Optimized Web Page Template

I want to give you a free web page template that will be search engine friendly. Why?

Well, I assume you want your web page to come up as high as possible in search engines because that generates free traffic.

On the other hand, your page has to deliver value to your visitors. Most people on the web are not searching to buy something. They're surfing the web to find information to solve a problem or fill their needs. If your page delivers that, they'll be back.

Fortunately that is exactly what search engines want you to do. Their job is to present the best web pages possible to any search action. How do they do that?

Well, to be honest: I don't know! The only people who do know are the developers of search engine software. And there are a lot of experts on the web who try to find out how they do it. But that's a full time job and I don't have time for that.

The only thing I know is that search enines can't see what we see on a web page. Just go to any page and click 'View Source' in the menu of your browser. That's how they see a page. They spider it, analyze it and perform some arithmetics with it, way beyond my comprehension. But they can't read images or graphics or flash and they (still) have a lot of troubles with Javascript, dynamic generated pages, fancy menus and frames. Their software only does exactly what it is programmed to do. With millions and millions of pages on the web, they can't solve every possible situation. It's just a general approach.

So, if you make it easy for the engine software to spider and interpret your web pages, there's a big chance you come up high in their rankings. At least you have a big advantage. That's why I always use a simple HTML-editor. It does exactly what I put into my pages and it doesn't include extra coding. Right now I'm using AceHTML Freeware, but I also like Arachnophilia a lot.

If the above is true, and I think it is, then your pages have to be as simple as possible. It should be a clean mixture between text and HTML tags, with lots of text and as few tags as possible.

Still, you have to include some techniques to satisfy the search engine software. There are a few point you have to keep in mind:

1. the name of a web page should alwasy be the main keyword of that page; don't mix keywords; instead write seperate pages for each keyword and link them;
2. always include the main keyword in the Title-tag; keep the Title limited to 7 or 8 words;
3. always include the Description and Keyword tags and use your main keyword here; although these tags are less and less important at the time of writing this article, you'll never know if that's going to change in future;
4. always use one H tag and include your main keyword in it;
5. always use one IMG tag and include your keyword in the ALT variable;
6. put your navigation and menu on the right side, so your text is investigated first;
7. try to use your main keyword in an anchor (A) text; I use a link at the bottom of every page to the top;
8. use your main keyword at the very beginning and at the end of your text; include some variatons like plurals; don't overdue this!

An excellent way to test if your web page is well designed is to use a free software program that analyzes your page. You can find this little gem at http://www.analog.com/

These are the main elements to create a good web page. If you click the link below you will see a page that contains this article and some extra comments. You can save that page (in the menu of your browser click 'Save As' and save it on your hard disk. Use the page as a template. Of course you have to include your own graphics, but don't overdo that.

Click here to see and save the free web page template.

Also read about The Global Concept of Web Development and Search Engine Positioning Secrets in my articles section.

Wish you success,
Case Stevens

Case Stevens, owner of AnOwnSite Internet Marketing, is experimenting with different marketing techniques, websites, traffic and lead generation. He publishes his experiences in a newsletter featuring understandable, successful low cost Internet marketing techniques, ideas and strategies, articles, news, tips & tricks and interesting (free) downloads.

Subscribe at Affordable Online Strategies

In The News:


pen paper and inkwell


cat break through


Use Exclusive Content - When Reprint Articles Dont Do Enough

There is no doubt that reprint articles can serve lots... Read More

How Important is Content to a Successful Website

Content is the most important part of any website.The Internet... Read More

Put Up A Website And Start Promoting In About An Hour

I can't figure out people who have products or information... Read More

How to Make the Online Sales Copy for Your Website More Conversational

It has been said that the best online sales copy... Read More

Professional Web Design Companies - How to Avoid Getting Ripped Off

Building a website that is exactly what you want and... Read More

Handwriting Font Tips - The Personal Touch That Makes a Difference

Most websites use similar fonts and as a result have... Read More

Increase Your Credibility With Web Site Awards

Web Site Awards are given from other sites to reward... Read More

7 Ways of Building Customers Trust With Your Web Site

When I purchase something from a web site I first... Read More

What Is Your Websites Most Wanted Response?

You spend time and money promoting your website; but what... Read More

Using Your Personal Website To Clinch That Job!

With an increasing number of employment portals emerging, it is... Read More

Bad Design Characteristics For A Website

Making a poorly designed website is one of the easiest... Read More

Make it Clear What Your Website is About

Just about every list of the "Top 10 Web Design... Read More

How To Create A Professional Website In Less Than A Week

Here's a really simple way... any novice can create a... Read More

Awards Program Debate

Daily article:One of the most debated subject among webmasters is... Read More

Web Templates: Replacing Designers?

I've seen articles (and websites) that suggest you can buy... Read More

Make Your Web Site User-Friendly

You can create a website that attracts customers, not repels... Read More

Making Good Websites that Stand Out

Websites, there's literally billions of them out there in cyber-space.... Read More

The Testimonial Trick

One of the most popular methods of traffic generation is... Read More

Why Use Professional Web Site Designers For Your Next Web Development Project?

Probably you know someone who has created a web site... Read More

Integrating Advertising into Your Web Design

If you are going to be placing ads on your... Read More

Owning Your Own Web Site Is A Must

Owning your own website is a must if you are... Read More

Web Design Tips To Boost Your Sales

The way you design your web site affects your visitors'... Read More

User Experience and Search Engines: If Your Home Page Could Only Talk

Dear web site visitor.I can't tell you how glad I... Read More

How To Boost Your Sales Dramatically Using Dynamic Back-end Strategies

Getting a customer is not easy.Getting a visitor to decide... Read More

Why Hire a Professional to Design Your Web Site?

Creating an appealing, functional, and effective Web site is much... Read More

Let Your Website Make You $$$ While You Sleep! and All That Other B.S.!

Well, you've got your product, started your home business, and... Read More

You Had Me At the Search Engine

You've likely heard of the movie, Jerry Maguire, with its... Read More

Creating Quality Websites

Websites, there are literally billions of them out there in... Read More

Web Production And Design Tips

You have identified that to have an internet prescence would... Read More

Do Your Website Yourself - 4 Simple Steps to Get Your Dreams on the Web

Many people hire professional web site designers for as much... Read More

TEN Answers That Turn Your Visitors Into Your Customers

You know... Before purchasing your product a person comes to... Read More

Custom Icons For Your Specific Brand

Developing a software application is not easy at all; apart... Read More

Designing Your Web Site For ALL Browsers

Let's face it. Building a web site that browses consistently... Read More