What is Search Engine Optimization?
Search Engine Optimization or SEO for short is modification done in the web site design, coding, content and/or structure of a web site in an effort to achieve the higher ranking within search engines. Search Engine Optimization are done to attend the highest ranking in the search engine results for some targeted keywords or key phrases.
Search engine optimization can be enforced on the website while designing it or can be performed after a website is designed. It is a technique that can be used to develop a website, which is search engine friendly. Most of the search engine uses a software called "crawlers" or "spider". The main motive of these software are to check the website create their index (search engine index).
The method of getting search result is different for each search engines. Search engine applies many techniques to index the web pages and include into its directory. So the next time if your web page ranking high within one search engine and not in another then do not bother, it's because of different method used by these search engines. To rank higher in all the search engine you can do the things which is used by all search engines. You have to track all the changes happened in the search engine operation or method of spider software for getting search results and accordingly modify your web sites.
The process of search engine optimization includes the optimization of the following items:
Analyzing Site
Site Designing
Promotion of website and
Maintenance of website.
Important things to be remembered while Optimizing Your Web Site
A better optimized site rank high. Optimizing a website is not about tricking with the search engine, instead you should design your site both search engine friendly and human friendly. Many people spends lot's of money and uses latest technologies to achieve the target business by their website, but unluckily sometimes they fail in achieving. So it's essential to optimize your site in right way, in order to get successful online business by standing ranking-high in major search engines and able to attract lot's of clients. For optimizing a website always plan a good strategy.
Search Engine Optimization Strategy:
Research your keywords
Check rankings with search engines
URL Submission
The Title tag
Meta Description and Meta Keyword Tags
ALT Tags
Content of the page.
Link building
Search Engine Optimization Strategy
It is vital for every website that wants to stand rank-high in major search engines, to plan a strategy before developing or while optimizing an existing website. A well planed strategy can help in achieving the targets easily. A well optimized site attract targeted traffic by attaining very high positions in the search results.
Search Engine Optimization Strategy can including;
Give relevancy Title
A title is nothing but a focal point of the content written in your page. It gives the main idea of whatever written in the page. Whenever search engine searches for any topic it always checks the title and subtitle of the page first. So it becomes important to give an appropriate title and subtitle, sometimes a relevancy keyword can be useful in Title. But remember it should not be too long, at most it could be 80 character long. A short and relevancy title can help to rank higher in search engines.
Title can be defined as:
Page Title
Title always follows closing tag and written in Head tag.
http://www.roseindia.net /webpromotion/searchengineoptimization.shtml
Don't put the cart before the horse.You can't do SEO... Read More
The chase for a high web ranking is constantly on... Read More
It's all about location, location, location!In the past...back in the... Read More
Welcome to part three in this search engine positioning series.... Read More
Search engine marketing vs traditional offline marketing. Most often, traditional... Read More
As a search engine optimization specialist I often optimize existing... Read More
Are shades of grey SEO really Black Hat SEO?Black hat... Read More
The biggest problem that most are running into seems to... Read More
Localized search engine optimization is often overlooked as an excellent... Read More
The most difficult area of SEO is building link popularity.... Read More
So how do you get a top listing in Google... Read More
For so many web surfers, it's almost automatic to type... Read More
By about 2pm everyday, each of my team members has... Read More
With so many internet and home business opportunities on the... Read More
Welcome to part seven in this ten-part search engine positioning... Read More
In the last 2-3 years many new companies have mushroomed,... Read More
6 cups thick content mix 1 jar word of mouth,... Read More
Ask any business person who's website is at the top... Read More
Everyone knows that if your website has a high Google... Read More
A recent Search Engine Experiment Demonstrates how by combining Key... Read More
The makers of the world renowned search engine, Google, have... Read More
Duplicate content penalty. Ever heard of it? This penalty is... Read More
There are a lot of ways to promote your website... Read More
Internal Linking ? An introductionThe web as they call it... Read More
As your guide operator through the web, search engines are... Read More
Keyword SelectionThe most important component of search engine optimization is... Read More
Before using keywords for your site, it is always better... Read More
For your business web site, good search engine rankings and... Read More
We all know the ease of using a search engine... Read More
Since search engines are the first stop for people on... Read More
Making the following changes to your title tag can help... Read More
The most difficult challenge most web designers face is getting... Read More
No, it's not a general question for all and sundry.... Read More
Achieving a top ranking position in Google is every webmasters... Read More
The Cold Hard Facts?..One of the most important factors in... Read More
Search engine optimization is very important for your online business... Read More
In part I of our series of how to make... Read More
6 cups thick content mix 1 jar word of mouth,... Read More
The term, Search Engine Optimization (SEO), refers to a set... Read More
Regardless of which type of business you currently have, you... Read More
Why valid HTML code is crucial to your web site's... Read More
Onpage optimization is the process by which various elements on... Read More
The first step in a search engine optimization campaign is... Read More
Internet users have never had it better what with Yahoo!,... Read More
For the uninitiated, searching for web pages can seem a... Read More
Good Content: The Key To Search Engine RankingWhat drives visitors... Read More
This is part one of ten in this search engine... Read More
"The use of black hat SEO techniques are completely unethical."... Read More
It's no secret that Search Engine marketing can drive significant... Read More
MSN finally unleashed its new search technology to the world... Read More
Like all things, theft is theft, misery loves company, negative... Read More
Let's talk about what keyword density is and how to... Read More
You've got a cool new website with all the works:... Read More
Lately, there have been a lot of heated discussions regarding... Read More
Uniquely built web sites can create unique issues when being... Read More
Search Engine Optimization, optimizing your website for it to be... Read More
Website promotion is a big and ongoing process. Every person... Read More
A search engine optimization maintenance service plan will ensure that... Read More
We all want to get our websites high up in... Read More
If you have been a webmaster for more than a... Read More
Well actually, linking isn't fun at all. In fact, it's... Read More
So, you've just paid £300 - £10,000 for a new... Read More
Today, SEO is swiftly approaching saturation point. More and more... Read More
Definition: A doorway page is content created specifically for the... Read More
Often, sites view seo and PPC marketing as exclusive marketing... Read More
Visitors and search engines love content-rich web sites, but just... Read More
Search Engine Optimization (SEO) |