's a quick check list for creating your course:

? Pick your topic of expertise.

? Divide your material into specific sections. These topics will be your lessons. I advise starting out with a day-by-day course rather than splitting your material into weeks.

? Write an introduction to the course and a list describing upcoming lessons.

? If this is a free course: make sure to weave subtle hints throughout about all of the information that they are not receiving to give them incentive to purchase something (anything!)

? Once you have written your course, set up an account with a sequential auto-responder company. Every company will have different instructions for set up, but basically you will be cutting and pasting and they will deliver the e-mails/lessons at the appropriate time.

? Promote and advertise your course on your website, and send out a notice to your distribution list: let people know about it any way you can.

Tom Antion provides entertaining speeches and educational seminars. He is the ultimate entrepreneur, having owned many businesses BEFORE graduating college. Tom is the author of the best selling presentation skills book "Wake 'Em Up Business Presentations" and "Click: The Ultimate Guide to Electronic Marketing." It is important to Tom that his knowledge be not only absorbed, but enjoyed. This is why he delivers his speeches laced with great humor and hysterical jokes. Tom has addressed more than 87 different industries and is thoroughly committed to his client's needs.

---

DOUBLE Your Profits from These TEN Tips on Sending Email Ads

1. Make your ad prominent:This can be done by keeping... Read More

Surefire Ways to Pack a Punch With Your Ezines & Newsletters

Newsletters, or ezines, can be extremely effective marketing tools for... Read More

Dont Forget About Your Old Ezine Articles

It's over. You've written your ezine article, sent it out... Read More

What?s In Your Resource Box (SIG File)?

One of the most important things you can do to... Read More

Five Ways To Promote Your Ezine

After you've spent countless hours creating and publishing your own... Read More

The Power of Newsletters

When discussing the possibility of creating a newsletter for one... Read More

Top Seven Ways to Promote your Ezine

Your ezine builds customer confidence and trust when you give... Read More

How To Write Your Newsletter

So how do you set about writing your own newsletter?The... Read More

Article Marketing: How to Submit Your Articles at Turbo Speed

Want to become an article-writing machine? Here are a few... Read More

10 Great Ezine Content Tips To Increase Your Sales And Readership

1. Write articles that provide your readers with a list... Read More

10 Effective Ways To Gain More New Ezine Subscribers

1. Swap ads with other ezine publishers. Swap sponsor,... Read More

Five Ways to Energize Your Newsletter

Whether distributed via e-mail or printed and snail-mailed, newsletters are... Read More

Why Your Newsletter Must Get A Personality Today!

Newsletters are becoming ever more popular. Not surprising ? since... Read More

Advertising in Newsletters

In this article we will discuss advertising in other companies'... Read More

Newsletter Publishing Tips

I can't think of a better way to sell your... Read More

The News About Newsletters

"A newsletter is the paring knife of communication tools. It... Read More

5 Quick Ways To Increase Your E-zines Subscriber Base

Welcome to all of you out in netland.If you have... Read More

10 Tips for Successful Ezine Advertising

If you're like most people starting out on the Internet,you've... Read More

Guaranteed Ways to Build Up Your Ezine List

Here are tips gleaned from roughly 5 years spent building... Read More

How to Make Your eZine Work for You Long After Its Published

If you publish an email newsletter, do you convert the... Read More

Entrepreneurs - 3 Ways You Can Profit From Newsletters Without Writing Them Yourself

I'm sure you have heard many online marketers touting the... Read More

Market Your Ezine Properly, So You Grab Every Visitor To Your Website

When marketing ezines, most people use sign-up forms or pop-up... Read More

Uncover 8 Secrets To Gaining More Ezine Subscribers Now!

If you've just started publishing your own ezine then you'll... Read More

10 First Rate Tips To Getting More Ezine Subscribers

1. Submit your ezine to ezine directories.Ezine directories attract people... Read More

Ezines Are Effective In Advertising Your Online Business?

'Ezines are the most cost effective way to advertise your... Read More

3 Steps to Creating Your Own Ezine to Increase Web Site Traffic!

What if I showed you a simple way to increase... Read More

Is Your Ezine Being Zapped?

About a year ago I wrote an article titled 'Winning... Read More

10 Sure Fire Ways To Get More Ezine Subscribers

1. Place testimonials for your ezine on your site.Your testimonials... Read More

How To Write A Newsletter

Learn how to write your newsletter in as little as... Read More

Learn the Five Facts Why Ezine Is the Ultimate Promotion Tool!

What you are about to read will change your way... Read More

Lesson #4: Six Powerful Places to Advertise Your Autoresponder!

Once you set up your autoresponder account, now you need... Read More

8 Things To Think About Before You Start Advertising Profitably In Ezines!

Advertising in ezines is possibly the most effective way of... Read More

Article Marketing 202 -- Creating a Viral Lead-Generating Machine

There is a simple system for creating a viral lead-generating... Read More