An autoresponder is an automatic or software-mailing program.
Why would you want that?
Because whoever you are, you don't have enough time, and an autoresponder will maximise your time potential.
Go to sleep and have a software servant take care of business. Once configured, it will store, send and reply.
That's just great, but is that it? No.
Depending on the price and particular program, autoresponders will vary with respect to function, usability, and features. Free autoresponders are commonly available but can run in advertisements, as well as the information that you wish to send. That is not a completely repulsive concept, given the price, and as good a way to experiment with an autoresponder, as any.
Anyone wishing to access specific information can mail to a specific autoresponder address, but the primary difference is that an autoresponder is not a person, but a delivery mechanism for a person, with no regard for the location, state of awareness, or other demeanour of such a person.
That email that you can get with "Dear friend" as an opening, is likely to be the work of an autoresponder, where "first name capture" (a variable, with better ones), has failed to capture your first name by default. "Friend" is then chosen as an alternative. You see, a good one can be set up or configured to react to various situations.
Should you want to publish a newsletter on frogs, you can choose to load in that information into your autoresponder. Even better though is a choice to break your information into parts, and send it at pre-determined timed intervals. Part one immediately, part two in a few days, and like wise for the rest of the course.
It has even become normal to have autoresponders loaded with a years worth of information. In other words, you can load it with an entire course and forget about it for a year. New subscribers (or their email addresses ) can be automatically added to a database, and send the course in any sequence, but usually starting at the beginning.
An autoresponder can contain the address of another autoresponder, and trigger-off its information and cycle, when mailed to. A different course on "Interesting Frog Soups", for example, can be initiated this way. The possibility and potential can be almost endless, once you get a feel for them.
An autoresponder address will look similar to any normal email address except that it might contain a product/course or site name, instead of an individual's name. It will always contain the "@" symbol, within it, as it is essentially, mail. Example: frogsoupcourse@whatever.dotcom.
Anti-spam laws can vary from location to location, but "double opt-in", will provide some protection from allegations. The logic behind this is that I could subscribe you to something, by having your email address, and you may have no knowledge of the subscription. Until you get the course! You might not want it, and that is more or less spam, or abuse of your email address.
The autoresponder can send a confirmation email to the address used for the subscription, and go some way in establishing that it is really you. While I can have your email address, it is or should be, unlikely that I'd know your password to access such a mailbox.
Extra precautions are often taken, like Time, Date, and I.P. stamping.
Anything really that you think will protect your good name from allegations, whether false, mistaken, or deliberate, will be a plus.
Should you need to experiment, then typing anything like "free autoresponder" into your favourite search engine, will give you enough choice at an universally affordable cost.
Upgrading to a paid version gives more control on its information and outgoing links, so the rest is down to your sales copy ability and strategies.
A recognised starting point is to "wrap" sentence length or basically make them appear visually shorter, rather than an actual sentence shortening exercise. Given the amount of information that is currently in circulation, the reader would have to be extremely interested in a topic, to maintain such an interest, which is not always the case. If it is difficult to read, then all is lost.
Incidentally, books use/used similar techniques to ease the reading experience, by altering the distance between words. In other words, the typical distance between characters would be increased where applied to the distance between words. One and a half to twice, would be typical and if you pick up a book, then you may notice it. While this is a feature of modern word processors, a similar result is achieved by wrapping the sentences, in an autoresponder context.
Reading long sentences with few paragraphs, is best left to the Medical, Scientific and Legal communities.
Any way that you look at it, an autoresponder will compliment your time, marketing and online business.
Seamus Dolly is at http://www.CountControl.com
Here are 11 ways to expand your subscriber list: 1.... Read More
Are you running ads and marketing with tag lines that... Read More
There probably isn't a business person alive who hasn't at... Read More
How do you get the most out of your list?We... Read More
Now there is no law that says you have to... Read More
Let's recap what you've learned so far...In the first lesson,... Read More
When I coach my clients on how to... Read More
Why you need new website content.Finding or creating good content... Read More
Email is a vital part of doing business online, but... Read More
If you design kitchens, is another kitchen designer your competition?... Read More
Working with Leads or Opt-In Clients can be very confusing... Read More
One of the biggest concerns for Realtors who publish their... Read More
When I was first introduced to an autoresponder I thought... Read More
What is an Autoresponder?An Autoresponder is a program or service... Read More
Have You Considered The Power Of Email MarketingOld vs. NewIf... Read More
Email is still the King in Internet marketing. Many people... Read More
Companies have been focused on using the Internet to market... Read More
If you run (or plan to run) an online business,... Read More
If you have auto response system set up for following... Read More
Creating a newsletter is an ideal way to drive repeat... Read More
Whether you've got 100 or 100,000 people on your email... Read More
One major asset that every internet or affiliate marketer needs... Read More
Offer a newsletter in a time frame that will be... Read More
1. Create a unique selling proposition (USP).Developing a USP for... Read More
Consider if you will the resources, the time and the... Read More
In Fall 2003, America Online (AOL) released its brand new... Read More
Running a contest for your e-zine subscribers or web site... Read More
Signature files have been around since, well, before most current... Read More
Millions of people use their computer everyday as a form... Read More
White space in newsletters is like pausing in conversation. Take... Read More
If you're a small business owner you definitely need promotion.... Read More
Advantages of the free mailing listsThe free newsletters are a... Read More
So, autoresponders allow you to automate the process of instantly... Read More
Millions of people use their computer everyday as a form... Read More
As you read every word of this article, you'll be... Read More
Autoresponders are, without a shadow of a doubt, one of... Read More
An autoresponder is an automatic or software-mailing program. Why... Read More
Are you dead sure about receiving of all the important... Read More
Name: Nicholas John Martin aka Nick MartinAge: 24Residence: Copenhagen, Denmark... Read More
Writing ads for either your own products or affiliate products... Read More
Before you start an e-mail marketing campaign it is important... Read More
=> Wise Way #1 - OFFER A FREEBIEYou have to... Read More
1. E-mail courses are generally quick and easy to create.... Read More
Here are 22 simple but highly effective methods to build... Read More
This is a little "beauty" of an idea if you... Read More
Do you publish an e-zine or newsletter? If you answer... Read More
It is just amazing. Power right at your fingertips. It... Read More
It's happening. Again.The Internet marketing 'game' is rapidly changing... again.Email... Read More
I love the Internet! Information about any topic that piques... Read More
In the world of ecommerce, millions of sites are fiercely... Read More
An autoresponder is a software program that automatically sends a... Read More
Most email marketers know that it is important spam-check email... Read More
Your e-commerce website relies on its customers to become returning... Read More
You've done the hardest part; you've captured your prospect's email... Read More
When it comes to gaining and keeping customers, every website... Read More
Let's start at the beginning - why do you need... Read More
Further to my previous issues this subject continues ? as... Read More
Marketers the world over use follow up autoresponders toincrease sales.... Read More
Here are 11 ways to expand your subscriber list: 1.... Read More
Happy New Year! New attitude? New habits? How about 10... Read More
Let's give a definition to autoresponder first. So, what is... Read More
When I coach my clients on how to... Read More
Publishing your own ezine is critical to establishing a long... Read More
Further to my previous issues this subject continues - part... Read More
For those of you who aren't familiar with the term,... Read More
Introduction Shrewd marketers devote a great amount of attention to... Read More
Email Marketing |