With the growing number of franchise offerings recently it is difficult for the smallest franchise companies to compete. They generally do not have the advertising budgets to pick and choose which markets the franchise prospects will be calling from. Many rely solely on Internet Marketing; unfortunately 80% of such leads... Read More
In business, you plan to protect your inventory, your unique ideas and approach, and your money. It's easy to replenish inventory, come up with new ideas and make more money. What isn't renewable is your time. On that premise, time is your most valuable commodity. Business victory requires an appreciation... Read More
Isn't enthusiasm a good thing? Aren't we urged to be enthusiastic about what we do? To be committed?We are...but enthusiasm has a dark side too.When the word first came into the English language (from Ancient Greek, via French) it had a far more extreme meaning. It meant to be possessed... Read More
I've gotten several questions recently about the legalities of starting a business. So, this week I thought I would address a few of the more common legal issues most new businesses face. But first, let's get the mandatory legal disclaimer out of the way: the advice dispensed by this columnist... Read More
As a senior in high school, he paid cash for a BMW with money made by selling newspapers. In 1983, as a college freshman, he sold custom-made PCs and parts out of his dorm room?hiding them behind his roommate's shower curtain whenever Mom and Dad visited. A year later, with... Read More
In his book, The Road Ahead, Bill Gates of Microsoft writes of "friction-free capitalism" made possible by developments in communications, chief among them the Internet and its World Wide Web. In this context, "friction" is everything that keeps markets from functioning as the "perfect competition" of economics textbooks. This friction... Read More
"The expectations of life depend upon diligence; the mechanic that would perfect his work must first sharpen his tools." - ConfuciusChinese people are well-renowned for their industriousness and extraordinary minds for business. Cases of our Chinese brothers failing in their ventures are very rare. They have effective principles that have... Read More
So you had that fantastic business idea, the one that's going to be wildly successful and make you a fortune - and even better, you actually did something about it and started your own business. Good for you! Not everyone gets even that far. Most people sit and day dream... Read More
There are tons of books and articles available to help professionals start up their business, but few that give practical insights on how to nurture your business once it's out of its infancy. At some point, every self-employed professional reaches the same dilemma: how to build a strong brand and... Read More
Franchising InformationFranchise oppotunities are all around us today. You may pop into Starbucks for coffee and then head for lunch at MacDonalds before returning home and ordering your dinner from another local franchise, Pizza Hut. Many of the most popular outlets you visit may be franchises as they offer the... Read More
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