Pages to Include in Your Website

What pages need to be included on your website? The answer varies for each type of business and depends on how informative you want your website to be for potential clients. Below is a list of sample pages for you to review while you plan out your website.

Create a different name for these website sections if you'd like to add more personality to your site! For example, your "About Us" page can be titled, "Who We Are" or "Get to Know Us".

Your business website, at minimum, should include the following pages:

? Home Page - (For more information on the design of your home page, click here) (www.elf-design.com/ articleHomePage.html)

? About Us and, if appropriate, About Our President/Principal

? Our Services ? A listing of the different services you provide, along with a short description of each. If some or all of your services require a more in-depth description, a link to more information should take the viewer to a separate page for those services.

? Contact Us ? Can range from a simple listing of your contact information to a more complex "intake form", with a range of questions on your prospect's needs.

Service business sites should include:

? Client Listing

? Testimonials - These can be on their own page, listed on the client page, or distributed throughout the site.

? Request a Quote or How to get Started with Our Service Product business sites should include:

? Product Description(s) ? With photos, details, pricing, and "Add to Cart" capabilities

? View your Shopping Cart

? Check Out

PR/News Pages

These pages add credibility and information to your site, and they give visitors an incentive to return time and time again.

? News - Current as well as past articles

? Press Room - Press releases

? Articles ? Articles written by your firm or principals will give you "expert" status, as opposed to articles written by outside sources.

? Newsletter

? Media or Press Kit

Additional Business Pages

These pages may be appropriate, depending on the type and size of your business:

? Company Mission

? Company Vision

? History

? Case Studies

? Why Choose Us?

? Bios of your Team Members

? Jobs or Opportunities

? Map and/or Directions

? Details about, schedule of and sign up for Events/Classes/Workshops

? Downloads - PDFs, brochures, presentations, and software demos or programs.

? Statistics, Research or Studies ? Either conducted by your firm, or related to your firm, clients or industry

? Pricing ? If you sell products, your pricing should be listed in your shopping cart. If you are a service business, whether or not you list your pricing depends on the standards in your industry; you don't want to price your services on your site if you don't have to! Demonstrations of Your Capabilities or Skills

? References ? These are more formal and longer than standard testimonials.

? Portfolio (for artists, designers, writers, and other creative professions)

? Sound Clips (for entertainers, bands, DJs, and speakers)

? Samples of our work (for other professions, as appropriate)

? Resume(s)

Additional Information Pages

? Recommended Books ? Linking these to a reseller account through Amazon.com can generate extra revenue.

? Resources - Other services that are compatible with yours, or links to places online where you can learn more.

? Audio clips ? A sound clip of you talking about your business makes your website visitor feel as though they know you. You could also provide Audio Testimonials for more punch.

? Video Clips - According to web trend forecasters, video testimonials are quickly becoming the next big thing for building credibility.

? Links - Exchanging quality links with other sites can be a good way to increase your search engine rankings.

? FAQ (Frequently Asked Questions), or "Ask the Expert" We hope that this list is helpful in your website planning process!

About the Author

Erin Ferree, Founder and Lead Designer of elf design, is a brand identity and graphic design expert. She has been helping small businesses grow with bold, clean and effective logo and marketing material designs for over a decade. elf design offers the comprehensive graphic and web design services of a large agency, with the one- on-one, personalized attention of an independent design specialist. Erin works closely in partnership with her clients to create designs that are visible, credible and memorable ? and that tell their unique business stories in a clear and consistent way. For more information about elf design, please visit:

Logo design at http://www.elf-design.com

---

A Great Banner Only Needs Simple Things

To create your own great banner, you only need five... Read More

Great E-Cover Creation in 5 Steps

There are several graphic software packages available to help you... Read More

Make Your Site Quick To Load!

The time it takes to load your site can make... Read More

Sell Yourself First...Your Key To More Sales

Selling on the internet is a challenge. There is no... Read More

What Is Your Websites Most Wanted Response?

You spend time and money promoting your website; but what... Read More

Love at First Site: Giving Your Website Visitors the right Impression

Think of the people who visit your site as blind... Read More

How To Choose A Website Designer

Now that you have decided that it is time to... Read More

Is Your Website?s Copy Up to the Mark?

The Internet is a relatively new medium. What works for... Read More

Welcoming Your Website Visitors

Imagine you're going on a blind date. You've heard wonderful... Read More

Tips For An Effective Website

A successful website is something that everyone venturing into the... Read More

Nine Effective Tips For Improving Your Website?s Usability

Web usability is perhaps the most important factor in any... Read More

Designing Your Websites Directory Structure

Any kid, and their grandmother too, can make a webpage.... Read More

Designing Your Web Site For ALL Browsers

Let's face it. Building a web site that browses consistently... Read More

How To Boost Your Chances at Having a Successful Web Site

New Web sites are springing up online by the millions.... Read More

Custom Website Design - 7 Steps to a More Professional Website

If you are trying to sell a product or service... Read More

Bad Design Characteristics For A Website

Making a poorly designed website is one of the easiest... Read More

8 Tips for Designing a Great Website

Square buttons, round buttons, flashy buttons ? will they match... Read More

Web Design:10 Magnificent Millionaire Dollars Ad Copy Secrets To Empower Your Website..

Hello, how is your website doing?Are sales flowing in?If you... Read More

Keep Your Navigation Simple!

Navigation must be simple. Since it's the backbone of your... Read More

Making Good Websites that Stand Out

Websites, there's literally billions of them out there in cyber-space.... Read More

Very Cheap Website Design Services

Are you looking for somebody to build you a website,... Read More

Introduction To CGI Scripts

Using CGI scripts to add automation to your web site... Read More

Top 10 Web Design Mistakes

As a webmaster, you want to keep your visitors content... Read More

Cheap Web Design In London

Due to the large number of people offering web design... Read More

Double Ad-Trackers Its Not as Crazy as It Sounds Here Are 7 Reasons Why?

A Double Ad Tracker is an Ad-Tracker that points to... Read More

Your Graphics- Are They Really Working For You?

(Making Your Graphics Work For You)It's no secret that a... Read More

How Important is Content to a Successful Website

Content is the most important part of any website.The Internet... Read More

12 Essential Web Site Design Tips

1. What's the purpose?The most fundamental thing to do before... Read More

Through The Looking Glass

My mother used to take me along when she visited... Read More

6 Design Flaws Newbie Web Designers Make: Fool Everyone Into Thinking You Know What Youre Doing

Even if you're not an accomplished webmaster you can still... Read More

Selling Multiple Products? Avoid These Top Blunders

When your web site sells more than a dozen items,... Read More

Recipe For A Good Looking Web Site

We've all surfed the web and seen some awful web... Read More

How To Write An Effective FAQ Page

Websites that have multiple pages usually have a Frequently Asked... Read More